Snickers turns to vloggers for "You're Not Youtube" campaign
Acquisition

Snickers turns to vloggers for "You're Not Youtube" campaign

11y Leighann Morris

Snickers turns to vloggers for "You're Not Youtube...

Snickers' fun new campaign sees the brand turn to video bloggers all over the world to post intentionally bad videos—pretending they recorded them whi...

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Is it time for Dove to change its brand message?
Acquisition

Is it time for Dove to change its brand message?

11y Leighann Morris

Is it time for Dove to change its brand message?

Dove's authenticity appears to be fading fast. The brand's new 'Choose Beautiful' campaign, which asks women to place themselves in an "average" or "b...

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Green Party enters political broadcast battle with scathing parody music video
Acquisition

Green Party enters political broadcast battle with scathing parody music vi...

11y Huw Jenkins

Green Party enters political broadcast battle with...

As the battle for number 10 heats up, the Green Party has entered the battleground for undecided votes with this hilariously obscure social media effo...

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Honda launches never-ending YouTube film in new illusion campaign
Acquisition

Honda launches never-ending YouTube film in new illusion campaign

11y Huw Jenkins

Honda launches never-ending YouTube film in new il...

Throughout the film a Honda CR-V is seen chasing a spiralling road that never seems to end, the car moves through a world within a world - all infinit...

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Madonna to use Meerkat app to debut new music video
Acquisition

Madonna to use Meerkat app to debut new music video

11y Leighann Morris

Madonna to use Meerkat app to debut new music vide...

Live video broadcasting app Meerkat is the latest social media platform that Madonna is using to (it seems, endlessly) promote Rebel Heart. Read More...

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Netshoes: The world's smallest pop-up store
Acquisition

Netshoes: The world's smallest pop-up store

11y Huw Jenkins

Netshoes: The world's smallest pop-up store

Introducing the world's smallest pop-up store, with the most products. Located in São Paulo's biggest retail strip, where over 35,000 people pass by d...

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Japanese ad agency designs 3D printed ice cubes
Acquisition

Japanese ad agency designs 3D printed ice cubes

11y Leighann Morris

Japanese ad agency designs 3D printed ice cubes

TBWA/Hakuhodo, based in Tokyo, created the pieces, titled "3D on the rocks," to advertise Suntory Whisky. Read More...

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Debuting Amazon Dash before April Fools' Day genius move, say marketers
Acquisition

Debuting Amazon Dash before April Fools' Day genius move, say marketers

11y Huw Jenkins

Debuting Amazon Dash before April Fools' Day geniu...

Launching the Amazon Dash Button ahead of the year's most infamous day for pranks has sparked an internet-wide quest for the truth. The marketers behi...

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Brands hijack April Fools' Day: The best and worst
Acquisition

Brands hijack April Fools' Day: The best and worst

11y Huw Jenkins

Brands hijack April Fools' Day: The best and worst...

Once upon a time cling film, buckets and falling books were the main apparatus for pranks. Nowadays, brands are in on the action, using clever and fun...

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Optical illusions to feature in new Mitsubishi Motors idents
Acquisition

Optical illusions to feature in new Mitsubishi Motors idents

11y Huw Jenkins

Optical illusions to feature in new Mitsubishi Mot...

A renewed Mitsubishi Motors’ sponsorship of Channel 4 Documentaries will be brought to life with optical illusions and brain teasing tricks. Read More...

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Clarks exploits WhatsApp to bring alive boot campaign
Acquisition

Clarks exploits WhatsApp to bring alive boot campaign

11y Huw Jenkins

Clarks exploits WhatsApp to bring alive boot campa...

Clarks Originals is using the WhatsApp platform for an exciting digital project which will send images, playlists, videos and messages to users in a b...

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Dolmio's 'Pepper Hacker' cuts wifi to reclaim meal times
Acquisition

Dolmio's 'Pepper Hacker' cuts wifi to reclaim meal times

11y Leighann Morris

Dolmio's 'Pepper Hacker' cuts wifi to reclaim meal...

Dolmio is attempting to utilise our over-reliance on technology in its new campaign, which gives mums a pepper shaker that cuts all wifi connections. ...

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YouTube: Top 5 branded videos in March
Acquisition

YouTube: Top 5 branded videos in March

11y Huw Jenkins

YouTube: Top 5 branded videos in March

Take a look at the top branded campaigns clocking up views this month on YouTube. On top is Air France's latest 'France is in the air' push, followed ...

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Taco Bell declares war on McDonald's breakfast monopoly
Acquisition

Taco Bell declares war on McDonald's breakfast monopoly

11y Huw Jenkins

Taco Bell declares war on McDonald's breakfast mon...

