Author examines 2000 Arizona Democratic primary that was first to use Web. Read More...
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View articleOverture's Ryan promoted to products head; 24/7 Real Media adds AccuWeather.com to client list; Yesmail makes four appointments to management team. Re...
View articleThere’s no such thing as business-to-business, just person-to-person, so take some risks with your next campaign. Read More...
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View articleDoubleClick and Information Resources release another study in the industry's growing body of favorable research. Read More...
View articleMarketers that used e-mail promotions and other online advertising methods found a positive impact on sales, customer retention, and brand awareness. ...
View articleWith all the talk about the major engines, it's easy to forget many users are searching and navigating directly from Web browsers, such as Internet Ex...
View articleIn a slate of new television, radio and online ads, the computer manufacturer is voicing its opposition to a bill that aims to curtail PC users' copyi...
View articleWireless users want relevant and up-to-date content on their handheld devices but don't waste their time – or their minutes. Read More...
View articleUPDATE: The Web portal points to a reconfigured business model, and raises guidance for the year. Read More...
View articleGuest Viewpoint: Ian Oxman of RappDigital Innovyx offers a 5-step method to help you expand your customer list with e-mail addresses. Read More...
View articleEchoMail, Inc. offers the development of email relationship management (ERM) solutions. Read More...
View articleIn a break from tradition, the paid search leader will deliver its listings to in a deal with the computer-maker. Read More...
View articleAs publishers move their sites from free to fee models, is anyone getting duped? Read More...
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