Hot this week: Prime Day, Facebook ad spend and innovative tech brands
Headline News

Hot this week: Prime Day, Facebook ad spend and innovative tech brands

11y Leighann Morris

Hot this week: Prime Day, Facebook ad spend and in...

Every week, we bring you a round-up of the hottest stories from the last seven days: Essential reading for the digital marketing world. This week we'v...

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15% of Britain's millennials don't shop with smartphones
Headline News

15% of Britain's millennials don't shop with smartphones

11y Leighann Morris

15% of Britain's millennials don't shop with smart...

Millennials may not be as mobile-savvy as we had previously thought. A recent YouGov poll revealed that 15% of Britain’s 18-34 year-olds who own a sma...

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Roald Dahl's 'The Twits' turned into app
Video

Roald Dahl's 'The Twits' turned into app

11y Leighann Morris

Roald Dahl's 'The Twits' turned into app

Everyone's favourite childhood book has undergone a digital transformation! Introducing: The 'Twit of Miss' game, developed by Aardman Digital. Read M...

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Microsoft takes on Whatsapp with messaging app 'Send'
Headline News

Microsoft takes on Whatsapp with messaging app 'Send'

11y Leighann Morris

Microsoft takes on Whatsapp with messaging app 'Se...

Microsoft has launched 'Send', a new email-based messaging app designed for speed with “no signatures, subject lines, or salutations required." Read M...

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How do journalists around the world use social media? (Infographic)
Insights

How do journalists around the world use social media? (Infographic)

11y Leighann Morris

How do journalists around the world use social med...

A new study by Cision, which analysed how journalists across six countries use social media, found that 57% of journalists believe social media has im...

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Sony to turn emoji icons into a film
Media

Sony to turn emoji icons into a film

11y Leighann Morris

Sony to turn emoji icons into a film

Sony Pictures Animations - following a bidding war with other companies - has forked out a seven figure sum for the rights to turn emoji icons into an...

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Heineken launches 'Subway Symphony'
Acquisition

Heineken launches 'Subway Symphony'

11y Leighann Morris

Heineken launches 'Subway Symphony'

What would happen if you turned everybody's entry into the subway into different sounds? Beautiful music that "makes people happy" says James Murphy, ...

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Pringles pranks Ibiza karaoke singers in new campaign
Acquisition

Pringles pranks Ibiza karaoke singers in new campaign

11y Leighann Morris

Pringles pranks Ibiza karaoke singers in new campa...

In the latest Pringles ad, a group of unsuspecting friends sing along to 'Happy' by Pharrell Williams under the false belief that they are in their ow...

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Marketers spend 114% more on Facebook advertising
Headline News

Marketers spend 114% more on Facebook advertising

11y Leighann Morris

Marketers spend 114% more on Facebook advertising

New data indicates that quarterly global spend on Facebook advertising has grown 114% year on year, with 63% of Facebook ad budgets directed towards m...

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Which brands were most active on #WorldEmojiDay?
Acquisition

Which brands were most active on #WorldEmojiDay?

11y Leighann Morris

Which brands were most active on #WorldEmojiDay?

#WorldEmojiDay - a celebration of the cartoon illustrations that now dominate the way brands communicate with consumers - drew over 271,00 mentions on...

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Huawei smartphone sales jump 39%
Headline News

Huawei smartphone sales jump 39%

11y Leighann Morris

Huawei smartphone sales jump 39%

Tech giant Huawei has announced an increase in smartphone sales of 36% in the first half of the year. The company’s overall revenue has grown 30% to £...

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Has Apple’s popularity peaked?
Headline News

Has Apple’s popularity peaked?

11y Leighann Morris

Has Apple’s popularity peaked?

After Apple failed to sell as many iPhones in its third quarter as analysts had hoped, more than $66bn of Apple’s value has been wiped due to fear tha...

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7 new companies appear in 2015's top 20 most innovative tech brands
Headline News

7 new companies appear in 2015's top 20 most innovative tech brands

11y Leighann Morris

7 new companies appear in 2015's top 20 most innov...

A recent survey of consumer perceptions of innovative tech brands found that identification with brands and innovation has broadened. This year, seven...

