Tacoda snares former MarketWatch sales exec; Tribe.net hires new CEO; and InfoSearch Media names new board member. Read More...
View articleInitially, People and Teen People will offer SMS-based content, with advertising tie-ins. Read More...
View articleIntegrated campaign is designed to highlight Big Blue's business consulting and services. Read More...
View articleCoremetrics' Hurt ends operational duties; Pax World Funds taps SRB to continue managing its online campaigns; J.B. Brokaw takes SEM post. Read More...
View articleUPDATE: A big deal: DoubleClick's DART will be deployed across all AOL properties. Read More...
View articleProposed legislation in Massachusetts would prohibit minors from participating in buzz marketing campaigns. Could it affect other online marketing eff...
View articleP&G, Microsoft, and Sony are among early buyers of shorter video placements on Overdrive. Read More...
View articleThe launch of MSN Spaces and an update to Messenger come with new ways for marketers to promote their brands. Read More...
View articleFootwear maker dips a toe into branded iTV entertainment. Read More...
View articleThe newly created position will focus on new media vehicles. Read More...
View articleClips from IFILM's Viral Video channel increase MSN's video ad inventory. Read More...
View articleThe feature helps advertisers generate the most clicks possible given their budget caps. Read More...
View articleAn ad sales agreement bodes well for TiVo but is unlikely to live long. Read More...
View articleFathom hires new COO; Bigfoot brings aboard Guttenberg; and Tocquigny snares VP of client services. Read More...
View articlePredictive analytics takes data mining to the next level, giving marketers a means to use the mountains of data they collect every day. Read More...
View articleEmpathy for the creative struggle is at heart of a new banner campaign. Read More...
View articleThree big advertisers hope to associate the message of empowerment with their brands. Read More...
View articleThe ad-serving company joined WebSideStory's API partner program. Read More...
View articleRaymond Stern has left the financial software firm. Read More...
View articleThe butler launches a beta site in Spain, inks ad pact with Google in Japan. Read More...
View articleA 24/7 Real Media research report shows mixed results for campaigns run in the fourth quarter. Read More...
View articleA lawsuit centered on the ownership of pay-for-placement ad technology is set to go before a jury later this month. Read More...
View articleThe IAB U.K. updates its numbers and finds interactive beating out radio after all. Read More...
View articleEyeWonder's move highlights the dominance of Flash in online video advertising today. Read More...
View articleThe MasterFoods brand has launched an aggressive mobile marketing promo in the U.S. Read More...
View articleSoutheast Toyota Dealers names online agency of record; Viewpoint hires four in ad operations; Atlas adds campaign management client. Read More...
View articleSeveral months ago, Fallon named BMW account director Baba Shetty to head interactive. This week, he told ClickZ what he's doing in his new 'extreme j...
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