Hyatt Signs Marketing Deal on the Microsoft Network
Media

Hyatt Signs Marketing Deal on the Microsoft Network

27y Beth Cox

Hyatt Signs Marketing Deal on the Microsoft Networ...

Chicago-based Hyatt Hotels and Resorts said it is making "the biggest-ever"hotel company advertising purchase on the Microsoft Network. Read More...

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AdForce Signs 12 New Customers
Media

AdForce Signs 12 New Customers

27y Beth Cox

AdForce Signs 12 New Customers

Ad management service AdForce said it has added 12 newcustomers and is now serving 4 billion ads a month. Read More...

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There's No Place Like Home
Media

There's No Place Like Home

27y Larry Braitman

There's No Place Like Home

If you must reach local audiences to succeed, the web probably hasn't been your weapon of choice. But that's about to change. Larry Braitman gives the...

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4Internet Joins @dVENTURE Network
Media

4Internet Joins @dVENTURE Network

27y Beth Cox

4Internet Joins @dVENTURE Network

4Internet, which describes itself as a vertical portal network, has joined the@dVENTURE Network, VentureDirectWorldwide's online advertising network. ...

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Making It On Main Street
Local

Making It On Main Street

27y Robbin Zeff

Making It On Main Street

How can you make it in the online ad industry and NOT work out of a SoHo loft? Robbin Zeff points out that even her home town in northern Virginia has...

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USWeb/CKS Acquires Geneva-based Firms
Media

USWeb/CKS Acquires Geneva-based Firms

27y Beth Cox

USWeb/CKS Acquires Geneva-based Firms

Santa Clara, CA-based USWeb/CKS acquired BI Business Informationand BI Interactive Marketing of Geneva, Switzerland. Read More...

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HotSocket Launches Direct Response Operation
Media

HotSocket Launches Direct Response Operation

27y Beth Cox

HotSocket Launches Direct Response Operation

New York City-based HotSocket Inc. launched what it calls Web-Based Direct Response, a set of tools that offers products directly toconsumers in dedic...

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The Next Paradigm Shift
Marketing

The Next Paradigm Shift

27y Sean Carton

The Next Paradigm Shift

The money makers of the future won't be the ones who can bind up the ever-unraveling threads of content into a single skein, but the ones who can make...

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NET@DDRESS Names VentureDirect Worldwide as Online AOR
Media

NET@DDRESS Names VentureDirect Worldwide as Online AOR

27y Beth Cox

NET@DDRESS Names VentureDirect Worldwide as Online...

VentureDirect Worldwide, an integrated direct marketing and media company, hasbeen named as the primary online advertising agency for NET@DDRESS, a fr...

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Virtual Research Site Launched for Focus Group Studies
Media

Virtual Research Site Launched for Focus Group Studies

27y Beth Cox

Virtual Research Site Launched for Focus Group Stu...

Protocon Inc. launched Virtual Research Room (VRROOM) toprovide online focus group room rentals, Internet based panel recruiting andtraining for tradi...

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Kokopelli Launches New Site for Merck & Co.
Media

Kokopelli Launches New Site for Merck & Co.

27y Beth Cox

Kokopelli Launches New Site for Merck & Co.

Kokopelli New Media LLC launched a new Web siteit produced in collaboration with pharmaceutical company Merck & Co. Inc. Read More...

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Online Consumers Getting More Savvy
Audience

Online Consumers Getting More Savvy

27y Michael Pastore

Online Consumers Getting More Savvy

Online shoppers are becoming more sophisticated and more savvy, according to results of the BizRate.com Consumer Fulfillment Index (CFI). Read More...

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Germany's 1&1 Buys Swedish Marketing Company Adnet
Media

Germany's 1&1 Buys Swedish Marketing Company Adnet

27y Beth Cox

Germany's 1&1 Buys Swedish Marketing Company Adnet

Montabaur, Germany-based 1&1 AG & Co. KGaA, a large marketing company, said itbought Sweden's Adnet AB Internet-Werbenetzwerk from Lingfield AB as it ...

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Real Media Acquires German Ad Sales Firm Cubicmedia
Media

Real Media Acquires German Ad Sales Firm Cubicmedia

27y Beth Cox

Real Media Acquires German Ad Sales Firm Cubicmedi...

