Class A Classmates Shares
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Class A Classmates Shares

19y Kate Kaye

Class A Classmates Shares

Everybody's favorite online advertiser (besides LowerMyBills) is going public Read More...

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Anti-Facebook Petition Gains Momentum -- on Facebook!
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Anti-Facebook Petition Gains Momentum -- on Facebook!

19y Jack Marshall

Anti-Facebook Petition Gains Momentum -- on Facebo...

Fellow reporter Zach Rodgers posted last week on the Facebook privacy petition from MoveOn.org Read More...

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Execs & Accounts for November 26, 2007
Media

Execs & Accounts for November 26, 2007

19y Matthew G. Nelson

Execs & Accounts for November 26, 2007

TBWAChiatDay names Shane Ankeney to new audience planning role; TargetSpot lands more stations. Read More...

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Dancing Elf Video Site Back for a Second Year
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Dancing Elf Video Site Back for a Second Year

19y Matthew G. Nelson

Dancing Elf Video Site Back for a Second Year

EVB, Toy andOfficeMax aim to replicate last holiday's viral success with more elves and Scrooge. Read More...

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Barry Diller Bringing Ask.com, $100M to China
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Barry Diller Bringing Ask.com, $100M to China

19y Anna Maria Virzi

Barry Diller Bringing Ask.com, $100M to China

IAC/InteractiveCorp., owner of over 60 interactive brands including search site Ask.com, will reportedly invest up to $100 million to build its busine...

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MoveOn Campaign Takes on Facebook... on Facebook
Media

MoveOn Campaign Takes on Facebook... on Facebook

19y Zachary Rodgers

MoveOn Campaign Takes on Facebook... on Facebook

Of the ad-related feature enhancements Facebook rolled out earlier this month , its Beacon project to share customer transaction data with Web site pa...

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Online Real Estate Ad Spending to Surpass Newspapers by 2012
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Online Real Estate Ad Spending to Surpass Newspapers by 2012

19y Matthew G. Nelson

Online Real Estate Ad Spending to Surpass Newspape...

UPDATE: Borrell Associates predicts agents and developers will increasingly rely on online advertising for cost effectiveness. Read More...

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BabyCenter Joins Women's Ad Network Fray
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BabyCenter Joins Women's Ad Network Fray

19y Zachary Rodgers

BabyCenter Joins Women's Ad Network Fray

A deal with Federated Media Publishing means the J&J-owned site will sell ad inventory on 14 parenting blogs. Read More...

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Execs & Accounts for November 21, 2007
Media

Execs & Accounts for November 21, 2007

19y Matthew G. Nelson

Execs & Accounts for November 21, 2007

Former AOL CEO Miller on board at Clickable; Eyewonder Opens in Dallas and Names Sales VPs; MediaVest promotes Richman Read More...

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Artful Home Mines Customer Forums to Decide Web Strategy
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Artful Home Mines Customer Forums to Decide Web Strategy

19y Matthew G. Nelson

Artful Home Mines Customer Forums to Decide Web St...

Working with start-up Networked Insights, the art and home décor retailer used a forum to gather user insights prior to a site redesign. Read More...

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Senators Urge FTC to Continue Google/DoubleClick Investigation
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Senators Urge FTC to Continue Google/DoubleClick Investigation

19y Kate Kaye

Senators Urge FTC to Continue Google/DoubleClick I...

Judiciary Subcommittee leaders Kohl and Hatch sent a cautionary missive to FTC Chairman Deborah Platt Majoras yesterday. Read More...

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Amazon Launches E-Reader with Light Marketing Touch, Author Testimonials
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Amazon Launches E-Reader with Light Marketing Touch, Author Testimonials

19y Zachary Rodgers

Amazon Launches E-Reader with Light Marketing Touc...

Marketing plans for Amazon's Kindle device includes video testimonials from the likes of Toni Morrison and James Patterson. Read More...

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Zustek Acquires Three Digital Firms with One Buy, Changes Name to Zeta
Media

Zustek Acquires Three Digital Firms with One Buy, Changes Name to Zeta

19y Zachary Rodgers

Zustek Acquires Three Digital Firms with One Buy, ...

