John Deere's Facebook Turf Reaps More 'Actions'
Social

John Deere's Facebook Turf Reaps More 'Actions'

14y Christopher Heine

John Deere's Facebook Turf Reaps More 'Actions'

Brand supports new "want" and "own" Facebook buttons with ads. Read More...

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Chico's Facebook App Prints Cards for Sick Kids
Marketing

Chico's Facebook App Prints Cards for Sick Kids

14y Christopher Heine

Chico's Facebook App Prints Cards for Sick Kids

Cause marketing effort will donate $1 for every Get Well message sent. Read More...

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Social Isn't Just About Throwing a Party 24/7
Social

Social Isn't Just About Throwing a Party 24/7

14y Kevin Tate

Social Isn't Just About Throwing a Party 24/7

A three-step recipe for a successful social media campaign across customers and segments. Read More...

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Citi and LinkedIn Partner to Reach Professional Women
Community Management

Citi and LinkedIn Partner to Reach Professional Women

14y Susan Kuchinskas

Citi and LinkedIn Partner to Reach Professional Wo...

Citi and LinkedIn today launched a Citi-branded group on the professional networking site. Read More...

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Spil Games Talks Lego and 'Despicable Me' Ads [Video]
Media

Spil Games Talks Lego and 'Despicable Me' Ads [Video]

14y Christopher Heine

Spil Games Talks Lego and 'Despicable Me' Ads [Vid...

CMO drops by ClickZ's office to discuss how brands integrate into games. Read More...

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Big Brands Tap Facebook Data For Local Gift Cards
Ecommerce

Big Brands Tap Facebook Data For Local Gift Cards

14y Christopher Heine

Big Brands Tap Facebook Data For Local Gift Cards

Sephora, Gap, and H&M are U.S. launch partners for Wrapp, a new social commerce platform. Read More...

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Amex Aims for Jack White Cred on Twitter, YouTube
Media

Amex Aims for Jack White Cred on Twitter, YouTube

14y Kate Kaye

Amex Aims for Jack White Cred on Twitter, YouTube

Multi-channel effort promotes tonight's Jack White concert livestream directed by Gary Oldman. Read More...

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Zynga's Ad Revenue Climbs to $28.2M, up 117%
Social

Zynga's Ad Revenue Climbs to $28.2M, up 117%

14y Team ClickZ

Zynga's Ad Revenue Climbs to $28.2M, up 117%

Social game developer sees total revenue reach $320.1M during Q1 2012. Read More...

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Xerox CMO Not Sold on Twitter and Pinterest
Media

Xerox CMO Not Sold on Twitter and Pinterest

14y Kate Kaye

Xerox CMO Not Sold on Twitter and Pinterest

Christa Carone, CMO at Xerox said a new Twitter ad test has resulted in some negative reactions from clients. Read More...

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Social Customer Care and WOM Marketing: A Match Made on the Web
Social

Social Customer Care and WOM Marketing: A Match Made on the Web

14y Dave Evans

Social Customer Care and WOM Marketing: A Match Ma...

In a medium where anyone can say anything, how is a brand supposed to manage its image? Read More...

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Facebook App Creates Pinterest-Like Groups for Brands
Social

Facebook App Creates Pinterest-Like Groups for Brands

14y Christopher Heine

Facebook App Creates Pinterest-Like Groups for Bra...

ModCloth and Universal Records have tested Offerpop's new program. Read More...

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Dove's Positive Facebook Ad App Does Not Block Ads
Social

Dove's Positive Facebook Ad App Does Not Block Ads

14y Kate Kaye

Dove's Positive Facebook Ad App Does Not Block Ads

An app for women in Australia and Brazil carries through Dove's self-esteem boosting campaign. Read More...

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Pinterest Affiliate Service Attracts Thousands
Marketing

Pinterest Affiliate Service Attracts Thousands

14y Kate Kaye

Pinterest Affiliate Service Attracts Thousands

Products from H&M and UGG - along with porn sites - get link love through people pinning products. Read More...

