Homefair.com Launches New Ad Program
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Homefair.com Launches New Ad Program

28y Team ClickZ

Homefair.com Launches New Ad Program

Arizona-based Homefair.com launcheda new national advertising sales program and hired MapQuest's ad manager, Bill Sedgwick, asvice president of advert...

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U.S. Navy Taps BBDO New York for Five More Years
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U.S. Navy Taps BBDO New York for Five More Years

28y Team ClickZ

U.S. Navy Taps BBDO New York for Five More Years

The U.S. Navy assigned its integrated advertising account to BBDO New York , following a mandatoryreview which began in July 1997. Read More...

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Parable Closes Financing, Adds Content Partners
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Parable Closes Financing, Adds Content Partners

28y Team ClickZ

Parable Closes Financing, Adds Content Partners

Parable Corp. , which providespromotional multimedia animations, said it closed a second round of financingwith CMG@Ventures, F.S.C. Corp., The Kraft ...

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LinkExchange Teams up with Better Business Bureau
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LinkExchange Teams up with Better Business Bureau

28y Team ClickZ

LinkExchange Teams up with Better Business Bureau

San Francisco-based LinkExchangeInc. and the BBBOnline , a program of theBetter Business Bureau system, formed a partnership to promoteethical busines...

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NetCreations to Manage WebPromote E-mail List
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NetCreations to Manage WebPromote E-mail List

28y Team ClickZ

NetCreations to Manage WebPromote E-mail List

NetCreations Inc. , anopt-in email marketing company, announced that they will manage the213,332-name opt-in e-mail list of the WebPromote Internet ma...

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Lycos Teams with New Line Cinema to Host Movie Web Site
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Lycos Teams with New Line Cinema to Host Movie Web Site

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Lycos Teams with New Line Cinema to Host Movie Web...

Lycos Inc. signed an exclusive agreementwithNew Line Cinema to host the "Lost in Space" Web site, calling it "the largest-ever onlinepromotion of a mo...

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PennyWeb Develops "Anti-Fraud" Coding for Banner Ads
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PennyWeb Develops "Anti-Fraud" Coding for Banner Ads

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PennyWeb Develops "Anti-Fraud" Coding for Banner A...

GTA Interactive, a Web development company based in Los Angeles, deliveredan anti-fraud update to its clickthrough banner advertising program called P...

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360-Degree Home Tour Ads Launch in San Francisco
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360-Degree Home Tour Ads Launch in San Francisco

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360-Degree Home Tour Ads Launch in San Francisco

San Francisco will be the site of a full-city "immersive imaging" projectthat will allow potential home buyers to use the Internet to tour housesadver...

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DiSX Secures Commitment on Funding
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DiSX Secures Commitment on Funding

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DiSX Secures Commitment on Funding

Dynamic Information System & eXchange Inc., which operates a help wantedclassified database on the Net, said it secured commitments for $700,000in ope...

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CMG to Acquire Accipiter
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CMG to Acquire Accipiter

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CMG to Acquire Accipiter

CMG Information Services in Andover, MAsigned a binding letter of intent to purchase Web ad management solutionscompany Accipiter Inc. in a dealvalued...

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Imagine Radio Launches With Ad-Backed Shows
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Imagine Radio Launches With Ad-Backed Shows

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Imagine Radio Launches With Ad-Backed Shows

Imagine Radio debuted its network oforiginal radio stations delivering free, ad-backed content designedspecifically for the Internet. Read More...

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AOL Files More Suits, May Seek Federal Anti-Spam Law
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AOL Files More Suits, May Seek Federal Anti-Spam Law

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AOL Files More Suits, May Seek Federal Anti-Spam L...

America Online Inc. filed suit against apornographic spammer accused of using the AOL tradename, and said it may seekfederal legislation to put spamme...

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Classifieds2000 Launches New Job Ad Services
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Classifieds2000 Launches New Job Ad Services

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Classifieds2000 Launches New Job Ad Services

Classifieds2000 Inc. launchedseveral new services in its Employment Channel, including a Featured EmployerProgram and a new user service, Resume Centr...

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Neural Applications to Customize Ad Targeting for Site Server 3.0
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Neural Applications to Customize Ad Targeting for Site Server 3.0

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Neural Applications to Customize Ad Targeting for ...

Neural Applications Corp. reported it willcustomize its intelligent online ad targeting solution as a plug-in toMicrosoft Site Server 3.0, Commerce Ed...

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Michaels Stores Adds Connect3 to Promotional Software Mix
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Michaels Stores Adds Connect3 to Promotional Software Mix

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Michaels Stores Adds Connect3 to Promotional Softw...