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Domino's offers solution to "emoji illiteracy"
Acquisition

Domino's offers solution to "emoji illiteracy"

11y Leighann Morris

Domino's offers solution to "emoji illiteracy"

As part of its latest ad campaign ‘Emoji Literacy’, Domino’s is handing out free flashcards online to help infrequent texters decipher the little cart...

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Online food orders on track to surpass phone orders
Insights

Online food orders on track to surpass phone orders

11y Leighann Morris

Online food orders on track to surpass phone order...

Phone orders dominated delivery only five years ago, but according to new market research from NPD, they're now are a dying practice. Read More...

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Toyota launches safety campaign using Siri
Acquisition

Toyota launches safety campaign using Siri

11y Leighann Morris

Toyota launches safety campaign using Siri

In a new safety campaign, Toyota has developed an advert that turns your mobile phone off when driving. Using the iPhone's "Hey Siri" feature, Toyota ...

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Lexus advertises the world's first biometric car
Acquisition

Lexus advertises the world's first biometric car

11y Leighann Morris

Lexus advertises the world's first biometric car

To show the world how thrilling the Lexus RC F is to drive, Lexus has used biometric technology to create a one-off vehicle which reflects its driver'...

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Spam emails drop below 50% for first time in over a decade
Insights

Spam emails drop below 50% for first time in over a decade

11y Leighann Morris

Spam emails drop below 50% for first time in over ...

According to new research by security firm Symantec, spam emails have dropped below 50% for the first time since September, 2003. Read More...

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82% of marketers have executed digital ads programmatically in last year
Insights

82% of marketers have executed digital ads programmatically in last year

11y Leighann Morris

82% of marketers have executed digital ads program...

According to a recent report, 82% of marketers have executed digital ads programmatically in the last twelve months. The stats show that programmatic ...

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Trends of the top 100 brands on YouTube
Headline News

Trends of the top 100 brands on YouTube

11y Leighann Morris

Trends of the top 100 brands on YouTube

A new report by Google and Pixability found that the average spend of the top 100 advertisers on YouTube is up a whopping 60%, and the number of adver...

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Flirtey makes history with the first legal US drone delivery
Disruptive MarTech

Flirtey makes history with the first legal US drone delivery

11y Leighann Morris

Flirtey makes history with the first legal US dron...

Last week, history was made with the US' first legal drone delivery, which sent medication to a clinic as part of a project. Australian drone startup ...

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Beme: The "authentic" social app
Disruptive MarTech

Beme: The "authentic" social app

11y Leighann Morris

Beme: The "authentic" social app

Viral internet artist Casey Neistat has debuted Beme: An app which aims to redefine how we see ourselves and others on social networks. The app wants ...

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Magazines and social media: From the news stand to the news feed (Infographic)
Insights

Magazines and social media: From the news stand to the news feed (Infograph...

11y Leighann Morris

Magazines and social media: From the news stand to...

What do readers want to see and engage with on social media? Ritter's Communciation compiled some stellar social stats to help you find out. Read More...

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What are the user demographics of major social networks?
Insights

What are the user demographics of major social networks?

11y Leighann Morris

What are the user demographics of major social net...

According to this chart from comScore, which looks at the user demographics of most major social networks in the US, Snapchat is dominated by the unde...

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4 in 10 Americans use Facebook to read the news
Headline News

4 in 10 Americans use Facebook to read the news

11y Leighann Morris

4 in 10 Americans use Facebook to read the news

The Pew Research Center study of more than 2,000 Americans found that for both Facebook and Twitter, 63% of users surveyed said they were getting news...

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Turkish Airlines creates world's first live-streamed flight with Periscope
Acquisition

Turkish Airlines creates world's first live-streamed flight with Periscope

11y Leighann Morris

Turkish Airlines creates world's first live-stream...

Turkish Airlines created the world's first live-streamed flight with Periscope, which took viewers behind the scenes of the journey, following the fli...

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Mozilla blocks Flash software on Firefox
Disruptive MarTech

Mozilla blocks Flash software on Firefox

11y Leighann Morris

Mozilla blocks Flash software on Firefox

Mozilla has blocked all versions of Adobe’s Flash software on the Firefox web browser due to recent unearthed bugs being utilised by cyber-thieves. Re...

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