WPP agency Soho Square displaces longtime Yahoo! branding agency Black Rocket, as the company's new CMO makes her first major move. Read More...
View articleJuly was a bad month for spam, with more junk email littering corporate inboxes on 31 days than in all of 2002. Read More...
View articleWhile those seeking day-to-day marketing advice will likely be disappointed bgy Dragon Spirit, anyone hoping for a giant larding needle of motivation ...
View articleThe women-focused Web site sets its sights younger by adding the teen community site from cost-cutting Primedia. Read More...
View articleThe jobs site notches its second major distribution deal in as many days, as Monster banks on its brand over distribution partnerships. Read More...
View articleSingle no more. Brand alliances are the new trend. How to find a mate for your brand. Read More...
View articleThe top 10 affiliate programs of July 2003, as ranked by Refer-it. Read More...
View articleThe human approach to breaking through barriers between traditional and online. Read More...
View articleMost e-mailers don’t practice double opt-in, but may have to soon. Considerations when tightening a confirmation policy. Read More...
View articleMake no mistake about it -- spam and viruses are deliberate, malicious assaults on our systems that often work together to penetrate and compromise ou...
View articleSeveral major brands sign up to use DoubleClick's SiteAdvance analytics product; PointRoll hires a VP of sales and two sales managers; Fleetwood Enter...
View articleIt isn't just a technology, it's a platform. How wireless will change our world. Read More...
View articleGoing once, going twice... Super low-cost marketing ideas. Read More
View articleUPDATE: With $12 million in new investment, the measurement company looks abroad. Read More...
View articleFour-year deal to be AOL's principle provider of employment content valued at up to $115 million. AOL cuts separate deal with EA for access to game si...
View articleLatest software release adds user control to e-mail, pop-ups, ad- and spyware. Read More...
View articleREZconnect last month deployed a desktop application enabling travel vendors to deliver breaking and last minute offers directly to travel agents, byp...
View articleIt would be worth $9.95 to put a cork into the stream of sleazy e-mails that clog your inbox, wouldn’t it? Too bad experts say Remove.org’s plan won’t...
View articleAlthough it has its quirks, SmartMax Software’s MailMax offers an advanced feature set at a minimal price. Read More...
View articleBuick's launches a new SUV using technology from Viewpoint; The North Face taps an interactive agency of record; Flytxt hires a new head of sales Read...
View articleEXCLUSIVE: The long-awaited e-mail-marketing guidelines are shelved, as some say the Direct Marketing Association is part of the problem, not the solu...
View articleCommon phrases and constructions can confuse nonnative English speakers. Find out how to communicate clearly. Read More...
View articleTop catalogs and retail sites share search strategies. Read More...
View articleThe online music industry will only earn approximately $80 million in 2003, as downloaders and file-sharers continue to listen for free. Read More...
View articleIdeas fly fast and furiously as the industry's big issues are up for debate. Read More...
View articleThe risk of becoming a collateral casualty in the war on spam is large for small businesses that rely on e-mail as a primary marketing strategy. When ...
View articleWhile the two countries sport the highest pay scales, wireless specialists in Canada are likely to make the most money. Read More...
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