Bolt.com signed an agreement offering exclusive sponsorshiprights to the consumer-goods behemoth. Read More...
View article"Portal": great name, that. But there's a certain irony here, given that a portal signifies a doorway, something you move through. Yet on the web, por...
View articleDespite the dot-com financial pinch this year, they stilloutnumber traditional companies in online advertising. Read More...
View articleVenture capital hasn't dried up for advertising technology plays. Read More...
View articleLiving with PCs in the 1990s was a lot like living with mainframes in the 1960s. Just as in the '60s you couldn't go wrong buying IBM, so in the '90s ...
View articleThe pay-for-placement search engine strikes a $50 milliondeal with the online giant. Read More...
View articleThe two companies hope to gain a lock on the international onlinead-buying market by joining their products. Read More...
View articleThe marcomm portal stays afloat with an infusion of cash for operating expenses. Read More...
View articleIf you're reading this at your desk, you're working too hard. Enjoy your Labor Day: Fire up the grill, go to the beach, do whatever it takes to take a...
View articleCoupons.com takes its technology on the road. Read More...
View articleThe automated ad sales service and network will move globally inthe face of increasing competition. Read More...
View articleMonster.com, the online job site whose 1999 Super Bowl ad helped build its brand, is putting out a call to all would-be millionaires. Read More...
View articleThe online auction site makes moves aimed at boosting ad revenue. Read More...
View articleAnn agrees with Susan Solomon as far as content goes: Do it yourself. Forget the syndicators, the wire services, the third-party content providers. Pa...
View articleLegal experts express concern about an online contest's opt-in entry requirements. Read More...
View articleDana thinks the future is bright for online retailing. But those lovely manic-depressives on Wall Street are now punishing retailers for getting into ...
View articleLast week, Richard started giving you his top-five criteria for selecting a web development firm. He continues this week with the last two: the depth ...
View articleBack in journalism school, Dana had a running argument with his favorite professor over the future of this industry. The prof was convinced that techn...
View articleThe pact renews a year-old agreement for a co-branded site andbanner ads across the network. Read More...
View articleSomething is wrong. Everyone agrees that content is central to the success of a web site. Yet pure content/media companies are having a really difficu...
View articleThe goal here is to get your site visitors and customers to get some skin in the game. Vest some interest in your success because you've become a vend...
View articleThe company plopped down equity to snatch up a rival for the Australasian Internet ad market. Read More...
View articleAdRelevance issued a news release concerning its report, "The Science (or Art?) of Online Media Planning." Some conclusions discussed in this release ...
View articleThe Rich Media Advertising Forum in San Francisco covered the advantages of rich media, as well as a few obstacles like site acceptance, media buyers'...
View articleThe e-mail marketer strikes a data deal. Read More...
View articleThe meaning of the phrase "exclusive" seems to be at issue in an advertising alliance signed by China portal Sohu.com and 24/7 Media Asia last week. R...
View articleIf you've spent some time following the presidential race (get it done in August, and you don't have to worry about it during the football season), yo...
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