The former head goes to a business services company. Read More...
View articleThe DMA's new CEO spells out how the association will approach interactive marketing going forward. Read More...
View articleAP taps 24/7 Real Media for ad serving; Viewpoint unleashes Unicast suite, announces advertisers; B2BWorks changes name. Read More...
View articlecomScore's second acquisition of an online survey company in six months. Read More...
View articleIn its transition toward offering ad-supported content instead of providing access, AOL revenues rose by $97 million. Read More...
View articleAvenue A/Razorfish launches 'Black History' site for The Schomberg Center; Penn Media taps Pheedo to publish fifty e-newsletters in blog format; CoAct...
View articleA major marketing push in 2005 aims to get users to use more features, more often. Read More...
View articleAffiliate, search, and e-mail marketing drive growth. Read More...
View articleThe new Digital Innovation Group will concentrate Ogilvy's interactive efforts involving emerging technologies. Read More...
View articleSPY ACT's sponsor says bill won't endanger network ad technologies. Read More...
View articleDanny Kastner believes business and fun is a valuable combination, even if it didn't work in Donald Trump's boardroom Read More...
View articleThe former Belo Interactive exec is now in charge of online marketing and audience analytics. Read More...
View articleWireless/telecom-related keywords fell 28 percent month over month in January. Read More...
View articleCrystal Semantics gets board member, funding; Bluestreak brings aboard European sales VP; and JupiterResearch's Elliott bids farewell to online ad cov...
View articleAbsolut's supporting a 'Winter' experience with a media buy across 14 sites. Read More...
View articleTNS Media Intelligence says Internet ad spend's growth will be more than double the overall rate. Read More...
View articleThree Web-only spots support auto maker's first Super Bowl ad in a decade. Read More...
View articleThe IAB will soon begin to educate and lobby around policy issues affecting online advertising. Read More...
View articleNew marketing offerings extend services beyond traditional SEM. Read More...
View articleWinstar will tout the geotargeting features of AP's Custom News network to advertisers. Read More...
View articleThe company touches on plans for local, international and AdSense for Content. Read More...
View articleGlobal campaign is Microsoft's biggest since it introduced the butterfly logo. Read More...
View articleOgilvyOne hires creative directors on both coasts; Digital Impact adds Deevy to board; Range Online Media scores Wyndham International's search busine...
View articleDoubleClick lets advertisers serve based on bandwidth and Nielsen's Designated Market Areas. Read More...
View articleNew product emphasizes marketing data over e-commerce analytics. Read More...
View articleExecutives from Ask Jeeves, eBay, Advertising.com, and Cars.com take seats for a three-year term. Read More...
View articleThe consumer electronics company is sole sponsor of the new Gawker Media blog, Lifehacker. Read More...
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