Execs & Accounts: Travel Ad Network, Local.com, Skaddadle
Media

Execs & Accounts: Travel Ad Network, Local.com, Skaddadle

17y Enid Burns

Execs & Accounts: Travel Ad Network, Local.com, Sk...

Virgin Atlantic puts its new vtravelled.com on the Travel Ad Network, Local.com powers search for Dallas Morning News, Skadaddle Media hires Devine Mu...

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To-Do List for Facebook and E-Mail Integration
Email

To-Do List for Facebook and E-Mail Integration

17y Ed Henrich

To-Do List for Facebook and E-Mail Integration

Five ways e-mail marketers can tap Facebook to improve online marketing performance. Read More...

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Partnering With Mobile Ad Networks
Media

Partnering With Mobile Ad Networks

17y Davis Brewer

Partnering With Mobile Ad Networks

Mobile ad networks offer advantages absent in online ad networks. Read More...

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Add Some Life to Your Ads
Media

Add Some Life to Your Ads

17y Tessa Wegert

Add Some Life to Your Ads

Merge tried-and-true offline advertising methods with digital technology. Read More...

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The Power of "Now" in Digital Marketing
Marketing

The Power of "Now" in Digital Marketing

17y Aaron Kahlow

The Power of "Now" in Digital Marketing

What's next in digital marketing? Read More

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Indies Sweep Cyber Lions, 'Best Job in the World' Wins Third Grand Prix
Agency Spotlight

Indies Sweep Cyber Lions, 'Best Job in the World' Wins Third Grand Prix

17y Zachary Rodgers

Indies Sweep Cyber Lions, 'Best Job in the World' ...

AKQA, 42 Entertainment, CumminsNitro all take Grand Prix Lions. Read More...

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TiVo and Quantcast Pair-up May Illuminate TV-Web Ad Connection
Media

TiVo and Quantcast Pair-up May Illuminate TV-Web Ad Connection

17y Fred Aun

TiVo and Quantcast Pair-up May Illuminate TV-Web A...

The companies are partnering to help determine how TV ads affect online behavior, and to determine things like how much more likely users are to visit...

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Google Expands Mobile Ads to Apps
Media

Google Expands Mobile Ads to Apps

17y Kate Kaye

Google Expands Mobile Ads to Apps

Google's mobile advertisers may now see their ads pop up in mobile applications from Sega, Urbanspoon, FlyCast and other app publishers. Read More...

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Kayak Maker Finds Value in Uncharted Social Waters
Media

Kayak Maker Finds Value in Uncharted Social Waters

17y John Gaffney

Kayak Maker Finds Value in Uncharted Social Waters

Confluence is so sure of its expert customer base that the company created its own social networks, when more careful competitors have opted for the d...

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Tennis Site Redesign Encounters Tough Ad Market
Media

Tennis Site Redesign Encounters Tough Ad Market

17y Douglas Quenqua

Tennis Site Redesign Encounters Tough Ad Market

Hoping its new site will attract advertisers looking to reach typically affluent tennis fans, The Association of Tennis Professionals has encountered ...

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Nielsen Online CEO Calls on Publishers to Cut Inventory
Media

Nielsen Online CEO Calls on Publishers to Cut Inventory

17y Anna Maria Virzi

Nielsen Online CEO Calls on Publishers to Cut Inve...

John Burbank says the glut in inventory dilutes prices, and warns Web content could be at risk as a result. Read More...

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Execs & Accounts: WorldNow, Quantcast, Cellufun
Media

Execs & Accounts: WorldNow, Quantcast, Cellufun

17y Enid Burns

Execs & Accounts: WorldNow, Quantcast, Cellufun

SWX Right Now selects World Now for site management; Quantcast and TiVo join forces to provide online and offline audience measurement; Cellufun adds ...

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Specific Media: Moving Up
Media

Specific Media: Moving Up

17y Anna Maria Virzi

Specific Media: Moving Up

With so many ad networks on the scene, it takes work for any single one to get noticed. Specific Media made a splash with a 10th anniversary party at ...

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Another Day, Another Agency Research Project: WPP and Microsoft Partner to Study Search for Branding
Media

Another Day, Another Agency Research Project: WPP and Microsoft Partner to ...

