Creating your brand profile on social sites may cost nothing, but this is what you need in order to allocate for the strategy, ideas, and management o...
View articleDemocrat Ed Markey expects his upcoming children's privacy bill to garner bipartisan support. Read More...
View articleSocial media is used for many different business objectives: promotional tool, PR vehicle, customer service extension, and customer engagement vehicle...
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View articleOn election day in Chicago, agency led by Obama '08 digital ad staff is behind get-out-the-vote web ads for Rahm Emanuel. Read More...
View articleAn amicable break-up, as publisher "hoped he would stay." Read More...
View articleSame thing that every mainstream media company wants. But what special challenges do they all face? Read More...
View articleFinnegan is making this "unit" of Mediabrands act more like a full-service agency. Read More...
View articleThis morning, ClickZ submitted our readers' comments on the agency's do-not-track proposal for online ads. Read More...
View articleAlex Skatell hails from the Republican Governors Association. He replaces an exec who just moved to Facebook. Read More...
View articleLawmakers should not overlook a greater peril to online consumers: cyber crime. Read More...
View articleIs your digital agency configured for success? Or are you better prepared to work at a car wash? Read More...
View articleDangdang and NetGear CEOs made headlines that went viral in cyberspace recently. Consider these guidelines before a social media crisis erupts. Read M...
View articleKatie Harbath has been hired to beef up Facebook's Washington, D.C.-based political outreach team. Read More...
View articleA movement, which sprang from software development practices, has found a foothold in digital marketing. First in a three-part series. Read More...
View articleAn account poking fun at the Chicago Mayoral hopeful raises questions about the impact of fake accounts on political candidates. Read More...
View articleBefore you start producing a viral video, here are five points to consider. Read More...
View articleAKQA CEO Tom Bedecarré discusses what the digital shop seeks when recruiting talent. Read More...
View articleTrevor Kauffman to lead interactive group consisting of Schematic, Bridge Worldwide, BLUE, and Quasar. Read More...
View articleWhat do blogs and volcanoes have in common? More than you might expect. Read More...
View articleAll the recent acquisitions are proving that the ability to gauge insights about target audiences is in demand. Read More...
View articleThe ability to spot and discern trends that are hype will ensure your marketing campaigns achieve practical outcomes. Read More...
View articleCable giant has increased Facebook audience by 500 percent while focusing on content and engagement. Read More...
View articleLatino sports fans are almost 80 percent more likely than most Americans to purchase from companies that sponsor sports teams. Read More...
View articleSenator Al Franken, a Democrat from Minnesota, has been chosen to head up a new Senate privacy subcommittee. Read More...
View articleYou must truly understand the characteristics of the media you're using to communicate with consumers. Read More...
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