U.S. consumers are more likely to revisit Web sites that are fast loading, customizable and more informative than those that offer rich media or conte...
View articleSo, why is it that no one is listening? You've read all of the press releases. You've seen all the subject lines in emails from the plethora of discus...
View articleMost of us need customer service at some time or another. Online, where the customer is alone, good service is vital; and good online customer service...
View articleOn the Web, most members of you audience are likely not marching to the beat of the same drummer. So how come most content on most Web sites is writte...
View articleUPDATE: News sites across the Internet struggle to shift server loads and strip out images, in an effort to provide information about Tuesday's traged...
View articleBefore you pooh-pooh this topic altogether and send Lynne scathing emails like "been there, done that," hear her out. She puts this age-old principle ...
View articleThe medium fared worse than most traditional media, and recovery might be further than anticipated, according to the New York-based research group. Re...
View articleOnline advertising spending dropped 10 percent for the first half of 2001 compared to first-half revenue in 2000, according to CMRi, the Internet divi...
View articleDoes a falling PC market make a sound? Start listening closely. IDC has lowered its forecasts for the consumer PC market worldwide because both consum...
View articleAll things, even down cycles, must come to an end. It's now time to consider where you should be putting your technology and business-improvement doll...
View articleFew American seniors go online, but those that do are fervent users of the Internet who rely on e-mail to keep them in touch and use the Web for healt...
View articleConsumers are seeking fast-loading sites, not necessarily elaborate Web experiences -- and ignoring that desire can even hurt Web sales and marketing,...
View articleThe award-winning design and services firm had deep expertise in rich media and animation when parent company Change Technology Partners bought it in ...
View articleDespite tough market conditions that have customers holding off on new software purchases, New York-based Notara has $8 million in the bank to help it...
View articleIt's hard to run a business, and keep it running. It's even harder to be consistently funny. So imagine a funny outfit registering not only laughs but...
View articleThe continuing saga of the great metrics challenge... continues. This week, one of our neighbors from the North (where they've actually adopted the me...
View articleYou and I decide to get into showbiz -- maybe movies, where the money is. We find investors, buy great real estate for the studio, buy the latest equi...
View articleA study by the IMT Strategies, the Direct Marketing Association and the Association for Interactive Media blasts some long-held assumptions about onli...
View articleBanks offering online services report that only 5 to 10 percent of their customer base use such services, eMarketer found. This means that, for many f...
View articleAs Overture, the pay-for-performance search engine aims to better convey its ability to "introduce" consumers to advertisers. Read More...
View articleBut proper marketing to this consumer segment will be key, says a new studythat predicts $10 billion in teen spending online by the year 2005. Read Mo...
View articleTeenagers are an Internet-savvy flock that loves to shop. But teenage payment systems, the ideal way to capture a market without credit cards, haven't...
View articleYou've likely noticed the reports about partnerships and strategic alliances amid the all the news of stocks plummeting and layoffs. That's because wh...
View articleThe effort aims to merge digital media production with management tools, in a bid to capture a greater share of the advertising and television product...
View articleGreater-than-expected losses are prompting Swiss ad sales giant PubliGroupe to rethink its U.S. online operations, particularly its New York-based ad ...
View articleAs the storm clouds of summer fade, their absence augurs new opportunities for the surviving dot-coms that hunker down for the holiday-shopping frenzy...
View articleIt's back-to-school time, and that means books, lots of books. But memories of all that homework shouldn't scare you off. Some books, even if all abou...
View article