On May 1, many Webcasters will go silent to protest a proposal before the U.S. Copyright Office -- a proposal that, if accepted, could silence these W...
View articleDeals with Viacom and Ziff Davis Media highlight a renewed advertising push. Read More...
View articleInternet users prefer email over everything -- with the possible exception of brushing their teeth. Read More...
View articleThe new document, which is intended to serve as a contractual basis for insertion orders, introduces a compromise on third-party ad serving. Read More...
View articleThings are getting out of hand! Pop-unders were one thing, but their latest incarnation is outright evil. Read More...
View articleAs the online travel players battle it out in the white-hote-commerce sector, another site struggles to make its mark. Read More...
View articleForrester Research indicates that banking profits will be found online, yet many European financial firms can't break free from branches. Read More...
View articleAdWare Systems in agreements with three new communications firms; Agency.com in deal to develop portal for S-B Power Tool; MindArrow Systems to provid...
View articleThe online ad giant continues efforts to expand its suite of allied marketing and analytical services. Read More...
View articleFirst-quarter reports show solid growth in consumer online sales; however, the latest GDP figures show the IT recession continuing. Read More...
View articleFollow Jason's instructions, and you'll discover super affiliates that can really drive revenue. Read More...
View articleIt's a double dose of good news for the Pasadena, Calif. paid search listings provider. Read More...
View articleTrying to reactivate defected customers is a futile exercise, but why not use RFM to catch them before they get away? Read More...
View articleOn the Internet, no one knows you're a... what? Savvy consumers are learning the easiest way to fight back against aggressive, unscrupulous marketing ...
View articleSolbright tapped by SportsLine.com for ad sales and production; L90 to manage New York Daily News consumer databases; Point.Roll hires James Lavelle a...
View articleDigitas turns a profit; Verizon beefs up SuperPages.com en Espanol; Yahoo! tweaks classified auto ad site. Read More...
View articleDoomed from the start? If you deal with media suppliers who fit these profiles and your campaign fails, don't say we didn't warn you. Read More...
View articleIs email marketing headed the way of telemarketing -- disliked and not respected? Are we killing the goose that lays the golden egg? Jeanne gives you ...
View articleInbox Interactive is a full-service agency focused exclusively on e-mail marketing. Services include consulting, writing and development, implementati...
View articleDespite what you'll hear from some industry pundits, the CRM craze has officially come to an end. Read More...
View articleFresh off a wave of acquisitions, the database marketer continues moves to beef up its product offerings. Read More...
View articleThe color laser copier and printer markets are poised for growth if vendors can deliver the right mix of speed and price. Read More...
View articleTalks continue as the pay-for-performance player looks to lock in AOL to another contract. Read More...
View articleU.S. consumer broadband subscriptions are increasing, but lower prices propel Canada's lead in the high-speed adoption race. Read More...
View articleEyeWonder names former CBS President to board of advisors; Forbes.com hires Janett Kennedy Haas to its New York sales team; Quris names Robb Wilson as...
View articleAdvertisers value regionally targeted Web media mostly because it's an inexpensive add-on to offline buys, according to new findings from the Newspape...
View articleWhat are the consequences for marketers when search engines are involved -- as third parties -- in copyright litigation? Read More...
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