Swiss-based Young &Rubicam Business Communications Tuesday launched Eurostatus 2000, an ongoing,online business survey that examines cultural diversit...
View articleMore than 5 million US consumers joined the online world during the first quarter of this year, an increase of 11 percent since the end of 1999, accor...
View articleThe top 50 sites visited by Canadians, and the top 50 Canadian sites visited by Canadians in March of 2000, according to PC Data Online. Read More...
View articleIt's spring in Austin, and Chris has noticed his favorite indicator of such: the redbud tree whose dark-pink blooming catches him by surprise every ye...
View articleAd services firm DoubleClick Inc.on Tuesday picked up the exclusive responsibility of selling ads andsponsorships on three Time Warner Inc.properties ...
View articleInternet users data collected by NetValue examined how Internet users in the US, UK, France, and Germany differ. Users in the US still go online more ...
View articleConsumers spent an estimated $7 billion online in the first quarter of 2000, the same amount they spent in the fourth quarter of 1999, according to th...
View articleJanet and Nancy are declaring war on the lax use of language in our industry. They are tired of hearing such terms as "sponsorships," "advertising," "...
View articleAs the Internet is now designed, identity is generally optional. But it doesn't have to stay that way in future versions of the protocol, and the Inte...
View articleRealNetworks Inc., which provides online service for the delivery and receipt of music and video on the Web, and Liquid Audio Inc., a provider of serv...
View articleAlthough only one of five ad agencies that buy online advertisements onbehalf of their clients have purchased Webcast, or streaming media,advertisemen...
View articleThe US market for packaged e-commerce software will reach $14.5 billion in 2003, but user demand will force dramatic changes in how applications are b...
View articleInternet advertising firm 24/7 Mediaon Monday launched its 24/7 Mail e-mail marketing services in Canada,hoping to become a major player in the market...
View articleIn a broad deal that would distribute Homestore.com's residential relocationcontent and services across key America OnlineInc. properties, the two com...
View articleAsk permission first, then everything's cool. Right? Suddenly, 'permission' is being used as a justification to turn on the marketing faucet wide open...
View articleThe online subsidiary of electronics retailer Best Buy Co. Inc., BestBuy.com, on Monday hired DDB Worldwide as its advertising agency andAvenue A as m...
View articleCouldn't attend ClickZ's Delivering on Email conference last week in Boston? Well, Kim's here to touch on some of the highlights. The overarching them...
View articleIn an effort to win customers in smaller metropolitan areas and in ruralcommunities, ISP OneMain.com on Mondaylaunched an advertising campaign portray...
View articleAs the web matures and its B2B nature reveals itself, it's vital that we realize its reach is not focused on just the U.S.A. -- it's the world that's ...
View articleHomeProject.com Monday announced a deal with ChaptersOnline to sell a broad selection of leisure, entertainment, home, andgarden products from the Hom...
View articleYou've got a decent online classifieds business, with cheap and searchablehelp wanted ads, personals, apartments, etc. Read More...
View articleIf you're counting on "points" or other rewards to keep customers comingback to your Web site, think again. A recent survey from Jupiter Communication...
View articleAmid an uncertain stock market environment, advertising technology andmedia buying firm Mediaplex Inc. onThursday postponed plans for a follow-on stoc...
View articleHere's a common gripe: People ready to launch affiliate marketing programs can't find the right person to run the show. They may be on to something. Y...
View articleEl Sitio Inc., a Hispanic-oriented network that operates the El Sitio and OSite Web properties, this week tapped J.Walter Thompson to handling brandin...
View articleWe have a $6,500 budget, and last week we spent $1,200 on a hosting solution. That leaves us with $5,300 going into our next task: choosing a web site...
View articleTenagra skipped the award for Online Public Relations Success in 1999. The judges couldn't come up with an exceptionally innovative PR success story. ...
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