Irving, TX-based Michaels Stores Inc. , an arts and craftsretailer, signed a site license agreement with Pricer/Intactix to link its advertising,merch...

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Wolverine Launches New Ad Consulting Division
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Wolverine Launches New Ad Consulting Division

28y Team ClickZ

Wolverine Launches New Ad Consulting Division

Wolverine Web Productions, owner and operator of the Website Promoters Resource Center , launched anew consulting arm, Beyond Interactive. Read More...

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Grizzard Will Rep Church-based Internet Ad Network
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Grizzard Will Rep Church-based Internet Ad Network

28y Team ClickZ

Grizzard Will Rep Church-based Internet Ad Network

Atlanta-based Grizzard Communications Group reportedit hasbeen retained by a group of Christian and church-related Web publishers andopt-in newsletter...

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Yoyodyne Launches Get Rich Click III Online Promotion
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Yoyodyne Launches Get Rich Click III Online Promotion

28y Team ClickZ

Yoyodyne Launches Get Rich Click III Online Promot...

Yoyodyne , a relationship marketingcompany based in Irvington, NY, launched Get Rich Click III , an onlinepromotion that guarantees delivery of catego...

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ZULE-tek Posts 1997 Revenues of $39 Million
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ZULE-tek Posts 1997 Revenues of $39 Million

28y Team ClickZ

ZULE-tek Posts 1997 Revenues of $39 Million

El Segundo, CA-based ZULU-tek Inc., which recently acquired a controllinginterest in SOFTBANK InteractiveMarketing said it posted total 1997 revenues ...

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ZULU-tek Refutes Rumor of Takeover by DoubleClick
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ZULU-tek Refutes Rumor of Takeover by DoubleClick

28y Team ClickZ

ZULU-tek Refutes Rumor of Takeover by DoubleClick

ZULU-tek Inc. issued a statement Monday saying it has been "deluged withcalls" regarding a rumor that DoubleClick Inc. is buying ZULU. Read More...

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Gay.com, Marketing Firm Team for Ad
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Gay.com, Marketing Firm Team for Ad

28y Team ClickZ

Gay.com, Marketing Firm Team for Ad

Gay.com in San Francisco, which describesitself as the largest gay and lesbian online community, and Rivendell Marketing , a gay and lesbianmedia plac...

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Report: Web Sites Favoring In-House Ad Measurement
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Report: Web Sites Favoring In-House Ad Measurement

28y Team ClickZ

Report: Web Sites Favoring In-House Ad Measurement

AdKnowledge Inc. , a provider ofInternet marketing solutions, said its Online Advertising Report (OAR) forFebruary shows that more than 58% of Web sit...

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Intel Adds a Second Ad Agency
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Intel Adds a Second Ad Agency

28y Team ClickZ

Intel Adds a Second Ad Agency

Intel Corp. unexpectedly added a second shopto its agency roster to handle North American advertising, with billingsestimated at more than $100 millio...

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New Online Ad Auction Site Launching
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New Online Ad Auction Site Launching

28y Team ClickZ

New Online Ad Auction Site Launching

A group of Web advertising and interactive industry veterans in San Franciscoplans to launch Adauction.com , described as a "value-priced online ad au...

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Engage Offers Targeting, Research Via Behavioral Database
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Engage Offers Targeting, Research Via Behavioral Database

28y Team ClickZ

Engage Offers Targeting, Research Via Behavioral D...

Engage Technologies rolled outEngage.Knowledge, a suite of services and enabling technology that leveragethe company's behavioral database of Web visi...

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ADP, Gannett Launch High-Tech Ad System for Auto Dealerships
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ADP, Gannett Launch High-Tech Ad System for Auto Dealerships

28y Team ClickZ

ADP, Gannett Launch High-Tech Ad System for Auto D...

The Dealer Service Group of Automatic Data Processing Inc. (ADP) and Gannett Media Technologies International (GMTI), the software development unit of...

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Datek OnlineTries Print Campaign
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Datek OnlineTries Print Campaign

28y Team ClickZ

Datek OnlineTries Print Campaign

Datek Online Tries Print CampaignIselin, NJ-based Datek Online , a cyber brokerage firm, adopteda new logo and launched its first print advertising ca...

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Narrowline Hires New CEO
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Narrowline Hires New CEO

28y Team ClickZ

Narrowline Hires New CEO

San Francisco-based Narrowline , provider of abusiness-to-business online advertising exchange, named Sarah Nolan aspresident and CEO. Read More...

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