CyberGold Awarded Patent for "Attention Brokerage"
Media

CyberGold Awarded Patent for "Attention Brokerage"

28y Team ClickZ

CyberGold Awarded Patent for "Attention Brokerage"

Reward-based marketer CyberGold said it received a U.S. patent for "Attention Brokerage and Orthogonal Sponsorship," giving the firm broad protection ...

View article
THINK Launches $25 Million Campaign For Oracle
Media

THINK Launches $25 Million Campaign For Oracle

28y Team ClickZ

THINK Launches $25 Million Campaign For Oracle

THINK New Ideas Inc. launched a $25million "Now You Know" worldwide advertising campaign for Oracle Corp. to support the company's effortto overtake S...

View article
USA Technologies Files Patent Applications for I-Advertising, E-Commerce Apps
Media

USA Technologies Files Patent Applications for I-Advertising, E-Commerce Ap...

28y Team ClickZ

USA Technologies Files Patent Applications for I-A...

USA Technologies Inc. said thatit filed three applications with the U.S. Patent Office for its proprietary technology involving electronic commerce an...

View article
First Virtual Holdings to Acquire Email Publishing Inc.
Media

First Virtual Holdings to Acquire Email Publishing Inc.

28y Team ClickZ

First Virtual Holdings to Acquire Email Publishing...

First Virtual Holdings Inc. , a provider of advanced messaging systems for Internet commerce, said that it signed a definitive agreement to acquire Em...

View article
New Ad Group Formed at P&G's FAST Summit
Media

New Ad Group Formed at P&G's FAST Summit

28y Team ClickZ

New Ad Group Formed at P&G's FAST Summit

Four advertising trade groups, all represented at Procter & Gamble's FAST Summit meeting in Cincinnati on newmedia, will team up to create a consensus...

View article
Two New Veeps Named at Barnesandnoble.com
Media

Two New Veeps Named at Barnesandnoble.com

28y Team ClickZ

Two New Veeps Named at Barnesandnoble.com

Barnesandnoble.com named new vice presidents for marketing and international strategies. Read More...

View article
U S WEST Dex Makes Commitment to Adauction.com
Media

U S WEST Dex Makes Commitment to Adauction.com

28y Team ClickZ

U S WEST Dex Makes Commitment to Adauction.com

Adauction.com , the onlinead auction channel, said it signed a $250,000, six-month contract with U S WEST Dex Internet Yellow Pages , whichwill buy In...

View article
Guy Gannett Signs with Thomson Interactive for Classifieds
Media

Guy Gannett Signs with Thomson Interactive for Classifieds

28y Team ClickZ

Guy Gannett Signs with Thomson Interactive for Cla...

Thomson Interactive Media (TIM)said it was selected by Guy Gannett Communications topublish the Internet classified ads for the Portland Press Herald ...

View article
Report: Global Online Ad Spending to Hit $15 Billion by 2003
Media

Report: Global Online Ad Spending to Hit $15 Billion by 2003

28y Team ClickZ

Report: Global Online Ad Spending to Hit $15 Billi...

Growth in the Internet-user population and the arrival of mainstreamadvertisers will push global spending for online ads to more than $15 billionin 20...

View article
Flycast Names Vice President Of Marketing
Media

Flycast Names Vice President Of Marketing

28y Team ClickZ

Flycast Names Vice President Of Marketing

Web ad network Flycast Communications Corp. named Lyn Chitow Oakes as vice president of marketing. Read More...

View article
WinStar Interactive Unveils 'New Model' For Online Ad Sales
Media

WinStar Interactive Unveils 'New Model' For Online Ad Sales

28y Team ClickZ

WinStar Interactive Unveils 'New Model' For Online...

WinStar Interactive in New YorkCity, the online ad sales subsidiary of WinStar New Media, launched what itcalls a new model for online advertising sal...

View article
InterVU to Deliver Movie Trailers, Ads to MovieLink.com
Media

InterVU to Deliver Movie Trailers, Ads to MovieLink.com

28y Team ClickZ

InterVU to Deliver Movie Trailers, Ads to MovieLin...

InterVU Inc. signed a two yearagreement with MovieFone Inc., a movie listing guide and ticketing service, toprovide movie trailers and other film-rela...

View article
Engage Technologies Claims 30 Million Profiles,
Media

Engage Technologies Claims 30 Million Profiles,

28y Team ClickZ

Engage Technologies Claims 30 Million Profiles,

Engage Technologies saidits Engage Knowledge database grew from 12 million to 30 millionanonymous Web user profiles in just over two months. Read More...

View article
BrandsForLess.com Signs with Modem Media.Poppe Tyson, North Castle
Media

BrandsForLess.com Signs with Modem Media.Poppe Tyson, North Castle

28y Team ClickZ

BrandsForLess.com Signs with Modem Media.Poppe Tys...