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27 LinkedIn Social Media Marketing Tactics
Social

27 LinkedIn Social Media Marketing Tactics

14y Harry Gold

27 LinkedIn Social Media Marketing Tactics

A list of free and paid marketing and media opportunities on LinkedIn. Read More...

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Facebook App 'Recycles' Consumer Posts
Social

Facebook App 'Recycles' Consumer Posts

14y Christopher Heine

Facebook App 'Recycles' Consumer Posts

Honest Tea hopes to capitalize on conservation awareness following Earth Day. Read More...

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Facebook's Q1 Ad Sales Climb to $872 Million
Data insights

Facebook's Q1 Ad Sales Climb to $872 Million

14y Christopher Heine

Facebook's Q1 Ad Sales Climb to $872 Million

Digital giant shows a 37 percent year-over-year increase in ad revenue. Read More...

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Facebook Memes Embraced by 90-Year-Old Sports Brand
Marketing

Facebook Memes Embraced by 90-Year-Old Sports Brand

14y Lisa Lacy

Facebook Memes Embraced by 90-Year-Old Sports Bran...

Easton leans on social marketing to target high school athletes. Read More...

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Facebook Fun: 'J.R. Ewing' Strikes Oil Again
Social

Facebook Fun: 'J.R. Ewing' Strikes Oil Again

14y Christopher Heine

Facebook Fun: 'J.R. Ewing' Strikes Oil Again

1980s soap "Dallas" leans on Timeline and iconic antagonist for TNT reboot. Read More...

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Twitter and the Web Help Celebrities Stay Famous for Longer
Social

Twitter and the Web Help Celebrities Stay Famous for Longer

14y V3

Twitter and the Web Help Celebrities Stay Famous f...

Google researchers find that the famous stay in the news for longer thanks to social sites. Read More...

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Mitsubishi Creates 'Social Media Artifacts'
Automotive

Mitsubishi Creates 'Social Media Artifacts'

14y Susan Kuchinskas

Mitsubishi Creates 'Social Media Artifacts'

Auto brand hopes TV, online, and Facebook will drive foot traffic to dealers. Read More...

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Evaluating Personal Social Media Effectiveness
Social

Evaluating Personal Social Media Effectiveness

14y Lee Odden

Evaluating Personal Social Media Effectiveness

Are you shortcutting your social media success? Read More...

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Can Foursquare Cash In on Search?
Social

Can Foursquare Cash In on Search?

14y Christopher Heine

Can Foursquare Cash In on Search?

Geo-social company will launch paid platform in June. Read More...

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How Instagram May Affect Facebook Ad Prices
Social

How Instagram May Affect Facebook Ad Prices

14y Christopher Heine

How Instagram May Affect Facebook Ad Prices

As the digital giant's reach grows, so may the cost of its social advertising. Read More...

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Miami Marlins Add Latin Flavor to Social Presence
Marketing

Miami Marlins Add Latin Flavor to Social Presence

14y Kate Kaye

Miami Marlins Add Latin Flavor to Social Presence

The team recently started a Tumblr to highlight "Miami Style" baseball. Read More...

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Project Disengage: What Not to Do With Social Media
Social

Project Disengage: What Not to Do With Social Media

14y Sundeep Kapur

Project Disengage: What Not to Do With Social Medi...

Don't let your social media efforts spiral out of control; make sure your approach is focused and engaged. Read More...

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3 Social Community Strategies to Drive Innovation, Engagement, and Sales
Community Management

3 Social Community Strategies to Drive Innovation, Engagement, and Sales

14y Michael Della Penna

3 Social Community Strategies to Drive Innovation,...

Have you nurtured an active community of brand advocates? Here's what's next. Read More...

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What Facebook's New Ad Analytics Mean to Retailers
Social

What Facebook's New Ad Analytics Mean to Retailers

14y Christopher Heine

What Facebook's New Ad Analytics Mean to Retailers

Non-retail brands should also be pleased with the upgrades. Read More...

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