17y Kate Kaye

Another Day, Another Agency Research Project: WPP ...

Search for branding campaigns? It's been done, but search is certainly not the go-to method for brand building Read More...

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Photos in and Around Cannes, Wednesday
Media

Photos in and Around Cannes, Wednesday

17y Zachary Rodgers

Photos in and Around Cannes, Wednesday

Some shots from in and around the Cannes Lions festival yesterday and today Read More...

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Fallout of Nofollow and Search Engine Advice
Search

Fallout of Nofollow and Search Engine Advice

17y Erik Dafforn

Fallout of Nofollow and Search Engine Advice

SEOs, Google, nofollow, and homeless kittens. Intrigued? Read More...

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A Little E-Mail Budget Goes a Long Way
Email

A Little E-Mail Budget Goes a Long Way

17y Karen Gedney

A Little E-Mail Budget Goes a Long Way

How to use e-mail to capture low-hanging revenue. Read More...

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The Language of Behavioral Marketing, Part 2
Data insights

The Language of Behavioral Marketing, Part 2

17y Brian Massey

The Language of Behavioral Marketing, Part 2

Translating what behavioral marketing vendors say and what they really mean. Read More...

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Social Media in the Nonprofit Sector
Social

Social Media in the Nonprofit Sector

17y Dave Evans

Social Media in the Nonprofit Sector

An initiative helps several nonprofit organizations develop a social media marketing plan. Here's what turned up. Read More...

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Big Industry Players Join IAB Europe
Media

Big Industry Players Join IAB Europe

17y Jack Marshall

Big Industry Players Join IAB Europe

The IAB Europe has added a number of major players to its corporate membership roster, including Google, Microsoft, Orange, and Alcatel-Lucent Read Mo...

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Faces at Cannes: Bruno Bertani
Media

Faces at Cannes: Bruno Bertani

17y Zachary Rodgers

Faces at Cannes: Bruno Bertani

I snapped this shot of Cannes attendee Bruno Bertani as we both enjoyed a brief escape from the tomb-like Palais des Festivals Read More...

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BK's Whopper Sacrifice Favored to Win at Cannes. Should It?
Media

BK's Whopper Sacrifice Favored to Win at Cannes. Should It?

17y Zachary Rodgers

BK's Whopper Sacrifice Favored to Win at Cannes. S...

If it wins a Cyber Grand Prix, as everyone here appears to expect, Burger King's Whopper Sacrifice campaign by Crispin Porter + Bogusky will have made...

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Hyatt Launches Verizon Mobile Campaign through Microsoft
Media

Hyatt Launches Verizon Mobile Campaign through Microsoft

17y Jack Marshall

Hyatt Launches Verizon Mobile Campaign through Mic...

Global Hyatt Corp has partnered with Microsoft and Verizon to launch a mobile ad campaign, which it hopes will drive registrations to the hotel chain'...

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Fewer Nations Represented in Cannes Cyber Lion Shortlist
Media

Fewer Nations Represented in Cannes Cyber Lion Shortlist

17y Zachary Rodgers

Fewer Nations Represented in Cannes Cyber Lion Sho...

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Fewer Nations Represented in Cannes Cyber Lion Shortlist
Agency Spotlight

Fewer Nations Represented in Cannes Cyber Lion Shortlist

17y Zachary Rodgers

Fewer Nations Represented in Cannes Cyber Lion Sho...

U.S. nabs 5 fewer than last year, other nations see sharper declines or disappeared from the list entirely. Read More...

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MySpace Cuts Overseas Operations, Two Thirds of Staff Axed
Marketing

MySpace Cuts Overseas Operations, Two Thirds of Staff Axed

17y Jack Marshall

MySpace Cuts Overseas Operations, Two Thirds of St...

Economic downturn blasts MySpace as huge cuts are made to international staff following U.S. layoffs. Read More...

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New Yahoo Display Tool May Compete with Newspaper Partners
Media

New Yahoo Display Tool May Compete with Newspaper Partners

17y John Gaffney

New Yahoo Display Tool May Compete with Newspaper ...

New DIY display tools launched by Yahoo and Google could add insult to already injured newspaper publishers. Read More...

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