New York City-based Real Media acquired of Cubicmedia Gesellschaft f|rneue Medien mbH, an independent online advertising sales company inGermany. Read...

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Argent Capital Acquires NetVoucher Ad System
Media

Argent Capital Acquires NetVoucher Ad System

27y Beth Cox

Argent Capital Acquires NetVoucher Ad System

Argent Capital Corp. said it has acquired theNetVoucher.com Advertising System from Optimize Inc. of Birmingham, AL.Financial details were not disclos...

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HitBOX Tracker Viewer for Windows Released
Media

HitBOX Tracker Viewer for Windows Released

27y Beth Cox

HitBOX Tracker Viewer for Windows Released

San Diego-based WebSideStory, a provider of apps forInternet traffic analysis, released HitBOX Tracker Viewer for Windows,available for a free downloa...

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Personal and Relevant: Targeting With Email
Marketing

Personal and Relevant: Targeting With Email

27y Deborah Kania

Personal and Relevant: Targeting With Email

There is a powerful tool available to marketers, and its name is email. But targeted email is a far different animalfrom the junk mail known as Spam. ...

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Webstakes Forms Alliance with SmartParent.com
Media

Webstakes Forms Alliance with SmartParent.com

27y Beth Cox

Webstakes Forms Alliance with SmartParent.com

Internet promotions company Webstakessigned an agreement to co-sponsor SmartParent.com, a non-profit onlineresource dedicated to educating parents on ...

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Corporations Spending More on Internet
Audience

Corporations Spending More on Internet

27y Michael Pastore

Corporations Spending More on Internet

Corporate spending on the Internet will reach $85 billion in the US alone in 1999, and will surpass $203 billion by 2002, according to a report by Int...

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Paul Beckham's E-Commerce Picks
Audience

Paul Beckham's E-Commerce Picks

27y Michael Pastore

Paul Beckham's E-Commerce Picks

Paul Beckham, chairman of media consulting firm Hope-Beckham, Inc. considers himself an e-commerce pioneer. During his career, he has been involved wi...

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Killer Creative And An Occasional Free Pizza
Media

Killer Creative And An Occasional Free Pizza

27y Eric Bozinny

Killer Creative And An Occasional Free Pizza

What really seals the success of an interactive agency? A good media plan and killer creative, sure... but it's also a high level of service excellenc...

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CDnow Launching New Campaign During Grammy Awards
Media

CDnow Launching New Campaign During Grammy Awards

27y Beth Cox

CDnow Launching New Campaign During Grammy Awards

Music retailer CDnow will unveil a newad campaign during theCBS telecast of the 1999 Grammy Awards on Wednesday. Read More...

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Maxnet in Site Deal With WebCity Canada
Media

Maxnet in Site Deal With WebCity Canada

27y Beth Cox

Maxnet in Site Deal With WebCity Canada

Maxnet Inc. (MXNT) signed an agreement tolaunch MaxPlanet.com - Canada with Canadian Banner Services and WebCityCanada. Read More...

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Excite Now Serving Rich Media Advertising
Media

Excite Now Serving Rich Media Advertising

27y Beth Cox

Excite Now Serving Rich Media Advertising

Excite Inc. said it is now accepting andserving rich media advertising on the Excite Network. Read More...

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MediaX Acquires Radio Advertising Time from BNN Network
Media

MediaX Acquires Radio Advertising Time from BNN Network

27y Beth Cox

MediaX Acquires Radio Advertising Time from BNN Ne...

MediaX Corp. signed with Virginia-basedBusiness News Network to acquire radio time for a million-dollar nationwidepromotion across BNN's nearly 230 af...

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Engage Names Vice President of Marketing
Media

Engage Names Vice President of Marketing

27y Beth Cox

Engage Names Vice President of Marketing

Engage Technologies, a provider of onlineprecision marketing technology, named Betsy Zikakis as vice president ofmarketing. Read More...

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Real Media Launches Open AdStream 5.0
Media

Real Media Launches Open AdStream 5.0

27y Beth Cox

Real Media Launches Open AdStream 5.0

New York City-based Real Medialaunched an upgraded version ofits ad server software, Open AdStream 5.0, that incorporates tools to managethe entire ad...

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