eBay Breaks With New TV Campaign
Media

eBay Breaks With New TV Campaign

25y Christopher Saunders

eBay Breaks With New TV Campaign

Online auction site finds TV ads are proving to be more effective. Read More...

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GoTo Hedging Bets On B2B Campaign
Media

GoTo Hedging Bets On B2B Campaign

25y Christopher Saunders

GoTo Hedging Bets On B2B Campaign

As ad-supported portals suffer downgrades and 52-week lows, one isbetting that a dramatic marketing campaign will power its move into B2Bmarketing ser...

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Fight the Power in Domain-Name Disputes
Media

Fight the Power in Domain-Name Disputes

25y Dana Blankenhorn

Fight the Power in Domain-Name Disputes

When it comes right down to it in the domain-name dispute, we need rules and Internet governance willing to fight the powerful and save the children. ...

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NetZero Sues Juno for Patent Infringement
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NetZero Sues Juno for Patent Infringement

25y Bob Liu

NetZero Sues Juno for Patent Infringement

Infringement claims follow suit brought by Juno earlier this year. Read More...

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NetCreations Shells Out Breakup Fee, Plans Voting
Media

NetCreations Shells Out Breakup Fee, Plans Voting

25y Christopher Saunders

NetCreations Shells Out Breakup Fee, Plans Voting

The e-mail marketer postpones its shareholder meeting -- duringwhich the merger with SEAT Pagine Gialle likely will be approved. Read More...

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Report: Sticky Networks No More
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Report: Sticky Networks No More

25y Team ClickZ

Report: Sticky Networks No More

Conceived, funded and launched inside of one year, the marketing and e-commerce application service provider reportedly has now come full circle. Read...

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Italian Firm is Mystery Suitor in NetCreations Deal
Media

Italian Firm is Mystery Suitor in NetCreations Deal

25y Christopher Saunders

Italian Firm is Mystery Suitor in NetCreations Dea...

According to the companies, NetCreations will serve as the U.S. portion of a European publishing and portal company's bid to become a cross-Atlantic m...

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Savos Aims to Stream Audio Ads to Cell Phones
Media

Savos Aims to Stream Audio Ads to Cell Phones

25y Christopher Saunders

Savos Aims to Stream Audio Ads to Cell Phones

A technology company that streams audio to cell phones will nowbegin offering embedded streaming ads. Read More...

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Cross and Digital:Convergence in Technology Deal
Media

Cross and Digital:Convergence in Technology Deal

25y Christopher Saunders

Cross and Digital:Convergence in Technology Deal

The two companies are launching a mobile version of the :CueCat print-to-Web convergence tool. Read More...

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The Truth About Santa
Media

The Truth About Santa

25y Dana Blankenhorn

The Truth About Santa

Dana's given you this letter because someone told you there is no Santa Claus. Remember: The truth is far greater and deeper than you imagine. Read Mo...

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NetZero to Start Charging For Internet Access
Media

NetZero to Start Charging For Internet Access

25y Dana Blankenhorn

NetZero to Start Charging For Internet Access

The formerly ad-supported ISP said high costs have forced it to require heavy users to pay a fee to keep surfing. Read More...

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God Bless Us Every One
Media

God Bless Us Every One

25y Dana Blankenhorn

God Bless Us Every One

Last Christmas we were all dreaming of dot-com riches. This Christmas instead of expecting Ferraris in our driveways, we're just hoping Santa doesn't ...

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Viant Slashes Earnings Outlook
Media

Viant Slashes Earnings Outlook

25y Pamela Parker

Viant Slashes Earnings Outlook

The Internet consultancy whose Q3 warning signaled deep trouble in the sector says its Q4 loss may be twice what Wall Street expects. Read More...

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Xceed's Chairman Resigns Amid Restructuring Plans
Media

Xceed's Chairman Resigns Amid Restructuring Plans

25y Douglas Quenqua

Xceed's Chairman Resigns Amid Restructuring Plans

The New York-based i-shop continues its effort to cope with growing shareholder concerns and executive changes. Read More...

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Modem Media Won't See Profit in Q4
Media

Modem Media Won't See Profit in Q4

25y Christopher Saunders

Modem Media Won't See Profit in Q4

The True North interactive shop said it has cut some positions and lined up deals to secure funding in a time of "considerable industry uncertainty." ...

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Management Shakeup Continues at MyPoints
Media

Management Shakeup Continues at MyPoints

25y Christopher Saunders

Management Shakeup Continues at MyPoints

A month after the resignation of its CEO, the incentive marketer loses another top executive. Read More...

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Real Media CEO Resigns
Media

Real Media CEO Resigns

25y Christopher Saunders

Real Media CEO Resigns

The ad network and technology firm has pulled its IPO and indicated that it intends to restructure. Read More...

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DLJdirect, AOL Expand Partnership
Media

DLJdirect, AOL Expand Partnership

25y Roy Mark

DLJdirect, AOL Expand Partnership

AOL will offer brokerage services, financial content and tools through its personal finance channels. Read More...

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MP3.com to Promote Warner Music Artists
Media

MP3.com to Promote Warner Music Artists

25y Christopher Saunders

MP3.com to Promote Warner Music Artists

MP3.com aims to expand its business through a marketing deal with one of the Big Five music companies. Read More...

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iXL Plots Path Back from Brink
Media

iXL Plots Path Back from Brink

25y Christopher Saunders

iXL Plots Path Back from Brink

The i-shop is hunting for a new CEO as it aims to boost EBIDTA profitability. Read More...

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NetCreations May Abandon DoubleClick Merger Offer
Media

NetCreations May Abandon DoubleClick Merger Offer

25y Christopher Saunders

NetCreations May Abandon DoubleClick Merger Offer

The e-mail marketing firm is on the verge of leaving DoubleClick at the altar, as an undisclosed suitor woos it away with a better deal. Read More...

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Engage Renegotiating Customer Contracts
Media

Engage Renegotiating Customer Contracts

25y Robyn Greenspan

Engage Renegotiating Customer Contracts

Suffering mightily from the Web ad sector's decline, the CMGI-owned ad network is working to improve operating margins. Read More...

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Lot21 CEO to Leave President Role
Media

Lot21 CEO to Leave President Role

25y Christopher Saunders

Lot21 CEO to Leave President Role

Kate Everett-Thorp will retain the top spot at San Francisco-based digital agency, whilethe COO will assume the president post. Read More...

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Inspiration From the Comics
Media

Inspiration From the Comics

25y Dana Blankenhorn

Inspiration From the Comics

With so many great Internet businesses going under and with Stephen King replacing Jeff Bezos as Entrepreneur of the Year, maybe truth is less profita...

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DoubleClick: NetCreations Deal is Off
Media

DoubleClick: NetCreations Deal is Off

25y Christopher Saunders

DoubleClick: NetCreations Deal is Off

The Alley ad giant said it won't match a third-party's bid for e-mail marketer NetCreations. Read More...

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Dot-Com to Pay Super Bowl Attendees to Show URL
Media

Dot-Com to Pay Super Bowl Attendees to Show URL

25y Christopher Saunders

Dot-Com to Pay Super Bowl Attendees to Show URL

One Web site thinks it's found a way to skirt the $2 million-plus price tag on Super Bowl spots. Read More...

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AdStar.com's ASP Business Gets a Boost with Village Voice Deal
Media

AdStar.com's ASP Business Gets a Boost with Village Voice Deal

25y Christopher Saunders

AdStar.com's ASP Business Gets a Boost with Villag...

The classified ad-placing company looks to reach profits through agreements like Wednesday's, before its dwindling cash reserves tap out. Read More...

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