Google Asks Judge to Lay Down Trademark Law
Media

Google Asks Judge to Lay Down Trademark Law

23y Susan Kuchinskas

Google Asks Judge to Lay Down Trademark Law

Faced with the prospect of an ever-dwindling supply of sellable keywords, Google tries to draw a line in the shifting sands of trademark infringement....

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Sendmail, the Flexible Mail Solution
Email

Sendmail, the Flexible Mail Solution

23y Kevin Lee

Sendmail, the Flexible Mail Solution

Sendmail, Inc.’s modular corporate mail server allows administrators to pick and choose best of breed software to build a perfect solution. Read More...

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Execs & Accounts for December 5, 2003
Media

Execs & Accounts for December 5, 2003

23y Zachary Rodgers

Execs & Accounts for December 5, 2003

IAB names a chairman for 2004; Forbes.com promotes Kosinski; Omniture hires a VP of marketing. Read More...

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The Deadly Duo: Spam and Viruses, November 2003
Data insights

The Deadly Duo: Spam and Viruses, November 2003

23y Robyn Greenspan

The Deadly Duo: Spam and Viruses, November 2003

The lost spam has been found, as the volume reaches 56 percent of all e-mail. Read More...

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Solving the Inventory Problem, Part 2
Actionable Analysis

Solving the Inventory Problem, Part 2

23y Dave Morgan

Solving the Inventory Problem, Part 2

What lies at the root of online publishers' inventory problem and strategic approaches to solve it. Part two of a two-part series. Read More...

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MiMail Virus Attacking Anti-Spam Groups
Media

MiMail Virus Attacking Anti-Spam Groups

23y Ryan Naraine

MiMail Virus Attacking Anti-Spam Groups

The latest mutant has been programmed to launch a denial-of-service attack on anti-spam groups like the Spamhaus Project and SpamCops. Read More...

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BMW Takes Online Around the Bend
Media

BMW Takes Online Around the Bend

23y Susan Kuchinskas

BMW Takes Online Around the Bend

The pioneering online marketer gets into online games, in a push to create awareness of its newest sporty car. Read More...

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DoubleClick E-Mail Report Sees Lower Bounce Rates
Media

DoubleClick E-Mail Report Sees Lower Bounce Rates

23y Zachary Rodgers

DoubleClick E-Mail Report Sees Lower Bounce Rates

Study finds cleanliness key to e-mail marketing success. Read More...

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Using E-Mail to Drive Traffic Offline
Email

Using E-Mail to Drive Traffic Offline

23y Jeanne Jennings

Using E-Mail to Drive Traffic Offline

How to drive consumers to an offline event or promotion. Read More...

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Get Pop-Culturally Informed
Media

Get Pop-Culturally Informed

23y Tessa Wegert

Get Pop-Culturally Informed

Think media buying is all about site research and reviewing old media kits? Think again. Read More...

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ISPs are Ready to Deal for Customers
Media

ISPs are Ready to Deal for Customers

23y Zachary Rodgers

ISPs are Ready to Deal for Customers

AOL goes direct with a low-priced PC offer, while SBC tries a traditional approach to locking in customers. Read More...

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Execs & Accounts for December 3, 2003
Media

Execs & Accounts for December 3, 2003

23y Zachary Rodgers

Execs & Accounts for December 3, 2003

Espotting Media creates pan-European distribution agreement; Fry hires a VP of sales; Real Media Europe signs a client. Read More...

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Branding Begins at Home
Media

Branding Begins at Home

23y Susan Kuchinskas

Branding Begins at Home

Yahoo! markets internally to make sure employees grok the brand -- and love it. Read More...

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Google's French Fracas
Search

Google's French Fracas

23y Danny Sullivan

Google's French Fracas

Trading in trademarks. Read More

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Internet Devices, Apps Blaze Access Path
Audience

Internet Devices, Apps Blaze Access Path

23y Robyn Greenspan

Internet Devices, Apps Blaze Access Path

Internet users are not only accessing from beyond the desktop, but they are involved in a number of related applications while online. Read More...

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Four Questions for Predicting E-Mail’s Future
Email

Four Questions for Predicting E-Mail’s Future

23y Karen Gedney

Four Questions for Predicting E-Mail’s Future

Where will e-mail be tomorrow? Anticipate and capitalize on this rapidly evolving medium. Read More...

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Wireless Marketers Try To Preempt Spam Deluge
Media

Wireless Marketers Try To Preempt Spam Deluge

23y Zachary Rodgers

Wireless Marketers Try To Preempt Spam Deluge

In a bid to preserve a fledgling advertising medium, the Mobile Marketing Association has released guidelines aimed at preventing a mobile spam epidem...

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FindWhat, Verizon Go Local in Tandem
Media

FindWhat, Verizon Go Local in Tandem

23y Pamela Parker

FindWhat, Verizon Go Local in Tandem

UPDATE: The partnership highlights a new way search and Internet yellow pages can go together. Read More...

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Trust Issues Loom Over E-Commerce
Media

Trust Issues Loom Over E-Commerce

23y Susan Kuchinskas

Trust Issues Loom Over E-Commerce

A new survey conducted for TRUSTe shows consumer fears about privacy and information safety could hurt sales for online retailers. Read More...

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Google Ends Bidding by Rogue Pharmacies
Media

Google Ends Bidding by Rogue Pharmacies

23y Zachary Rodgers

Google Ends Bidding by Rogue Pharmacies

Following in Overture's footsteps, the search company said it will no longer accept paid ads from unlicensed online pharmacies. Read More...

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Are You Ready for the Holidays?
Analytics

Are You Ready for the Holidays?

23y Melaney Smith

Are You Ready for the Holidays?

Determine cause and effect of your site's holiday revenues. Read More...

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Don't Talk Amongst Yourselves
Media

Don't Talk Amongst Yourselves

23y Mark Redetzke

Don't Talk Amongst Yourselves

No need to preach to the converted. There's plenty of ignorance to combat. Read More...

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Hotmail Gets Anti-Spam Makeover
Media

Hotmail Gets Anti-Spam Makeover

23y Ryan Naraine

Hotmail Gets Anti-Spam Makeover

Microsoft's free e-mail has a cleaner look and stronger junk mail filter. Read More...

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Closing the Loop in Online Marketing
Media

Closing the Loop in Online Marketing

23y Susan Kuchinskas

Closing the Loop in Online Marketing

Which sites convert best after marketing campaigns get people to visit? Read More...

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Traffic Patterns of October 2003
Audience

Traffic Patterns of October 2003

23y ClickZ Stats Staff

Traffic Patterns of October 2003

comScore Media Metrix and Nielsen//NetRatings analyze who is going where on the Web, and for how long. Read More...

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Clearswift Adds Anti-Spam to MAILsweeper SMTP Gateway
Email

Clearswift Adds Anti-Spam to MAILsweeper SMTP Gateway

23y Kevin Newcomb

Clearswift Adds Anti-Spam to MAILsweeper SMTP Gate...

Security vendor Clearswift releases an anti-spam add-on to its MAILsweeper SMTP gateway product that employs Bayesian and heuristic techniques to impr...

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E-Mail List Rental in Tough Times
Email

E-Mail List Rental in Tough Times

23y Paul Soltoff

E-Mail List Rental in Tough Times

A scrupulously thorough, step-by-step guide to e-mail list rental in today’s tough climate. Read More...

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