AdBrite has begun allowing media buyers to target Facebook users. Read More...
View articleHow do you track the status of all the moving parts on your ad campaigns? Responsys' CMO Scott Olrich said companies use spreadsheets and basic softwa...
View articleHitwise today enhanced its clickstream reporting to include competitive intelligence on new and returning visitors Read More...
View articleExpect Martha Stewart Living Omnimedia to make a bigger impact in online before too long Read More...
View articleAccording to a new report, 47 percent of the advertiser segment plans to spend more on ads this year, down about 11 percent since last year. Read More...
View articleThe publisher has partnered with Matchpoint, among other lead gen services, to run form-based units on its site. Read More...
View articleAvenue A / Razorfish names Hunsdale EVP worldwide operations; WhittmanHart names CEOs for agency and consulting arms; Gorilla Nation creates kids vert...
View articleTaps Gorilla Nation to rep sponsorships and other opportunities on Marvel.com. Read More...
View articleAlleged spyware purveyor Direct Revenue is kaput Read More...
View articleIt's a longstanding editorial policy that we do not -- ever -- reprint press releases Read More...
View articleThe analytics industry deal valued at $394 million is the latest in a series of acquisitions by the company. Read More...
View articleThe news organization will provide archive and breaking news about technology directly to the Acura's microsite. Read More...
View articleQ Interactive promotes Stec to VP of sales; MediaBrains hires four execs; Marchex names Hanauer vice chairman. Read More...
View articleMy Subway Mobile, provided by Modiv, spreads to about 500 franchises. Read More...
View articleCompany points to aQuantive acquisition and Facebook partnership as playing key roles to develop its advertising business. Read More...
View articleThe top 10 search engines and search providers by the number of users and share of total searches. Read More...
View articleIs virtual art still art if it's not really real? It's a question that Millions of Us, a digital agency specializing in virtual worlds, isn't worried ...
View articleMediaedge:cia has triumphed over Omnicom's OMD, GSD&M's Idea City, and Publicis's Digitas in the agency shootout for 100 percent control of AT&T's est...
View article...to play video games, if you don't already, that is. Oh, and they have to be on a Nintendo device Read More...
View articleThere's game franchises that remain largely untouchable to in-game advertising and product integration, such as "Halo" and "Call of Duty." And then th...
View articleAuthor and academic Douglas Rushkoff sounded a wake-up call to advertisers and marketers: your business will be dead unless you work with companies an...
View articleDid Rushkoff really just say that? Sheryl and I peered at one another in disbelief Read More...
View articleThe local shopping deals site is cutting full-time employees and seeking a buyer. Read More...
View articleIn recognition of its 10th anniversary, the ClickZ Network today conferred 10 awards in 10 categories to products, services, businesses, and people wh...
View articleAt CTIA this past spring Millennial Media launched its Decktrade mobile ad network Read More...
View articleIn the wake of the news of the upcoming MySpace Games channel , I wanted to highlight the quality and engagement potential casual games can add to the...
View articleYes, the days of mobile handsets coming pre-installed with a free game of Snake may be coming to an end Read More...
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