Game site operator Total Entertainment Network named Phase Two Strategies of SanFrancisco and New York as its public relations agency of record and Bu...
View articlePay-per-click ad network ValueClick said that its chairman, JimZarley, has taken on the role of chief executive officer. Zarley has servedas the compa...
View articleUSA.NET, a provider of e-mail and advancedmessaging services, has been selected to provide its classified advertisinge-mail service, USA.NET Ad Mail, ...
View articleExcite@Home said its just-updated Enliven rich media ad solution now offersreal-time ad content construction, advanced two-way live database access an...
View articleAd management and delivery company AdForce posted a net loss for the secondquarter of $5.2 million, or $0.40 a share, on substantially higher revenues...
View articleDigital Impact Inc. launchedEmailExchange, a cooperative system through which clients work together toexpandtheir opt-in e-mail lists. Read More...
View articleThere's huge pricing pressure out there because of all that unsold inventory. Just taking a firm stance won't help. You need to clearly demonstrate, e...
View articleEngage Technologies Inc. namedDeborah McWhinney as president of its recently acquired Internet Profiles Corp.(I/PRO), a provider of Web traffic measur...
View articleThe Internet is rife with half-baked business models barely out of the idea stage and entrepreneurs looking for a quick sale with exit strategies in h...
View articleIs your business card an interactive advertisement for you? Denver-based Keys Marketing International islaunching a new business card format that can ...
View articleMediaplex, an e-business marketingcompany, and Icon Medialab formed a partnership toprovide end-to-end online marketing solutions for companies worldw...
View articleIntellesale.com, an online retailer ofnew and refurbished computer products, retained Rare Medium to heighten its brand nameon the Internet and to enh...
View articleMichael Fischler tells you where he thinks the Net is headed in the not so distant future. Broad access, reliable functionality, less emphasis on comp...
View articleInternet-based credit company NextCard Inc. is suing credit company Providian Financial Corp., allegingcopyright infringement in a case that some say ...
View articleAdForce Inc. a provider of centralized,outsourced ad management and delivery services, completed its Cupertino DataCenter, which increases the company...
View articleExcite@Home signed a deal with consumergoods giant Unilever to make online advertising on the@Home broadband service "a substantial component" of its ...
View articleListen up, media planners and buyers. If you're from a traditional agency and want to break into interactive, Tom spells out the options. Truth is, br...
View articleA pair of studies show that Americans have adopted the Internet when it comes to shopping for a car, but when it comes to buying and service relations...
View articleFallon McElligott New York City has beennamed agency of record for eTour Inc., aWeb service that automatically connects consumers with Web sites that ...
View articleExcite@Home signed a deal with consumergoods giant Unilever to make online advertising on the@Home broadband service "a substantial component" of its ...
View articleFor all the hype surrounding the growth of technology companies in recent years, the number one company on the Fortune 500 list remains an old-line ma...
View articleAdauction.com took a step off-line,saying it will host the auction of advertising space on "one of the nation'smost desired billboards" -- on Highway ...
View articleInterActive Agency Inc. (iAgency) was namedpublic relations agency of record by Entertainment Boulevard. Read More...
View articleSBN.com licensed its Online Yellow Pages toISP and international telecommunications company IDT Corp. Read More...
View articleSelecting the right rep firm is both straightforward --and not! The straight part is using a structured analysis to figure out the best options for yo...
View articleBlackboard.com, an online educationportal launched by Blackboard Inc. based in Washington, D.C., has selected Stein Rogan + Partners and Beyond Intera...
View articleStaples Inc. retained New York City-based i-traffic as its online advertising andonline direct marketing agency for Staples.com, the company's e-comme...
View articleA report by The Strategis Group and BDA China says that China is the fastest growing market on the Internet and presents a golden opportunity for equi...
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