Naviant Technology Solutions, a customer relationship management (CRM) consulting and services provider, will acquire IQ2.net, an IntelliQuest company...
View articleAnticipating increased online spending for the upcoming presidential and congressional political campaigns, 24/7 Media Inc. opened a sales office in W...
View articleInternet classifieds operation AdOne named David Prizer as vice president -affiliate network and David A. Teitler as vice president, director ofadvert...
View articleJanet and Kathy have been writing for weeks about the difficult but strategically essential task of selecting the right ad sales partner. And they've ...
View articleHigh click-through rates. Clients demand it, media planners live for it, media sites promise it, ad servers measure it. It is, more often than not, th...
View articleInternet postage company Stamps.com named Wieden & Kennedy as itsadvertising agency of record. Read More...
View articleSoftware has always been one of the stronger markets for Internet sales, and a report by IDC found that trend will continue, as the electronic softwar...
View articleUSWeb/CKS said second quarter revenues reached a record high of $101.0 million, but the company posted a fullydiluted net loss for the quarter of $22....
View articleHallmark Cards Inc. said it is workingwith Messner Vetere Berger McNamee Schmetterer/EURORSCGon a "major new strategic initiative" that will provide o...
View articleUSWeb/CKS said second quarter revenues reached a record high of $101.0 million, but the company posted a fullydiluted net loss for the quarter of $22....
View articleGame site operator Total Entertainment Network named Phase Two Strategies of SanFrancisco and New York as its public relations agency of record and Bu...
View articlePay-per-click ad network ValueClick said that its chairman, JimZarley, has taken on the role of chief executive officer. Zarley has servedas the compa...
View articleUSA.NET, a provider of e-mail and advancedmessaging services, has been selected to provide its classified advertisinge-mail service, USA.NET Ad Mail, ...
View articleExcite@Home said its just-updated Enliven rich media ad solution now offersreal-time ad content construction, advanced two-way live database access an...
View articleAd management and delivery company AdForce posted a net loss for the secondquarter of $5.2 million, or $0.40 a share, on substantially higher revenues...
View articleDigital Impact Inc. launchedEmailExchange, a cooperative system through which clients work together toexpandtheir opt-in e-mail lists. Read More...
View articleThere's huge pricing pressure out there because of all that unsold inventory. Just taking a firm stance won't help. You need to clearly demonstrate, e...
View articleEngage Technologies Inc. namedDeborah McWhinney as president of its recently acquired Internet Profiles Corp.(I/PRO), a provider of Web traffic measur...
View articleThe Internet is rife with half-baked business models barely out of the idea stage and entrepreneurs looking for a quick sale with exit strategies in h...
View articleIs your business card an interactive advertisement for you? Denver-based Keys Marketing International islaunching a new business card format that can ...
View articleMediaplex, an e-business marketingcompany, and Icon Medialab formed a partnership toprovide end-to-end online marketing solutions for companies worldw...
View articleIntellesale.com, an online retailer ofnew and refurbished computer products, retained Rare Medium to heighten its brand nameon the Internet and to enh...
View articleMichael Fischler tells you where he thinks the Net is headed in the not so distant future. Broad access, reliable functionality, less emphasis on comp...
View articleInternet-based credit company NextCard Inc. is suing credit company Providian Financial Corp., allegingcopyright infringement in a case that some say ...
View articleAdForce Inc. a provider of centralized,outsourced ad management and delivery services, completed its Cupertino DataCenter, which increases the company...
View articleExcite@Home signed a deal with consumergoods giant Unilever to make online advertising on the@Home broadband service "a substantial component" of its ...
View articleListen up, media planners and buyers. If you're from a traditional agency and want to break into interactive, Tom spells out the options. Truth is, br...
View articleA pair of studies show that Americans have adopted the Internet when it comes to shopping for a car, but when it comes to buying and service relations...
View article