The branded ad network phenomenon has cooled a bit in the past year, but apparently some publishers still find value in the model Read More...
View articleUse of e-mail and online ads by small business advertisers is poised to revisit pre-recession levels this holiday season, according to reports. Read M...
View articleOnline holiday shopping going up again, after a decline last year. Read More...
View articleOnline shoe retailer Zappos.com is testing interactive video on its site for Nike products. Read More...
View articleAs vice president of sales for Gannett Digital, Andy Jacobson will lead national sales for Gannett's network of Web sites and communities. Read More...
View articleA company battered by the economic downturn looks to position itself for better days. Read More...
View articleiCrossing promotes Brian Powley; iVillage names SVP, marketing; Digital agency LBi hires U.S. COO. Read More...
View articleWhen reporting Google's acquisition of dynamic ad firm Teracent yesterday, one of my primary questions was, will Yahoo continue to work with Teracent?...
View articleFormer top dog at Google's ad network will oversee buyer and seller sales for the crucial exchange product. Read More...
View articleThe IAB reported a small sequential increase in ad spending, but figures are well below the year-ago period. Read More...
View articleA new data partnership between Google and TiVo could boost prices on Google's TV ad buying system. Read More...
View articleWill use once-hyped platform to add content and scale to its video ad network. Read More...
View articleSmall business marketers spent more with Microsoft's search engine last quarter, seemingly at Google's expense. Read More...
View articleA group of prominent IT bloggers has been picked to share their tweets on a new branded site. Read More...
View articleMaximize value and customer impact with targeting, compensation, ad units, and metrics. Read More...
View articleThe release of AOL's new logo has some wondering about the fate of its Running Man mascot, closely identified with the company and especially with its...
View articleHey Blondie, want to watch some of the most panoramic cinematography ever on your tiny computer monitor? Well, now you can. According to an expandable...
View articleGoogle has acquired dynamic digital ad customization firm Teracent, bolstering its display, mobile and video ad offerings. Read More...
View articleNew logo was created by Wolff Olins and not Leo Burnett, as was expected. Read More...
View articleAds from Clorox, Lysol, Robitussin, and Florida Department of Citrus use H1N1 related messages, but most shy away from direct claims. Read More...
View articleThe ad exchange aims to remove an "overwhelming" percentage of low value parties while preserving liquidity. Read More...
View articleShiny Suds from People Against Dirty on Vimeo . Method's perfectly executed parody of old-time bathroom cleaner ads, released this week, makes other h...
View articleFacebook has added an important new feature for Page owners with large numbers of geographically distributed fans Read More...
View articleThe company's CEO discusses his vision for saving Salon. Read More...
View article'Kilimanjaro' Campaign aims to raise awareness of clean water crisis while hyping HP notebooks. Read More...
View articleOnline ad optimization has always been about performance metrics. With a new tool, Dynamic Logic aims to make the practice relevant for branding campa...
View articleA few stories ClickZ's editors are reading: Facebook Ads Has Customer Support Problems aimClear Blog A rant about one agency's struggle to obtain dece...
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