Yahoo! Math: Search + Shopping = Small Biz Bucks
Media

Yahoo! Math: Search + Shopping = Small Biz Bucks

23y Brian Morrissey

Yahoo! Math: Search + Shopping = Small Biz Bucks

UPDATE: The mega portal launches combined e-commerce and search, while adding another service designed to lure small businesses deeper into the fold. ...

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Anti-Spam Bills Stalling in House
Media

Anti-Spam Bills Stalling in House

23y Roy Mark

Anti-Spam Bills Stalling in House

Differences over giving consumers individual right to sue spammers may doom legislation for this year. Read More...

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Where Do You Think You're Going?
Analytics

Where Do You Think You're Going?

23y Nancy Joyce

Where Do You Think You're Going?

Recapturing customers your Web site 'lost.' Read More

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Brand Survival Techniques
Marketing

Brand Survival Techniques

23y Martin Lindstrom

Brand Survival Techniques

Generate sales in hard times and bond customers with your brand. Read More...

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Dave Matthews to Kick Off AOL 9.0
Media

Dave Matthews to Kick Off AOL 9.0

23y Ryan Naraine

Dave Matthews to Kick Off AOL 9.0

Crash may be an ironic song to use to unveil a new piece of software but the ISP plans a big marketing splash to coincide with the launch of the new '...

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Maven Debuts Video/Data Platform
Media

Maven Debuts Video/Data Platform

23y Brian Morrissey

Maven Debuts Video/Data Platform

The startup signs Virgin Records and others for software that could shake up the online ad market. Read More...

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Remote Power: Can PVRs Kill TV Spots?
Ad Industry Metrics

Remote Power: Can PVRs Kill TV Spots?

23y Robyn Greenspan

Remote Power: Can PVRs Kill TV Spots?

As new technology effectively eliminates TV commercials, advertisers are likely to waste billions of dollars unless they find other methods for gettin...

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WirelessWatch for September 19, 2003
Media

WirelessWatch for September 19, 2003

23y Zachary Rodgers

WirelessWatch for September 19, 2003

mQube licenses platform to Cossette and prepares campaigns; Pulse 'Veepers' go mobile; AT&T rolls out cross-border SMS. Read More...

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Banks Projected to Boost IT Spending
Marketing

Banks Projected to Boost IT Spending

23y Mark Berniker

Banks Projected to Boost IT Spending

Studies point to strength in financial services, pressure on demand and jobs. Read More...

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U.S. Server Sales Up, IBM Takes Top Spot
Audience

U.S. Server Sales Up, IBM Takes Top Spot

23y Matthew G. Nelson

U.S. Server Sales Up, IBM Takes Top Spot

Intel and Linux server sales were up; Unix were down; and Big Blue looks like the big winner across the board. Read More...

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AOL Preps 9.0 Versions for Blacks, Teens
Media

AOL Preps 9.0 Versions for Blacks, Teens

23y Rebecca Lieb

AOL Preps 9.0 Versions for Blacks, Teens

First it was broadband users, kids and Hispanics; now AOL is further segmenting its audience in a strategy that may appeal to marketers. Read More...

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Searching For Holiday Profits, Part 1
Paid Search

Searching For Holiday Profits, Part 1

23y Kevin Lee

Searching For Holiday Profits, Part 1

Prep for holiday season searchers. A multi-part how-to series. Read More...

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Retooled AOL: Agencies On-Line?
Marketing

Retooled AOL: Agencies On-Line?

23y Rebecca Lieb

Retooled AOL: Agencies On-Line?

Lisa Brown explains her plan to overhaul AOL for advertisers. Read More...

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E-Mail Goes Swimmingly For Pool Company
Email

E-Mail Goes Swimmingly For Pool Company

23y Heidi Anderson

E-Mail Goes Swimmingly For Pool Company

Selling high-ticket goods: Kayak Pools makes a splash with e-mail. Read More...

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California Spam Bill Turns Up Heat on Advertisers
Media

California Spam Bill Turns Up Heat on Advertisers

23y Brian Morrissey

California Spam Bill Turns Up Heat on Advertisers

The measure would give state residents the right to sue both senders and advertisers for up to $1 million in damages. Read More...

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Tale of a New Ad Unit's Debut
Media

Tale of a New Ad Unit's Debut

23y Tessa Wegert

Tale of a New Ad Unit's Debut

How the New York Times Digital introduced half-page ads and how advertisers are reacting. Read More...

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Time Warner Nixes AOL From Nameplate
Media

Time Warner Nixes AOL From Nameplate

23y Erin Joyce

Time Warner Nixes AOL From Nameplate

Will a spin-off of the world's largest ISP follow the removal of AOLfrom TimeWarner's nameplate? Read More...

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Professional Organizations and Hiring Search Professionals
Search

Professional Organizations and Hiring Search Professionals

23y Danny Sullivan

Professional Organizations and Hiring Search Profe...

What professional organizations mean to search marketers and marketers shopping for SEM support. Read More...

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AOL-TW to Drop AOL From Name
Media

AOL-TW to Drop AOL From Name

23y Erin Joyce

AOL-TW to Drop AOL From Name

Branding is cited as the reason by a source familiar with the plan. Read More...

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Strategy in Action: What Works in Your Newsletters
Email

Strategy in Action: What Works in Your Newsletters

23y Kathleen Goodwin

Strategy in Action: What Works in Your Newsletters

How a mall keeps newsletter subscribers enthralled. Read More...

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The Golden Rule, Updated
Analytics

The Golden Rule, Updated

23y Mark Sakalosky

The Golden Rule, Updated

Gator, WhenU and the implications of the latest legal decision. Read More...

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Bling-Bling Targeting
Media

Bling-Bling Targeting

23y James Hering

Bling-Bling Targeting

This is no ordinary optimization. Add that little something to your campaigns. Read More...

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SBC Yahoo! Joins Anti-Pop-Up Crusade
Media

SBC Yahoo! Joins Anti-Pop-Up Crusade

23y Brian Morrissey

SBC Yahoo! Joins Anti-Pop-Up Crusade

The Internet service offering boasts a number of new features, including the ability to control pop-up advertisements and a service for businesses. Re...

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Natural Search: The Overlooked Strategy
Search

Natural Search: The Overlooked Strategy

23y Fredrick Marckini

Natural Search: The Overlooked Strategy

It's easier to buy a listing than earn it. But not ranking in natural search results benefits no one -- except your competitors. Read More...

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Health Insured Wary Of Online Privacy
Audience

Health Insured Wary Of Online Privacy

23y Robyn Greenspan

Health Insured Wary Of Online Privacy

Health insurance providers are giving online access to their customers, but less than one-quarter are visiting the sites. Read More...

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EarthLink Advertises Spam, Pop-Up Blockers
Media

EarthLink Advertises Spam, Pop-Up Blockers

23y Brian Morrissey

EarthLink Advertises Spam, Pop-Up Blockers

The ISP's new push emphasizes its efforts to rid its customers of their two biggest Internet annoyances: spam and pop-up advertising. Read More...

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Innovate, or Face the Music
Marketing

Innovate, or Face the Music

23y Jeremy Lockhorn

Innovate, or Face the Music

Different drummer or broken record? Lessons from the music industry. Read More...

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Execs & Accounts for September 15, 2003
Media

Execs & Accounts for September 15, 2003

23y Zachary Rodgers

Execs & Accounts for September 15, 2003

PointRoll hires a DoubleClick tech division co-founder; ABC National Television Sales to use CheckM8 formats on its Web properties; Seven West Coast a...

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