The carmaker gathers pre-release feedback as it readies to launch its first new mid-size car in more than 10 years. Read More...
View articleA new unit will bundle time-shifted television with the company's digital ad management tools. Read More...
View articleGoogle lures government type for marketing job; mOne Worldwide hires media director; and AKQA will debut Web site for Xbox 360. Read More...
View articleThe document urges publishers and advertisers to stick with a maximum ad length of 15 or 30 seconds. Read More...
View articleThe second phase of the electronics firm's campaign aims to court business decision makers at home and work. Read More...
View articleThe Gray Lady is developing new monetization and marketing models for its forthcoming subscription service. Read More...
View articleA Times veteran with his roots in digital gets the nod as Horan leaves for personal reasons. Read More...
View articleThe traditional media buying agency has purchased Mass Transit's assets to acquire digital expertise. Read More...
View articleDavidandgoliath's campaign includes a roadblock on the Yahoo! Mail homepage and other placements. Read More...
View articleLexisNexis Martindale-Hubbell begins selling new sponsorship products on its online index of legal professionals. Read More...
View articleUPDATE: The company also released a list of best practices for ads in RSS. Read More...
View articleThe donation includes roadblocks on MSNBC and a branded entertainment experience. Read More...
View articleIn the face of competition from the likes of Craigslist, the newspaper giant is expanding its L.A.-based Recycler franchise. Read More...
View articleUsing multivariate site testing, the service can determine which combination of page elements will create the most conversions. Read More...
View articleExtending its niche cable network brands online will extend the publisher's advertising opportunities. Read More...
View articleRipple Effects builds Baltimore tourism site; two renewals for Espotting. Read More...
View articleThe Gray Lady's online arm moves to diversify its revenue streams. Read More...
View articleThe 10-year head of MTV Networks joins in a role with oversight of interactive as well as traditional media. Read More...
View articleMore agencies and large advertisers are looking into the growing ad medium. Read More...
View articleNYT Company hires About.com veteran as chief digital architect; Circuit City promotes Dias to CMO. Read More...
View articleAttendees of a Manhattan spyware conference suggest ways to keep consumers from deleting cookies. Read More...
View articleWhile at Mitsubishi, Beavis oversaw the 'See What Happens' TV-to-Web cliffhanger campaign. Read More...
View articleProposed changes aim to clarify the law for senders, and enhance protection for receivers. Read More...
View articleWunderman was incumbent on the account, which was awarded after a formal review. Read More...
View articleUPDATE: A patent-infringement suit against FindWhat.com over bid-for-placement technology resulted in a mistrial. Read More...
View articleAn online trailer promotes War of the Worlds -- the graphic novel, not the Spielberg film. Read More...
View articleDodgeball purchase could help the search giant tap into location-based mobile advertising. Read More...
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