Canadian Businesses Still Using Dial-Up for Net Access
Audience

Canadian Businesses Still Using Dial-Up for Net Access

25y Michael Pastore

Canadian Businesses Still Using Dial-Up for Net Ac...

Canadian businesses claim they are ready to purchase the latest data services for their quickly growing bandwidth needs, but 70 percent of Canadian mi...

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Enliven Taps Kliger as CEO
Media

Enliven Taps Kliger as CEO

25y Christopher Saunders

Enliven Taps Kliger as CEO

A former CTO will oversee one of the first rich media ad players asit tries to limit its exposure to the turbulent Web ad market. Read More...

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Quarterly Revenues Slipping for DoubleClick
Media

Quarterly Revenues Slipping for DoubleClick

25y Christopher Saunders

Quarterly Revenues Slipping for DoubleClick

The ad giant beats the Street, but warns about the future -- amidwaning income from its important technology unit. Read More...

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Linking Stew
Search

Linking Stew

25y Eric Ward

Linking Stew

Looking for a hodgepodge of news, odds, ends, and fact versus fiction on building links? You took the time to ask questions and share cool information...

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Blue Collar Occupations Moving Online
Audience

Blue Collar Occupations Moving Online

25y Michael Pastore

Blue Collar Occupations Moving Online

Home Internet access for blue-collar workers is growing faster than any other occupational group, surging 52 percent since March 2000, according to Ni...

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Amicada Signs First Publisher
Media

Amicada Signs First Publisher

25y Christopher Saunders

Amicada Signs First Publisher

Unilever is on board, and the rich media advertising startup says ithas several more clients on the way now that it's finding outlets for itsads. Read...

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Management Changes at Mediaplex
Media

Management Changes at Mediaplex

25y Christopher Saunders

Management Changes at Mediaplex

Co-founder Raifman remains chairman, as a seasoned operations executive is brought in. Read More...

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Microsoft Promoting Office XP's Usability With Web Campaign
Media

Microsoft Promoting Office XP's Usability With Web Campaign

25y Christopher Saunders

Microsoft Promoting Office XP's Usability With Web...

An online marketing effort hopes to build buzz around the reduced role of that annoying paperclip in Office XP. Read More...

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Online Financial Services Falling Behind the Phone
Marketing

Online Financial Services Falling Behind the Phone

25y Michael Pastore

Online Financial Services Falling Behind the Phone

A survey by Harris Interactive found the telephone is replacing the Net as the most popular channel used by consumers contacting financial services fi...

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Dot-Comers in Suits? Who Woulda Thunk It?
Marketing

Dot-Comers in Suits? Who Woulda Thunk It?

25y Sean Carton

Dot-Comers in Suits? Who Woulda Thunk It?

What do you get when you mix hope and desperation? Techies wearing suits to wireless trade shows. But superficial changes aren't enough. We need to le...

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Seeding the Engines: Part 1
Search

Seeding the Engines: Part 1

25y Paul J. Bruemmer

Seeding the Engines: Part 1

Have you ever outsourced or self-submitted your site only to find that you didn't get listed or well positioned in the search engines you wanted? Well...

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Light at the End of the Tunnel
Media

Light at the End of the Tunnel

25y Dana Blankenhorn

Light at the End of the Tunnel

In today's economy, when someone claims to see a light at the end of the tunnel, we might be skeptical. But Dana doesn't think Jeff Bezos is hallucina...

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Users Aren't Happy in Captivity
Marketing

Users Aren't Happy in Captivity

25y Blake Rohrbacher

Users Aren't Happy in Captivity

If you're still focusing on making your site sticky, you're probably not focusing on something crucial: your users. Ask yourself this: Is there really...

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ISPs Say Profitability is Priority No.1
Audience

ISPs Say Profitability is Priority No.1

25y Janis Mara

ISPs Say Profitability is Priority No.1

Keeping churn rates low and customer satisfaction high is essential for ISPs to profit in today's market, according to a survey by Edgix and internet....

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Advertising Reliance Still a Drain on Yahoo!'s Bottom Line
Media

Advertising Reliance Still a Drain on Yahoo!'s Bottom Line

25y Christopher Saunders

Advertising Reliance Still a Drain on Yahoo!'s Bot...

While narrowly beating revenues, the online media giant said itwould cut 12 percent of its workforce to stay on top of declining adrevenue. Read More...

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When the Music's Over...
Media

When the Music's Over...

25y Douglas Quenqua

When the Music's Over...

In the face of increased advertising fees prompted by actors,streaming radio sites are getting their plugs pulled for a while. Read More...

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Bluestreak Launches Repurposing Tool
Media

Bluestreak Launches Repurposing Tool

25y Christopher Saunders

Bluestreak Launches Repurposing Tool

The rich media technology firm hops into the fray with tools to add animation and data-collection to banner ads. Read More...

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Personal Video Recorders: A Threat to TV?
Marketing

Personal Video Recorders: A Threat to TV?

25y Jeremy Lockhorn

Personal Video Recorders: A Threat to TV?

Web TV is evolving, and it could change advertising as we know it. Most people don't know what a PVR can do to TV-viewing habits. Here's what can happ...

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A Virus Worth Catching
Marketing

A Virus Worth Catching

25y Peter Kaufman

A Virus Worth Catching

What can you do in tough times to generate business? You don't want to cut down on marketing, just figure out how to lower your costs. One way is with...

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Usability Testing Basics
Marketing

Usability Testing Basics

25y Jeffrey Graham

Usability Testing Basics

Ages ago (in Internet time), usability testing of Web sites was considered unnecessary. But the industry has come a long way in the last couple of yea...

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The Current State of Ad-Pricing Models
Media

The Current State of Ad-Pricing Models

25y Jim Meskauskas

The Current State of Ad-Pricing Models

Jim has more news from Digitrends' Media Buyers Summit on how interactive media is bought, sold, and measured. He discusses the best way to price onli...

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To Be 'Hers,' or Not to Be?
Marketing

To Be 'Hers,' or Not to Be?

25y Andrea Learned

To Be 'Hers,' or Not to Be?

When a company develops a site specifically for "her," pink and purple pastel palettes and pages of pliable prose may come to mind. But it doesn't, an...

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Be Open to Closed-Loop Marketing
Marketing

Be Open to Closed-Loop Marketing

25y Cliff Allen

Be Open to Closed-Loop Marketing

Though it's sometimes tough to implement, making marketers feel as if they're going in circles, closed-loop marketing can help you adjust marketing ca...

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Companies Spending Big Bucks to Move Markets Online
Marketing

Companies Spending Big Bucks to Move Markets Online

25y Michael Pastore

Companies Spending Big Bucks to Move Markets Onlin...

Companies will spend between $5 million and $23 million to integrate into online markets, according to Forrester Research, which means e-marketplaces ...

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Venture Funding in the Real World
Media

Venture Funding in the Real World

25y Dana Blankenhorn

Venture Funding in the Real World

Believe it or not, lots of people started companies before there was venture capital. Instead of crying over the past, Dana says it's time to become a...

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Women.com Designs Clorox Site
Media

Women.com Designs Clorox Site

25y Christopher Saunders

Women.com Designs Clorox Site

"Generations & Innovations" will link Clorox's brands with old-time nostalgia, while dishing out household cleaning tips. Read More...

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The Magnificent U.K. Seven: Part 4
Email

The Magnificent U.K. Seven: Part 4

25y Laurel Delaney

The Magnificent U.K. Seven: Part 4

If you're a U.S.-based email marketer who's ventured into U.K. territory, you know a lot more than a common language separates these countries. How to...

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