Designing B2B E-Mail for Deliverability
Email

Designing B2B E-Mail for Deliverability

20y Karen Gedney

Designing B2B E-Mail for Deliverability

How to troubleshoot your e-mail before there's any trouble. Read More...

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Authentication Adoption by the Numbers
Media

Authentication Adoption by the Numbers

20y Rebecca Lieb

Authentication Adoption by the Numbers

E-mail infrastructure player IronPort, which monitors over 1/4 of global e-mail traffic through its SenderBase network, has some new statistics on the...

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Innovations In Media
Media

Innovations In Media

20y Rebecca Lieb

Innovations In Media

No wonder newpaper Web sites are raking in the dough, even as their print counterparts go begging for ad dollars Read More...

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Backfence Expands, Weblogs Joins Local Ranks
Media

Backfence Expands, Weblogs Joins Local Ranks

20y Kate Kaye

Backfence Expands, Weblogs Joins Local Ranks

Publishers look to blogs and user-generated content to create relevant local content. Read More...

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ShopWiki Aims to Redefine Shopping Search
Media

ShopWiki Aims to Redefine Shopping Search

20y Kevin Newcomb

ShopWiki Aims to Redefine Shopping Search

The site hopes to differentiate itself based upon its breadth of products and information. Read More...

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Execs & Accounts for April 19, 2006
Media

Execs & Accounts for April 19, 2006

20y Pamela Parker

Execs & Accounts for April 19, 2006

NBC Universal forms digital technology unit; FIM president joins jobs site; and Verizon gets VP of brand management. Read More...

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Legitimate Behavioral Targeting vs. Spyware
Data insights

Legitimate Behavioral Targeting vs. Spyware

20y David Rittenhouse

Legitimate Behavioral Targeting vs. Spyware

How to know it when you see it. Read More

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Information Wants To Be Found
Search

Information Wants To Be Found

20y Chris Sherman

Information Wants To Be Found

A modern paradox: As information becomes more abundant and easier to access, it's often more difficult to find what we're really looking for. That nee...

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Trade Show Creates Big Video Game Site Stir
Media

Trade Show Creates Big Video Game Site Stir

20y Enid Burns

Trade Show Creates Big Video Game Site Stir

E3, the upcoming video game trade show, has a following from the male 18 to 34 year-old audience, giving sponsors an opportunity to reach the hard-to-...

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Designing B2B E-Mail for Deliverability
Email

Designing B2B E-Mail for Deliverability

20y Karen Gedney

Designing B2B E-Mail for Deliverability

How to troubleshoot your e-mail before there’s any trouble. Read More...

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Anticipatory Marketing
Media

Anticipatory Marketing

20y Rebecca Lieb

Anticipatory Marketing

A very smart e-mail just arrived from FreshDirect , New York City's online grocer. A building worker strike is threatened in the city this coming Frid...

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E-mail Authentication At Critical Mass?
Media

E-mail Authentication At Critical Mass?

20y Matthew G. Nelson

E-mail Authentication At Critical Mass?

In its 2003 Project Lumos white paper, the ESPC outlined the path to curbing spam, phishing, and other abusive e-mail practices Read More...

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Great Marketing From China
Media

Great Marketing From China

20y Rebecca Lieb

Great Marketing From China

Google, Yahoo, MSN et al may be having their problems doing business in China, but this page converted me in a second. "Become a socialist hero.. Read...

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iVillage Delves Deeper into Traditional Media
Media

iVillage Delves Deeper into Traditional Media

20y Kate Kaye

iVillage Delves Deeper into Traditional Media

iVillage is extending its reach further into the world of print with two new mags set to launch this summer Read More...

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The 2.0 of Google Calendar
Media

The 2.0 of Google Calendar

20y Rebecca Lieb

The 2.0 of Google Calendar

We're falling for Google Calendar in a big way Read More

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E-mail Group Offers Reputation Guidelines
Media

E-mail Group Offers Reputation Guidelines

20y Kevin Newcomb

E-mail Group Offers Reputation Guidelines

The ESPC released a white paper today detailing what it sees as best practices for reputation service providers. Read More...

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Go On... Commit to the Revolution
Media

Go On... Commit to the Revolution

20y Pete Lerma

Go On... Commit to the Revolution

Where Disney's radical content move breaks ground -- and where it falls short. Read More...

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Blogosphere Doubles Every Six Months
Audience

Blogosphere Doubles Every Six Months

20y Enid Burns

Blogosphere Doubles Every Six Months

Over 75,000 new Weblogs are created every day, over half continue to be updated at least weekly after three months. Read More...

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The Ideal Web Analytics Tool
Analytics

The Ideal Web Analytics Tool

20y Neil Mason

The Ideal Web Analytics Tool

What's the best tool for analyzing Web data? The answer may surprise you. Read More...

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Da Vinci Code Promo Breaks New Marketing Ground for Google
Media

Da Vinci Code Promo Breaks New Marketing Ground for Google

20y Pamela Parker

Da Vinci Code Promo Breaks New Marketing Ground fo...

A Columbia TriStar marketing agreement may be a clue that more portal-like ad offerings are forthcoming. Read More...

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A One Stop Shop to Reach Conservatives
Media

A One Stop Shop to Reach Conservatives

20y Kate Kaye

A One Stop Shop to Reach Conservatives

Christian talk radio, Web and print powerhouse Salem Communications purchased conservative news and commentary community site Townhall.com last week. ...

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JibJab Launches Social Site; Bud Light Sponsors
Media

JibJab Launches Social Site; Bud Light Sponsors

20y Zachary Rodgers

JibJab Launches Social Site; Bud Light Sponsors

Founder Gregg Spiridellis says a key goal is to keep JokeBox advertiser friendly. Read More...

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Yahoo! Makes Numbers, Reveals Search, Streaming Plans
Media

Yahoo! Makes Numbers, Reveals Search, Streaming Plans

20y Pamela Parker

Yahoo! Makes Numbers, Reveals Search, Streaming Pl...

The company brought in 34 percent higher revenues in the first quarter, as compared to last year. Read More...

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Mirror, Mirror: Am I Consumer 1.0 or Consumer 2.0?
Marketing

Mirror, Mirror: Am I Consumer 1.0 or Consumer 2.0?

20y Pete Blackshaw

Mirror, Mirror: Am I Consumer 1.0 or Consumer 2.0?

Know thyself. Think locally. You are the forecast! Read More...

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The Cost of Talent in a Multi-Platform World
Media

The Cost of Talent in a Multi-Platform World

20y Zachary Rodgers

The Cost of Talent in a Multi-Platform World

The Wall Street Journal takes an interesting look (registration req.) at how actor royalties are shooting up as media gets pushed out to multiple plat...

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In-Game Advertising to Continue Exponential Growth
Ad Industry Metrics

In-Game Advertising to Continue Exponential Growth

20y Enid Burns

In-Game Advertising to Continue Exponential Growth

The market value of in-game advertising is expected to grow fivefold by 2010. Read More...

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Study: 15% of Brand Searches Stray from Company's Site
Media

Study: 15% of Brand Searches Stray from Company's Site

20y Pamela Parker

Study: 15% of Brand Searches Stray from Company's ...

One out of seven searches on trademarked terms result in a visit to the site of a competitor, an affiliate, a comparison shopping engine, or some plac...

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