Around the World with E-Government
Ad Industry Metrics

Around the World with E-Government

24y Robyn Greenspan

Around the World with E-Government

Many countries are reaching their citizens through technology, but some nations are more successful at it than others. Read More...

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Design for the Stupid
Marketing

Design for the Stupid

24y Gerry McGovern

Design for the Stupid

People can be stupid. Designers who don't take this into account aren't any smarter. Read More...

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In All Candor
Email

In All Candor

24y Chris Maher

In All Candor

Billions have been spent on complex supply chain management and enterprise resource planning technologies, but why has so little attention been paid t...

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IAR Bits and Bytes
Media

IAR Bits and Bytes

24y Christopher Saunders

IAR Bits and Bytes

FindWhat.com continues profit streak; Avenue A beats guidance; NetRaker signs Yahoo! market research deal. Read More...

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FTC Shuts Down Porn Spammers
Media

FTC Shuts Down Porn Spammers

24y Zachary Rodgers

FTC Shuts Down Porn Spammers

UPDATE: Calling the e-mail campaign a 'bait and switch of the worstkind,' the federal agency freezes the assets of a well-known 900-numberoperator and...

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Lyris Solutions
Email

Lyris Solutions

24y Team ClickZ

Lyris Solutions

Lyris offers and develops solutions for managing email lists, delivering email, and filtering email. Read More...

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eBay, FairMarket Expand Pact
Media

eBay, FairMarket Expand Pact

24y Christopher Saunders

eBay, FairMarket Expand Pact

The two firms plan to reprise their earlier effort for Burger King with a product for loyalty marketers. Read More...

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Rosensweig to Replace Mallett at Yahoo!
Media

Rosensweig to Replace Mallett at Yahoo!

24y Christopher Saunders

Rosensweig to Replace Mallett at Yahoo!

A veteran online and print tech trade publisher is brought in as Yahoo! strives to boost its sluggish ad revenue and make its new fee-based products p...

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The Master Speaks!
Marketing

The Master Speaks!

24y Andy Bourland

The Master Speaks!

Get them to pay... pay more... and pay happily? Tae kwon do is a good place to start. Read More...

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Magazine Readers Prefer Paper
Media

Magazine Readers Prefer Paper

24y Robyn Greenspan

Magazine Readers Prefer Paper

Two studies find that while U.S. audiences often choose offline magazines over their offline counterparts, they wouldn't necessarily be averse to payi...

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Would You Pay for Google?
Media

Would You Pay for Google?

24y Adam Posman

Would You Pay for Google?

Google just introduced a paid research service. Could paid search be next? Read More...

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Consumers Rank Trust Above Low Prices
Audience

Consumers Rank Trust Above Low Prices

24y Robyn Greenspan

Consumers Rank Trust Above Low Prices

Global e-shoppers indicate that honesty, respect and reliability are more vital to a satisfactory business transaction than traditional notions of pro...

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New Weapons Help Liberate Your Database
Analytics

New Weapons Help Liberate Your Database

24y Dev Bhatia

New Weapons Help Liberate Your Database

New technology is breaking down barriers between the keepers of the data and those who desperately want access to it. Read More...

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Study: Local Advertisers Uninformed About Web
Media

Study: Local Advertisers Uninformed About Web

24y Christopher Saunders

Study: Local Advertisers Uninformed About Web

Advertisers value regionally-targeted Web media mostly because it's an inexpensive add-on to offline buys, according to new findings from the Newspape...

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www.what?
Marketing

www.what?

24y Martin Lindstrom

www.what?

A company's URL is an extension of its brand. Keep is simple, keep it consistent, and your customers won't have to guess where to find you online. Rea...

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IAR Bits and Bytes
Media

IAR Bits and Bytes

24y Christopher Saunders

IAR Bits and Bytes

Stuart gets official nod at IAB; DoubleClick, Poindexter Systems team up; ActiveBuddy inks development deals. Read More...

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DM News Absorbs Internet Sibling
Media

DM News Absorbs Internet Sibling

24y Christopher Saunders

DM News Absorbs Internet Sibling

The longstanding direct marketing trade will assume iMarketing News 's coverage as it folds the title. Read More...

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Execs & Accounts For April 22, 2002
Media

Execs & Accounts For April 22, 2002

24y Jackson Chan

Execs & Accounts For April 22, 2002

New work for ElectricArtists, Cake Marketing JV; VideoBanner, will be accepted across the DoubleClick Media Network; Agency.com, creates and launches ...

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The Post-Web World: Connecting With Connected Consumers
Marketing

The Post-Web World: Connecting With Connected Consumers

24y Sean Carton

The Post-Web World: Connecting With Connected Cons...

The Web may be over. Connectivity's not. Think 'apps' not 'ads.' Read More...

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Lagardere, AvantGo in Distribution Pact
Media

Lagardere, AvantGo in Distribution Pact

24y Christopher Saunders

Lagardere, AvantGo in Distribution Pact

The publisher hopes to boost offline subscriptions and interactive advertising through the arrangement. Read More...

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China Pulls Ahead of Japan
Audience

China Pulls Ahead of Japan

24y Robyn Greenspan

China Pulls Ahead of Japan

China is in a distant second place to the U.S. in at-home Internet population but leading the race in the Asia Pacific region. Read More...

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Overture Signs United Online
Media

Overture Signs United Online

24y Christopher Saunders

Overture Signs United Online

The deal continues the paid listings search provider's string of good news -- as the clock ticks on its deals with Yahoo! and AOL. Read More...

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America Online Tweaks Marketing Posts
Media

America Online Tweaks Marketing Posts

24y Christopher Saunders

America Online Tweaks Marketing Posts

Amid close scrutiny of its ability to ink cross-media deals in advance of its Wednesday earnings report, AOL Time Warner makes some executive shifts. ...

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Cashing in on Online Financial Services
Marketing

Cashing in on Online Financial Services

24y Robyn Greenspan

Cashing in on Online Financial Services

Improving Web-based wealth management, particularly for the senior population, will pay off for professional investment managers. Read More...

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IAR Bits and Bytes
Media

IAR Bits and Bytes

24y Christopher Saunders

IAR Bits and Bytes

Yahoo! settles with yodeler; L90 fights delisting; Burson-Marsteller, PlanetFeedback link up. Read More...

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IBM Launches ThinkPad Campaign
Media

IBM Launches ThinkPad Campaign

24y Christopher Saunders

IBM Launches ThinkPad Campaign

The effort will showcase luminaries from the worlds of small business, arts, and science. Read More...

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Email: When In Doubt, Call a Pro
Email

Email: When In Doubt, Call a Pro

24y Jackie Gallogly and Lynne Rolls

Email: When In Doubt, Call a Pro

Slashing your email marketing budget? Not so fast... Read More...

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