NetZero to Offer Advertisers Amazing Media Tools
Media

NetZero to Offer Advertisers Amazing Media Tools

26y Christopher Saunders

NetZero to Offer Advertisers Amazing Media Tools

The free ISP will support Amazing Media's ad creation and trackingplatform. Read More...

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Predicted Ad Explosion Will Add to Clutter
Ad Industry Metrics

Predicted Ad Explosion Will Add to Clutter

26y Michael Pastore

Predicted Ad Explosion Will Add to Clutter

Online advertising revenue is expected to reach $16.5 billion by 2005, according to research by Jupiter Communications, but the rapid growth will, und...

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What Makes an Online Publication Profitable?
Marketing

What Makes an Online Publication Profitable?

26y Andy Bourland

What Makes an Online Publication Profitable?

Andy recently got asked: "Why is ClickZ profitable while Salon is not? You both provide edgy and entertaining online content for intelligent readers. ...

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LifeMinders in Tune With BMG Music
Media

LifeMinders in Tune With BMG Music

26y Pamela Parker

LifeMinders in Tune With BMG Music

Opt-in email service snags big-name client. Read More

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Rich Media Is Alive and Well
Media

Rich Media Is Alive and Well

26y Bill McCloskey

Rich Media Is Alive and Well

Bill questioned if rich media was still alive last week, but what was he thinking? It's amazing how many people are suddenly stepping into this space,...

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Net ElectoralChoices?
Media

Net ElectoralChoices?

26y Dana Blankenhorn

Net ElectoralChoices?

Do our major political parties differentiate themselves on Internet-related issues? Fact is that on most questions the parties themselves are divided,...

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Gaining Customer Trust
Media

Gaining Customer Trust

26y Trude Diamond

Gaining Customer Trust

How can you get customers to prefer you over the competition? It's a matter of trust. People trust you when you give them power. You can lead them to ...

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Study: Kids Click Banner Ads Most, Teens Least
Media

Study: Kids Click Banner Ads Most, Teens Least

26y Christopher Saunders

Study: Kids Click Banner Ads Most, Teens Least

A new study provides insight into how to attract teen clicks. Read More...

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Web Marketing Tactics Won't Work in Wireless Arena
Data insights

Web Marketing Tactics Won't Work in Wireless Arena

26y Michael Pastore

Web Marketing Tactics Won't Work in Wireless Arena

The number of Web-enabled cellular handsets is expected to reach a 95 million in 2004, but marketers must resist imposing their Web strategy to reach ...

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Engage Unveils a Multitude of Initiatives
Media

Engage Unveils a Multitude of Initiatives

26y Pamela Parker

Engage Unveils a Multitude of Initiatives

Engage pulls new partnerships and products out of its bag of tricks. Read More...

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E-Tailers Still Lacking in Customer Service
Audience

E-Tailers Still Lacking in Customer Service

26y Michael Pastore

E-Tailers Still Lacking in Customer Service

Even the most popular e-tailers have only average execution when it comes to customer service on the Web, according to a survey of the 50 most popular...

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$1 Billion Market Ahead for VoDSL
Data insights

$1 Billion Market Ahead for VoDSL

26y Michael Pastore

$1 Billion Market Ahead for VoDSL

Voice over DSL (VoDSL), the ability to provide integrated voice and data services over a single copper pipe, will become a $1 billion market by the en...

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Consumers Showing Interest in Alternative Access Devices
Data insights

Consumers Showing Interest in Alternative Access Devices

26y Michael Pastore

Consumers Showing Interest in Alternative Access D...

For years, PCs and Internet access have been nearly synonymous in the eyes of consumers. Now, a pair of surveys look at how consumers feel about getti...

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Wireless Portal Users Growing in Number
Data insights

Wireless Portal Users Growing in Number

26y Michael Pastore

Wireless Portal Users Growing in Number

The number of wireless portal users will grow to nearly 25 million in the next five years, according to estimates in a report by The Strategis Group. ...

