Avenue A / Razorfish: Search Share to Decline
Media

Avenue A / Razorfish: Search Share to Decline

20y Zachary Rodgers

Avenue A / Razorfish: Search Share to Decline

In its 2006 digital media overview, the agency says search marketing's share of the total online ad spend will shrink as brand marketers boost their W...

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Execs & Accounts for February 27, 2006
Media

Execs & Accounts for February 27, 2006

20y Zachary Rodgers

Execs & Accounts for February 27, 2006

American Greetings digital unit hires in ad sales; new digital talent and content development firm launches. Read More...

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A Final Farewell to Jeeves
Media

A Final Farewell to Jeeves

20y Kevin Newcomb

A Final Farewell to Jeeves

After a series of send-offs, the butler has finally ridden off into the sunset. Ask.com re-launches with a new design. Read More...

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More Marketers Concerned About Click Fraud
Media

More Marketers Concerned About Click Fraud

20y Kevin Newcomb

More Marketers Concerned About Click Fraud

A SEMPO study found three times as many online advertisers and SEM firms believed click fraud was a serious issue in 2005 compared to the year before....

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Welcome to Search Engine Strategies NYC
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Welcome to Search Engine Strategies NYC

20y Pamela Parker

Welcome to Search Engine Strategies NYC

For the next few days, the ClickZ News team will be hosting, covering and taking in the Search Engine Strategies conference in Manhattan, along with o...

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Interactive Rocking Real Estate
Media

Interactive Rocking Real Estate

20y Pamela Parker

Interactive Rocking Real Estate

With the gazillions in real estate commissions at stake here in the Golden State, it's no surprise a new company has sprung up to help real estate age...

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"Strange Bedfellows" Draw A Bead on AOL
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"Strange Bedfellows" Draw A Bead on AOL

20y Rebecca Lieb

"Strange Bedfellows" Draw A Bead on AOL

Brace yourself, AOL Read More

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Yahoo! Modifies Trademark Keyword Policy
Media

Yahoo! Modifies Trademark Keyword Policy

20y Kevin Newcomb

Yahoo! Modifies Trademark Keyword Policy

Advertisers will no longer be able to bid on competitors’ trademarked keywords. Read More...

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Execs & Accounts for February 24, 2006
Media

Execs & Accounts for February 24, 2006

20y Zachary Rodgers

Execs & Accounts for February 24, 2006

Organic's Mauro Cavalletti goes to San Francisco; ZenithOptimedia consolidates European interactive units; Linkstorm hires DeBruicker. Read More...

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New Video Game Sites Compete for Readers, Ad Dollars
Media

New Video Game Sites Compete for Readers, Ad Dollars

20y Enid Burns

New Video Game Sites Compete for Readers, Ad Dolla...

New players in the video game Web site space create competition and new advertising opportunities. Read More...

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Tech Vendor to Lure TV Content Players with Ad Model
Media

Tech Vendor to Lure TV Content Players with Ad Model

20y Pamela Parker

Tech Vendor to Lure TV Content Players with Ad Mod...

Ultramercial wants sponsorships, rather than pods, to dominate ad-supported video online. Read More...

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Debunking the Da Vinci Code
Media

Debunking the Da Vinci Code

20y Pamela Parker

Debunking the Da Vinci Code

What with the movie version of Dan Brown's "The Da Vinci Code" upcoming, the Catholics are putting up their dukes to fight against the ideas expounded...

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The Butler's Still Doing It
Media

The Butler's Still Doing It

20y Rebecca Lieb

The Butler's Still Doing It

Looks like the butler's still doing it. AskJeeves may now be Ask.com, with Jeeves off contemplating retirement plans Read More...

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Please Take Our Survey -- It's For A Good Cause
Media

Please Take Our Survey -- It's For A Good Cause

20y Rebecca Lieb

Please Take Our Survey -- It's For A Good Cause

It's that time of year again Read More

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Forced Buzz
Media

Forced Buzz

20y Enid Burns

Forced Buzz

Tranparency in viral campaigns is necessary, but posting step-by-step instructions on your Web site might turn transparent into bold print Read More...

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Selling Cars? "Possum" Is Your Keyword
Media

Selling Cars? "Possum" Is Your Keyword

20y Rebecca Lieb

Selling Cars? "Possum" Is Your Keyword

Some pretty impressive campaigns were finalists at Yahoo's first Searchlight Awards in New York yesterday Read More...

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Dow Jones Restructures Across Channels
Media

Dow Jones Restructures Across Channels

20y Kevin Newcomb

Dow Jones Restructures Across Channels

Shunning its channel-based structure, the publishing giant has reorganized its business around the markets it serves with its various media properties...

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Homestore Moving into Vertical Search
Media

Homestore Moving into Vertical Search

20y Pamela Parker

Homestore Moving into Vertical Search

The company is changing its name, its approach and its offerings for advertisers. Read More...

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Midway Taps Double Fusion to Represent In-Game Ads
Media

Midway Taps Double Fusion to Represent In-Game Ads

20y Zachary Rodgers

Midway Taps Double Fusion to Represent In-Game Ads

An ad representation agreement will cover multiple titles released over the next few years. Read More...

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Web Campaigns Rev Viewers for HBO Shows
Media

Web Campaigns Rev Viewers for HBO Shows

20y Enid Burns

Web Campaigns Rev Viewers for HBO Shows

HBO leveraged consumer-generated content site Webshots and Google Maps technology to create two innovative campaigns for upcoming shows. Read More...

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P&G Shuffles Digital Agency Line-up
Media

P&G Shuffles Digital Agency Line-up

20y Zachary Rodgers

P&G Shuffles Digital Agency Line-up

Among the anointed, imc2 and Bridge were previous roster agencies. Read More...

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Hot Scots
Media

Hot Scots

20y Pamela Parker

Hot Scots

Scotland has finally figured out that its greatest attraction isn't haggis, or even whisky Read More...

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Time Warner Welcomes Pirates
Media

Time Warner Welcomes Pirates

20y Enid Burns

Time Warner Welcomes Pirates

Time Warner launched OfficePirates.com, a men's interest broadband site with serialized video that parodies office situations like getting fired, offi...

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MoveOn Moves Against AOL
Media

MoveOn Moves Against AOL

20y Rebecca Lieb

MoveOn Moves Against AOL

MoveOn.org is accusing AOL of threatening "the very existence of online civic participation and the free Internet as we know it." How? It's because of...

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The Beeb's Club Drug Simulator
Media

The Beeb's Club Drug Simulator

20y Zachary Rodgers

The Beeb's Club Drug Simulator

It's not clear if the BBC's Excess All Areas site is trying to discourage drug use or just help you decide what to mix with your X for a smoother come...

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Execs & Accounts for February 22, 2006
Media

Execs & Accounts for February 22, 2006

20y Zachary Rodgers

Execs & Accounts for February 22, 2006

Glam Media appoints Portale as publishing director; Google taps Brilliant to head philanthropic efforts; imc2 Philly office gets managing director. Re...

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Publicis Launches All-Star Digital Consultancy
Media

Publicis Launches All-Star Digital Consultancy

20y Zachary Rodgers

Publicis Launches All-Star Digital Consultancy

New "plug-and-play" agency Denuo will be led by online luminaries Nick Pahade and Rishad Tobaccowala. Read More...

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