Belo Restructuring Will Streamline Interactive Staff
Media

Belo Restructuring Will Streamline Interactive Staff

21y Rob McGann

Belo Restructuring Will Streamline Interactive Sta...

Prompted by print losses, the dissolution of Belo Interactive is seen as a sign of more changes to come in media industry. Read More...

View article
How Does Your Consumer Audience Change?
Media

How Does Your Consumer Audience Change?

21y Tessa Wegert

How Does Your Consumer Audience Change?

Two studies demonstrate how consumers change, often in ways we don't expect. Read More...

View article
Brands Ring In Holiday Season With Micro-Sites
Media

Brands Ring In Holiday Season With Micro-Sites

21y Zachary Rodgers

Brands Ring In Holiday Season With Micro-Sites

It's an online ritual that's become as predictable as the droning of holiday music in retail outlets. Read More...

View article
Shopping Search Update 2004, Part 1
Search

Shopping Search Update 2004, Part 1

21y Chris Sherman

Shopping Search Update 2004, Part 1

A review of new and interesting developments at the major shopping search and comparison sites. Part one of a two-part series. Read More...

View article
Reduce the Risk in B2B Purchasing
Email

Reduce the Risk in B2B Purchasing

21y Karen Gedney

Reduce the Risk in B2B Purchasing

Could your prospect’s job be on the line when they buy your product? Six key B2B buying principles help reduce the risk. Read More...

View article
Holiday Visits to Retail Sites Up 24 Percent Over 2003
Media

Holiday Visits to Retail Sites Up 24 Percent Over 2003

21y Rob McGann

Holiday Visits to Retail Sites Up 24 Percent Over ...

Search engines vary in their ability to refer traffic to retail categories. Read More...

View article
How Will Behavioral Behave in 2005?
Data insights

How Will Behavioral Behave in 2005?

21y Chang Yu

How Will Behavioral Behave in 2005?

Predictions (and pipedreams) for behavioral advertising's future. Read More...

View article
Google Scores Victory in Trademark Case
Media

Google Scores Victory in Trademark Case

21y Kevin Newcomb

Google Scores Victory in Trademark Case

The company's keyword advertising program had a major win in court today. Read More...

View article
Study: SMBs Key Battleground in Employment Advertising
Audience

Study: SMBs Key Battleground in Employment Advertising

21y Rob McGann

Study: SMBs Key Battleground in Employment Adverti...

New report suggests job advertising, both on- and offline, is at the start of a highly competitive seven-year growth cycle. Read More...

View article
Autobytel Rolls Forward With Video
Media

Autobytel Rolls Forward With Video

21y Pamela Parker

Autobytel Rolls Forward With Video

The company is placing a big bet on video advertising. Read More...

View article
KnowledgeStorm to Offer Turnkey Search for IT Clients
Media

KnowledgeStorm to Offer Turnkey Search for IT Clients

21y Pamela Parker

KnowledgeStorm to Offer Turnkey Search for IT Clie...

The vertical player modifies an idea employed by Web hosting and directory companies. Read More...

View article
Execs & Accounts for December 15, 2004
Media

Execs & Accounts for December 15, 2004

21y Zachary Rodgers

Execs & Accounts for December 15, 2004

Avenue A/Razorfish hires two GMs; Juxt builds site for a storied literary journal. Read More...

View article
Nielsen Expands Video Game Measurement
Media

Nielsen Expands Video Game Measurement

21y Zachary Rodgers

Nielsen Expands Video Game Measurement

Its partnership with an in-game ad network builds on the measurement firm's earlier deal with Activision. Read More...

View article
Generic Search Terms Drive Most Buying
Media

Generic Search Terms Drive Most Buying

22y Rob McGann

Generic Search Terms Drive Most Buying

New comScore/Overture study challenges preeminence of trademark-based searches. Read More...

View article
FCBi Gets New Managing Director
Media

FCBi Gets New Managing Director

22y Pamela Parker

FCBi Gets New Managing Director

The new hire previously worked at a trendy architectural firm and at Razorfish. Read More...

View article
Buzz-Informed Predictions for 2005
Marketing

Buzz-Informed Predictions for 2005

22y Pete Blackshaw

Buzz-Informed Predictions for 2005

Next year's marketing hits -- and misfires. (If I'm right, don't shoot the messenger!) Read More...

View article
An Agency Holiday Wish List
Media

An Agency Holiday Wish List

22y Pete Lerma

An Agency Holiday Wish List

What agencies want from their vendors (hint: it isn't coffee mugs or fruit baskets). Read More...

View article
ReleMail Offers E-mail Audits
Media

ReleMail Offers E-mail Audits

22y Zachary Rodgers

ReleMail Offers E-mail Audits

A new firm offers a 15-point e-mail audit and certification program. Read More...

View article
Lycos Restructures Ad Deal With 24/7
Media

Lycos Restructures Ad Deal With 24/7

22y Kevin Newcomb

Lycos Restructures Ad Deal With 24/7

Lycos and 24/7 Real Media agree to restructure a deal after the media property was acquired. Read More...

View article
Yahoo! Hires Chief Data Officer
Media

Yahoo! Hires Chief Data Officer

22y Pamela Parker

Yahoo! Hires Chief Data Officer

Revenue Science co-founder joins the portal player. Read More

View article
E-Mail Holiday Shopping Reminder Service
Email

E-Mail Holiday Shopping Reminder Service

22y Paul Soltoff

E-Mail Holiday Shopping Reminder Service

Implement this simple idea now to generate lots of business later. Read More...

View article
The Deadly Duo - Spam and Viruses - November 2004
Data insights

The Deadly Duo - Spam and Viruses - November 2004

22y Rob McGann

The Deadly Duo - Spam and Viruses - November 2004

Holiday season drives a higher than expected spike in spam volume. Read More...

View article
Search-Engine Ready Corporate Communications
Search

Search-Engine Ready Corporate Communications

22y Fredrick Marckini

Search-Engine Ready Corporate Communications

Media coverage leaves a trail of breadcrumbs. Do you know which ones search engines can follow? Read More...

View article
Silicon Valley: "What's Next?"
Marketing

Silicon Valley: "What's Next?"

22y Hans-Peter Brøndmo

Silicon Valley: "What's Next?"

Who will be the next Google? Read More

View article
Execs & Accounts for December 13, 2004
Media

Execs & Accounts for December 13, 2004

22y Zachary Rodgers

Execs & Accounts for December 13, 2004

Capella University taps Avenue A/Razorfish; PriceGrabber president takes CEO reins; TheStreet.com goes with Revenue Science. Read More...

View article
Lloyd-Martin Goes to WebSourced
Media

Lloyd-Martin Goes to WebSourced

22y Zachary Rodgers

Lloyd-Martin Goes to WebSourced

The copywriting guru will head a new consulting practice for the SEM firm, training in-house search teams at enterprise clients. Read More...

View article
Maven Adds Agency Partners
Media

Maven Adds Agency Partners

22y Kevin Newcomb

Maven Adds Agency Partners

Thirteen agencies have signed on to keep up with Maven's latest developments. Read More...

View article
1 1,092 1,093 1,094 1,095 1,096 1,702