Think the industry is maturing? Read what Seana overheard at a recent media summit. You might be shocked. Worse, you might recognize your own agency. ...
View articleA million email names for $10? Give newbies other options, and they’ll likely do the right thing. Read More...
View articleiVillage completes acquisition of Promotions.com; ValueClick finalizes Be Free buyout; Engage looks to stave off Nasdaq delisting. Read More...
View articleWireless Internet penetration could depend on how effectivelyproviders market to these segments of the population. Read More...
View articleWunderman names Larry Rinaldi president of its Asia-Pacific region; ID Creative Services hires a vice president of interactive services; weather.com t...
View articleHaving problems getting through to your affiliates? Find out how to hurdle some common obstacles. Read More...
View articleScreenblast to promote surfer gear; Unicast: business more than doubled in 2001; NYTimes.com in content, promotional deal with French Culinary Institu...
View articleUPDATE: A multi-million dollar campaign will run throughout the year. Read More...
View articleIndulge your pioneering spirit, but make sure you've built in safeguards. Read More...
View articleIf the CRM software craze is over, what's next? The first of a three-part series on the future of CRM applications. Read More...
View articleMarketers refuse to be labeled spammers. Refining best practices is on the agenda, as is battling bosses and clients. Read More...
View articleEmail that speaks to executives: a five-point checklist. Read More...
View articleThe moves come as the field of search engine marketing is growing in importance -- and facing new competitors. Read More...
View article360i promotes Erik Harbison to media director; Messagizer to provide services to U.K.'s top student-focused Web site; Shayne Mihalka joins Fastclick a...
View articleEXCLUSIVE: The Federal Trade Commission looks to work around a lack of federal spam legislation to expand the scope of its enforcement. Read More...
View article602Pro LAN Suite 2002 cohesively bundles mail server, Web server, fax server, proxy server, and DHCP server components into one product. But organizat...
View articleMailStudio 6.0 is an SMTP- and POP-compliant mail server that integrates with a calendar server to provide a Solaris- or Linux-based, high-performance...
View articleDoes a Brick Wall stand between you and Customer Data Nirvana? Use your analysis skills to leap over that hurdle. Read More...
View articleUPDATE: The Andover, Mass., Internet investor pursues all shares of the marketing software maker it does not already own. Read More...
View articleSeana shares grumbling, head scratching, and cynicism from the iMedia Summit. What impact will the Unicast/Enliven merger have on the rich media space...
View articleThe alliance creates an end-to-end offering for rich and streaming e-mail campaign creation, deployment and analysis. Read More...
View articleThe auction king rides to the rescue with a small but strategy investment in the auction-based e-commerce marketer. If You Auction Here, You'd Be Home...
View articleTech CEOs are bullish on the industry's future, but wariness remains. Read More...
View articleThe news continues the recent corporate housecleaning under Pittman and de Castro. Read More...
View articleThe Chicago-based firm receives $3.25 million from currentinvestors, attesting to the relative strength of the business-to-businessonline ad sector. R...
View articleInteractive marketing firm Modem Media has filled several management positions in its San Francisco office; Agency.com gets Wendy's gig, appoints new ...
View articleIn affiliate marketing, there's no substitute for keeping in touch -- but you can certainly streamline the way you accomplish it. Read More...
View articleSeeking answers? Determine if your questions have answers. Read More
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