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View articleDavid Daniels, VP and research director at Jupiter Research, shared his "Four Tenets of Integrated Marketing" yesterday at the ClickZ Specifics: E-mai...
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View articleOhio State University Medical Center has a great communications program in place just in time for Halloween. In their own words: "Here's a story you c...
View articleAt the ClickZ Specifics: E-mail Marketing conference today, Jeanniey Mullen, senior partner & senior director of e-mail marketing at OgilvyOne Worldwi...
View articlePrivacy encapsulates many different issues in the mind of the consumer, according to the ESPC's Trevor Hughes. Read More...
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View articleRather than focus on behavioral targeting, perhaps we should develop behavioral planning. Read More...
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View articleNo one needs more e-mail, but they do need relevant information Read More...
View articleMexico's huge publisher of 135 yellow pages directories Teléfonos de México SA, a.k.a Read More...
View articleMarketers and other site owners can launch specialized search engines; ads will be sold and served through AdSense for Search. Read More...
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