Wanna know the real reason e-commerce is going to change the way we shop? It's not the 24X7 instant access to products - anyone with a telephone and a...
View articleCoupon and targeted offer site CoolSavings launched a $15 millionoff-line advertising campaign featuring the company's piggy bank logo. Read More...
View articleOgilvyOne Worldwide named Jeannette McClennan, 42, as president of OgilvyInteractiveNorth America. Read More...
View articleInternet classified company AdOne launched CWAuctions.com, an auction service inpartnership with FairMarket Inc. Read More...
View articleRich media service provider Unicast and online ad networks, ad managementsolutions and ad delivery companies Flycast, DoubleClick, Adsmart and NetGrav...
View articleThe Coalition Against Unsolicited Commercial E-Mail (CAUCE) and e-research company Survey.com have partnered to track spamstatistics and provide hard ...
View articleDoubleClick Inc., a leading Internet advertising network in the U.S., has announced the formation of DoubleClick Asia with operations in Hong Kong, Ta...
View articleInteractive agency and data marketing company Avenue A Inc. has acquired iballs, an Internet media planning andbuying company in a cash and stock deal...
View articleiExchange.com awarded itsmultimillion-dollar integrated advertising account to TBWA/Chiat/Day Los Angeles. Read More...
View articleRich media service provider Unicast Tuesday announced that its latest rich medai advertising tool has the support of the top ad companies on the Net. ...
View articleBPA International and I/PRO (Internet Profiles Corp.), a subsidiaryof Engage, signed a strategic agreement thatwill enable BPA to prepare interactive ...
View articleKnoll and Company Advertising and PublicRelations was named agency of record for expresscopy.com Read More...
View articleEvery year around this time, the stock market goes into panic. Dana hopes it means the Internet IPO boom is ending. You wonder why. It's all good, isn...
View articleWeb technology makes it very easy to communicate quickly with so many people that it's easy to forget the overriding purpose of creating a powerful we...
View articleA seismic shift is underway as consumers turn from the traditional atoms and ink news world to digital media on the web. While daily newspapers still ...
View articleWhen Jim first started buying online advertising it was a simpler time: You went to a site on behalf of an advertiser with some money and an idea of w...
View articleDana's wife once embroidered a wall hanging for her law student brother featuring the famous quote from Henry IV, "First Thing We Do, Let's Kill All t...
View articlePermission e-mail marketing company yesmail.com signed a partner deal with XOOM.com for e-mail marketing. Read More...
View articleJust what e-tailers want for the holidays: Following the promise of discounts and customer service, three million people will buy online for the first...
View articleNearly two-thirds of Internet users have researched products over the Internet but are reluctant to buy online. The Intermarket Group examines what is...
View articleAd network DoubleClick Inc. posted a net loss forthe third quarter of $5.4 million, or $0.13 per share, compared to a net lossof $4.7 million, or $0.1...
View articleInteractive agency and data marketing company Avenue A said that Greg Maffei, chieffinancial officer of Microsoft, will join its board ofdirectors. Re...
View articleOnce upon a time there were two web sites, each selling genuine Turkish carpets. The first site, PatsCarpets.com does everything right, 'forcing the n...
View articleOmnicom Group Inc. acquired a 50 percentequity interest in Critical Mass, anInternet marketing services company headquartered in Calgary, Alberta,Cana...
View articleInternet ad company Flycast Communications Corp. Monday packed its bags and went to Europe, eyeing what it expects to become a booming Web advertising...
View articleISP EarthLink and pay-for-placement search site GoTo.com signed a two-year, $10 millionagreement that makes GoTo.com the default search engine on Eart...
View articleFive US cities have reached 50 percent Internet penetration among the adult population, according to Scarborough Research. Read More...
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