Millennials may not be as mobile-savvy as we had previously thought. A recent YouGov poll revealed that 15% of Britain’s 18-34 year-olds who own a sma...
View articleA new study by Cision, which analysed how journalists across six countries use social media, found that 57% of journalists believe social media has im...
View articleWondering what marketing will look like in 2020? Here six visionaries pick the trends reshaping the industry. Read More...
View articleIt's no longer enough to simply drive in leads and nurture them along their path to purchase. Marketers must strive to build relationships with custom...
View articleAccording to a new study by the CMO Council, content marketing is on the rise - but less than half of B2B marketers think their strategies are at leas...
View articlePhone orders dominated delivery only five years ago, but according to new market research from NPD, they're now are a dying practice. Read More...
View articleAccording to new research by security firm Symantec, spam emails have dropped below 50% for the first time since September, 2003. Read More...
View articleAccording to a recent report, 82% of marketers have executed digital ads programmatically in the last twelve months. The stats show that programmatic ...
View articleEvery week, we bring you a round-up of the hottest stories from the last seven days. It’s essential reading for the digital marketing world. Read More...
View articleWhat do readers want to see and engage with on social media? Ritter's Communciation compiled some stellar social stats to help you find out. Read More...
View articleAmazon will begin delivering fresh fruit and veg to consumers across London and Leeds in a bid to tap into the UK’s £149bn grocery market. Read More...
View articleAccording to this chart from comScore, which looks at the user demographics of most major social networks in the US, Snapchat is dominated by the unde...
View articleQuestions are starting to arise around Google’s future; can it be toppled by Facebook for the top tech spot? And what are its plans for advertisers? S...
View articleAs the gaming community is growing, it’s critical for marketers to understand the nuances of gamers’ sharing behavior, such as sharing on Twitter and ...
View articleGerman supermarkets Aldi and Lidl hold on to their positions as the highest performing brands in YouGov’s latest rankings measuring both positiv...
View articleHere, Max urges you to look beyond the data on your screens at the human behind the story. He argues that you need to drive and inspire actual human b...
View articleShoplifters are the stars in Harvey Nichols' latest controversial campaign to promote the retailers' new rewards app. A shock too far, or a well playe...
View articleOrganisations adopting social media techniques pass through three distinct stages of maturity, according to the experts at Hootsuite. What stage are y...
View articleThere is more confidence and budget, with programmatic and mobile seen as the two main areas for growth in the UK’s native advertising market, accordi...
View articleSomething as small as a single missing or broken tag can result in missing data. As a result, marketers need to really inspect data, rather than simpl...
View articleThe Smash Martians, BT’s ‘you got an ology?’ and Yellow Pages’ ‘J.R. Hartley’ have been voted the UK’s most memorable ‘pre-internet’ ads. Read More...
View articleTrying to decide whether to prioritise a mobile app or a responsive website? A complete mobile strategy encompasses both, but your immediate goals sho...
View articleLike it or not, social media is integral to marketing success. Don't make these mistakes. Read More...
View articleSince the best data is your own, you should start by analyzing your owned channels, and then defining conversion and reporting times, and giving all p...
View articleMarketers can solidify their expert reputations by leveraging data they already have. It all starts with unique data sets, which can be passed along -...
View articleMonaco, London and Paris may be the most costly European capitals to buy property, but Norwegian city Oslo is the most expensive place to buy Facebook...
View articleAs commerce moves ever more online, how is consumer behaviour changing across several categories from purchase to delivery? Take a look at this infogr...
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