The surreal and entertaining segment has pointed a fully-loaded advertising barrel at McDonald's, with the infamous imagery of the fast food chain rei...

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Co-operative Food ‘eggspert’ tips top Easter eggs in online campaign
Acquisition

Co-operative Food ‘eggspert’ tips top Easter eggs in online campaign

11y Huw Jenkins

Co-operative Food ‘eggspert’ tips top Easter eggs ...

Hailed a “triumph in eggonomics”, Co-operative Food has unveiled ‘The New Easter’ digital campaign to celebrate its ‘Loved by Us’ range of chocolate e...

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Watch: People see colour for the first time
Acquisition

Watch: People see colour for the first time

11y Huw Jenkins

Watch: People see colour for the first time

Valspar Paint is teaming up with EnChroma, a company created to study the possibility of enhancing colour vision, in a bid to open a new spectrum to c...

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Burger King releasing Whopper men's perfume
Acquisition

Burger King releasing Whopper men's perfume

11y Leighann Morris

Burger King releasing Whopper men's perfume

Burger King Japan are marketing a 'Flame-Grilled' fragrance, in celebration of 'Whopper Day' on April 1st. The campaign comes with an array of seducti...

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Clean & Clear’s latest ad “knocks down” barriers with Transgender star
Acquisition

Clean & Clear’s latest ad “knocks down” barriers with Transgender star

11y Huw Jenkins

Clean & Clear’s latest ad “knocks down” barrie...

The LGBT community is calling the campaign a pivotal moment for transgender representation in media. Read More...

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5 best branded St Patrick's Day tweets
Acquisition

5 best branded St Patrick's Day tweets

11y Huw Jenkins

5 best branded St Patrick's Day tweets

St Patrick's Day is the time of year we all conveniently cherish some vague trace of Irish blood in the family. An excuse to drink like a leprechaun, ...

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Temptations launches crazy cat campaign
Acquisition

Temptations launches crazy cat campaign

11y Huw Jenkins

Temptations launches crazy cat campaign

Temptations is promoting its Snacky Mouse product with a...different online campaign, complete with cat boxing and a standalone game on Buzzfeed's web...

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Durex introduces "a tech revolution for the bedroom"
Acquisition

Durex introduces "a tech revolution for the bedroom"

11y Huw Jenkins

Durex introduces "a tech revolution for the bedroo...

Durex has introduced a revolutionary smartphone solution for couples looking to spice up the bed sheets - the off button. Read More...

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Clean Bandit teams up with Microsoft in unique sponsorship
Acquisition

Clean Bandit teams up with Microsoft in unique sponsorship

11y Huw Jenkins

Clean Bandit teams up with Microsoft in unique spo...

“Rather Be” chart-toppers Clean Bandit have teamed up with Microsoft to shoot their latest video through the lens of 50 Lumia smartphone models as par...

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O2 launch RIP Orange Wednesdays campaign
Acquisition

O2 launch RIP Orange Wednesdays campaign

11y Leighann Morris

O2 launch RIP Orange Wednesdays campaign

O2 attempt to console Orange Wednesdays users by granting one last pair of free cinema tickets to those who post the company their old Orange sim card...

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Coca-Cola to unite branding
Acquisition

Coca-Cola to unite branding

11y Leighann Morris

Coca-Cola to unite branding

With global Coca-Cola sales dwindling somewhat, it looks like the brand is looking back to the past - and the nostalgia it might invoke in consumers -...

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Should 'Amazon Mom' be changed to 'Amazon Family?'
Acquisition

Should 'Amazon Mom' be changed to 'Amazon Family?'

11y Leighann Morris

Should 'Amazon Mom' be changed to 'Amazon Family?'

According to Twitter, yes. Those using the hashtag #AmazonFamilyUS want 'Amazon Mom', a market existing on Amazon US, to be changed to 'Amazon Family'...

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#TheDress used to relay powerful message about domestic abuse
Acquisition

#TheDress used to relay powerful message about domestic abuse

11y Leighann Morris

#TheDress used to relay powerful message about dom...

We thought we were sick of seeing #TheDress, until we saw how Salvation Army have used it to raise awareness of domestic abuse. Read More...

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Always launches #LikeAGirl follow-up for International Women's Day
Acquisition

Always launches #LikeAGirl follow-up for International Women's Day

11y Leighann Morris

Always launches #LikeAGirl follow-up for Internati...

Last summer, Always hit the nail on the head with their #LikeAGirl campaign, which challenged us to turn "like a girl" into a positive phrase. In anti...

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