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Wireless Portal Revenue: $42 Billion by 2005
Data insights

Wireless Portal Revenue: $42 Billion by 2005

26y Michael Pastore

Wireless Portal Revenue: $42 Billion by 2005

Global revenues for wireless portals will grow from $747 million in 2000 to $42 billion in 2005, according to research by Ovum, which found that reven...

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Poor Coverage May Hold Back Wireless
Data insights

Poor Coverage May Hold Back Wireless

26y Michael Pastore

Poor Coverage May Hold Back Wireless

Unreliable connections may be a big barrier to wireless Internet access really taking off, according to the Yankee Group, but Forrester says consumers...

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Worldwide Future of DSL Looks Bright
Data insights

Worldwide Future of DSL Looks Bright

26y Michael Pastore

Worldwide Future of DSL Looks Bright

Every report on the future of DSL is beginning to sound alike: DSL will surpass cable modems and become the broadband technology of choice. The latest...

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More Than 16 Million High-Speed Homes by 2004
Data insights

More Than 16 Million High-Speed Homes by 2004

26y Michael Pastore

More Than 16 Million High-Speed Homes by 2004

The US market for residential high-speed Internet services will grow to 3.3 million subscribers in 2000, and will reach 16.6 million subscribers by 20...

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US Internet Users Going Wireless
Data insights

US Internet Users Going Wireless

26y Michael Pastore

US Internet Users Going Wireless

The number of individuals using cell phones for wireless data applications among the US Internet population is set to increase from the current 3 perc...

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Undeliverables Can Kill Your List
Email

Undeliverables Can Kill Your List

26y Brad Shapiro

Undeliverables Can Kill Your List

Of all the applications spawned on the Internet, email is the most pervasive. Its ubiquitousness surpasses phone, fax, postal, and express delivery se...

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An Interactive Story of Love
Marketing

An Interactive Story of Love

26y Rob McEwen

An Interactive Story of Love

This 47-year-old father with a wife of 21 years and two sons also has another child: an advertising agency he gave birthto in 1988, which has delivere...

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Canadian Businesses Embracing Internet
Audience

Canadian Businesses Embracing Internet

26y Michael Pastore

Canadian Businesses Embracing Internet

Research by Statistics Canada takes a look at how Canadian business embraced the Internet in 1999. Among the findings: a greater proportion of Canadia...

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American Internet Users Ready for High-Speed Access
Data insights

American Internet Users Ready for High-Speed Access

26y Michael Pastore

American Internet Users Ready for High-Speed Acces...

More than 20 million American Internet users are interested in high-speed Internet access, and 12 million are ready to buy now. But a report byThe Str...

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Multimedia Will Spur Broadband Growth
Data insights

Multimedia Will Spur Broadband Growth

26y Michael Pastore

Multimedia Will Spur Broadband Growth

The increase in the number of Web sites featuring multimedia offerings and interactive graphics will push consumers to sign up for broadband access se...

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Profiling for Advertising Effectiveness
Media

Profiling for Advertising Effectiveness

26y Janet Ryan and Nancy Whiteman

Profiling for Advertising Effectiveness

Does personalization in advertising work? Janet and Nancy got a lot of feedback, both pro and con on this question. Many readers wrote to describe how...

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Introducing... B2B Marketing
Marketing

Introducing... B2B Marketing

26y Claudia Bruemmer

Introducing... B2B Marketing

This introduces a new ClickZ column, B2B Marketing, starting next Monday. It's on the bleeding edge, and it's all about businesses aggressively levera...

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InsightExpress Announces 13 Alliances
Media

InsightExpress Announces 13 Alliances

26y Josh Schonwald

InsightExpress Announces 13 Alliances

A company offering self-service market research tools, makes movestoexpand its capabilities. Read More...

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Nothing But Brand
Marketing

Nothing But Brand

26y Greg Sherwin and Emily Avila

Nothing But Brand

TV image spots serve to do nothing more than build name recognition (often confused with any real branding). Not that there's anything wrong with that...

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