BrandsForLess.com , whichcalls itself an "e-partment store," signed with Modem Media.PoppeTyson and North Castle Partners. Read More...

View article
New Spam Site is, ah, Food for Thought
Media

New Spam Site is, ah, Food for Thought

28y Team ClickZ

New Spam Site is, ah, Food for Thought

And now, spam.com , brought to you by those staunchfighters against unsolicited e-. . . er, wait just a second. Brought to you byHormel. Read More...

View article
DG Systems Gets $12.9 Million Capital Infusion
Media

DG Systems Gets $12.9 Million Capital Infusion

28y Team ClickZ

DG Systems Gets $12.9 Million Capital Infusion

Advertising carrier Digital Generation Systems Inc. said it completed a private placement totaling $12.9 million for 4.6 million shares of the company...

View article
Another Ad Network Roars Out of the IPO Gate
Media

Another Ad Network Roars Out of the IPO Gate

28y Team ClickZ

Another Ad Network Roars Out of the IPO Gate

Internet ad network 24/7 Media Inc. rose 45% in its first day of trading, and Bloomberg News called the successful IPO "another sign of investor enthu...

View article
Mecklermedia Signs Pact with the CareerBuilder Network
Media

Mecklermedia Signs Pact with the CareerBuilder Network

28y Team ClickZ

Mecklermedia Signs Pact with the CareerBuilder Net...

Mecklermedia said it will sell ads on a CareerBuilder Inc. job center for online professionals to be located on its Internet.com site. Read More...

View article
InterVU Launches Rich Media Site Integration Program
Media

InterVU Launches Rich Media Site Integration Program

28y Team ClickZ

InterVU Launches Rich Media Site Integration Progr...

InterVU Inc. launched a Rich Media Site Integration Program, created to boost the rich media integration process for Web publishers and ad networks. R...

View article
Classified Ventures Names New President and CEO
Media

Classified Ventures Names New President and CEO

28y Team ClickZ

Classified Ventures Names New President and CEO

Newspaper consortium Classified Ventures named David G. Israel, president of Macmillan Computer Publishing USA, as itsnew president and CEO. Read More...

View article
Intellipost, CommTouch Team Up
Media

Intellipost, CommTouch Team Up

28y Team ClickZ

Intellipost, CommTouch Team Up

San Francisco-based Intellipost and CommTouch Software , a provider of >free Web-based e-mail solutions, established a strategic alliance aimed at ...

View article
Jupiter: Enhanced Targeting Key to Ad Growth
Media

Jupiter: Enhanced Targeting Key to Ad Growth

28y Team ClickZ

Jupiter: Enhanced Targeting Key to Ad Growth

Web advertising growth will be increasingly dependent on the successful introduction of real targeting, according to research from Jupiter Communicati...

View article
Engage Technologies, Net Perceptions Integrate Products
Media

Engage Technologies, Net Perceptions Integrate Products

28y Team ClickZ

Engage Technologies, Net Perceptions Integrate Pro...

Engage Technologies and Net Perceptions Inc. established a strategic partnership that combines Engage's precision profiling technology and Net Percept...

View article
Rootshell Signs With Black Light Media
Media

Rootshell Signs With Black Light Media

28y Team ClickZ

Rootshell Signs With Black Light Media

Black Light Media signed Rootshell , a Web site for Internet security,as a member of the BLM Network. Read More...

View article
LinkExchange and Yahoo! Sign Advertising Sales Deal
Media

LinkExchange and Yahoo! Sign Advertising Sales Deal

28y Team ClickZ

LinkExchange and Yahoo! Sign Advertising Sales Dea...

Yahoo! Inc. and LinkExchange signed an agreement underwhich LinkExchange will sell advertising ranging from $100 to $1000 on Yahoo! Read More...

View article
Unique Media Signs With Virtual Billboard Network
Media

Unique Media Signs With Virtual Billboard Network

28y Team ClickZ

Unique Media Signs With Virtual Billboard Network

Unique Media Services signed a mutual sales representation agreement with the Canadian based Virtual Billboard Network (VBN), a division of Toronto's ...

View article
Audio Book Club Inc. Signs Ad Pact with Spinner.com
Media

Audio Book Club Inc. Signs Ad Pact with Spinner.com

28y Team ClickZ

Audio Book Club Inc. Signs Ad Pact with Spinner.co...

Audio Book Club Inc. signed an advertising agreement with Spinner Networks Inc., formerly Terraflex Data Systems Inc., for promotion on spinner.com . ...

View article
Nicholson NY Named AOR for Britannica Web Navigation Service
Media

Nicholson NY Named AOR for Britannica Web Navigation Service

28y Team ClickZ

Nicholson NY Named AOR for Britannica Web Navigati...

Nicholson NY said that it was named interactive agency of record for Encyclopaedia Britannica Inc.'s new eBLAST Web navigation service. Read More...

View article