Acquisition of AdVerb Media brings newly christened Zeta Interactive expertise and clients in search, creative services, buzz tracking. Read More...

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AOL Launches 'Ticker' Ads, New Video Player
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AOL Launches 'Ticker' Ads, New Video Player

19y Fred Aun

AOL Launches 'Ticker' Ads, New Video Player

Below-the-frame banners developed jointly with PointRoll. Read More...

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Book Publishers Jump on Online Video Bandwagon
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Book Publishers Jump on Online Video Bandwagon

19y Matthew G. Nelson

Book Publishers Jump on Online Video Bandwagon

TurnHere expands its Bookvideos.tv site to include nine additional publishers. Read More...

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Ad:tech NY 2007 Perspective
Media

Ad:tech NY 2007 Perspective

19y Hollis Thomases

Ad:tech NY 2007 Perspective

Investors and VCs roamed the show floors looking for the next best thing, while attendees tried to figure out what an ad network is. Read More...

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U.S. Search Engine Rankings, September 2007
Media

U.S. Search Engine Rankings, September 2007

19y Enid Burns

U.S. Search Engine Rankings, September 2007

Top core search engines and leading engines by share of searches in the U.S. for September 2007. Read More...

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Google Video Units Hit the U.K.
Media

Google Video Units Hit the U.K.

19y Jack Marshall

Google Video Units Hit the U.K.

Google has today announced the availability of its AdSense Video Units in the U.K Read More...

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MySpace Targets Ad to Print Sibling
Media

MySpace Targets Ad to Print Sibling

19y Kate Kaye

MySpace Targets Ad to Print Sibling

Online media giant MySpace is using a print newspaper ad to push its new hyper-targeting capabilities Read More...

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AT&T Jumps in Pay-Per-Call Game with Ingenio Acquisition
Media

AT&T Jumps in Pay-Per-Call Game with Ingenio Acquisition

19y Kate Kaye

AT&T Jumps in Pay-Per-Call Game with Ingenio Acqui...

UPDATE: AT&T will purchase pay-per-call tech firm Ingenio to build its performance-based ad services. Read More...

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Sony's Crackle Signs Advertisers
Media

Sony's Crackle Signs Advertisers

19y Fred Aun

Sony's Crackle Signs Advertisers

Honda, Pepsi and Epson are among the sponsors of channels on the site formerly known as Grouper. Read More...

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Study: Adjust Holiday Ad Campaigns for Online Crunch, Offline Rush
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Study: Adjust Holiday Ad Campaigns for Online Crunch, Offline Rush

19y Enid Burns

Study: Adjust Holiday Ad Campaigns for Online Crun...

Atlas reminds advertisers that offline shoppers head online to research purchases, check stock at local stores after Cyber Monday. Read More...

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Marketers Bolster Branded Tutorials with Social Features
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Marketers Bolster Branded Tutorials with Social Features

19y Enid Burns

Marketers Bolster Branded Tutorials with Social Fe...

Travelex, Sony and HP are among those testing community features in online learning programs. Read More...

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Execs & Accounts for November 19, 2007
Media

Execs & Accounts for November 19, 2007

19y Zachary Rodgers

Execs & Accounts for November 19, 2007

Google loses Rajaram; Dulski takes over at Fatdoor. Read More...

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Ron Paul Gets Web Ad Hug from Freedom Loving PAC
Media

Ron Paul Gets Web Ad Hug from Freedom Loving PAC

19y Kate Kaye

Ron Paul Gets Web Ad Hug from Freedom Loving PAC

It looks like some of the first online ads endorsing a specific presidential candidate bought by a non-campaign entity ran last month Read More...

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Agency.com Closes Dallas Office
Media

Agency.com Closes Dallas Office

19y Zachary Rodgers

Agency.com Closes Dallas Office

Company cites streamlining of its U.S. business, but inter-agency poaching may have been an equal factor. Read More...

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Rojas's Rcrd Lbl: Free Song Downloads and Hold the Ad Clutter
Media

Rojas's Rcrd Lbl: Free Song Downloads and Hold the Ad Clutter

19y Zachary Rodgers

Rojas's Rcrd Lbl: Free Song Downloads and Hold the...

Nikon, Puma and Virgin America sign on to subsidize an avalanche of free MP3s. Read More...

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