Zuckerberg Offers Apology, Global Opt-Out for Beacon
Media

Zuckerberg Offers Apology, Global Opt-Out for Beacon

18y Zachary Rodgers

Zuckerberg Offers Apology, Global Opt-Out for Beac...

Facebook users now have the ability to opt out of its controversial data sharing and behavior tracking initiative completely Read More...

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Net Neutrality: What Can We Do?
Media

Net Neutrality: What Can We Do?

18y Rebecca Lieb

Net Neutrality: What Can We Do?

Reformed telco executive David S Read More

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Google's Armstrong Outlines Five-Year Plan for Offline Ad Sales
Media

Google's Armstrong Outlines Five-Year Plan for Offline Ad Sales

18y Zachary Rodgers

Google's Armstrong Outlines Five-Year Plan for Off...

TV, print and radio are bigger businesses with more history behind them than the Web, and hence tougher nuts to crack, Tim Armstrong told an audience ...

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Fox Acquires Beliefnet, Taps Faith Based Audience
Media

Fox Acquires Beliefnet, Taps Faith Based Audience

18y Matthew G. Nelson

Fox Acquires Beliefnet, Taps Faith Based Audience

The multi-denominational media site also will use FIM's new delivery platform for targeting ads. Read More...

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Hitwise Adds Paid and Organic Search Data
Media

Hitwise Adds Paid and Organic Search Data

18y Enid Burns

Hitwise Adds Paid and Organic Search Data

Hitwise's competitive intelligence will include paid and organic search data on a weekly basis, upping the ante on panel-based services. Read More...

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When You Gotta Go, Look out for Ads
Media

When You Gotta Go, Look out for Ads

18y Enid Burns

When You Gotta Go, Look out for Ads

A new mobile directory of public restrooms, MizPee, provides local advertisers with nearby consumers in need. Read More...

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Execs & Accounts for December 05, 2007
Media

Execs & Accounts for December 05, 2007

18y Matthew G. Nelson

Execs & Accounts for December 05, 2007

Yahoo reorganizes its Network Division; Organic tackles Marthapedia; AOL-owned AdTech hires for West Coast Read More...

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Paying For Play at SayHeyHey
Media

Paying For Play at SayHeyHey

18y Matthew G. Nelson

Paying For Play at SayHeyHey

Online dating sites are nothing new, but the latest site to go live has me amused not just because of its wacky kids looking for love, but for its ado...

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Google Adds to Local Ads
Media

Google Adds to Local Ads

18y Matthew G. Nelson

Google Adds to Local Ads

Google is looking to spice up its local business ad listings with a new user interface design called AdWords Local PlusBox Read More...

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Florida AG to Sue Web Sites for Deceptive Offers in Banner Ads
Media

Florida AG to Sue Web Sites for Deceptive Offers in Banner Ads

18y Zachary Rodgers

Florida AG to Sue Web Sites for Deceptive Offers i...

Prosecutors also have open investigations of ad networks and mobile carriers. Read More...

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Online Ad Spend to Continue Growth Through 2010
Media

Online Ad Spend to Continue Growth Through 2010

18y Enid Burns

Online Ad Spend to Continue Growth Through 2010

In three years, ZenithOptimedia predicts, online ads will comprise 11.5 percent of the total global ad spend Read More...

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Federated Media to Broker Ad Deals in Facebook Apps
Media

Federated Media to Broker Ad Deals in Facebook Apps

18y Fred Aun

Federated Media to Broker Ad Deals in Facebook App...

HP and Wacom sign on for initial Graffiti Wall campaigns. Read More...

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Project Runway to Introduce Ad-Supported Voting
Media

Project Runway to Introduce Ad-Supported Voting

18y Matthew G. Nelson

Project Runway to Introduce Ad-Supported Voting

Cox, Charter, Comcast, Time Warner Cable customers will vote on the show via set-top boxes, and advertisers will measure their engagement. Read More...

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Keep Bad TV Ad Practices off the Web
Media

Keep Bad TV Ad Practices off the Web

18y Christine Beardsell

Keep Bad TV Ad Practices off the Web

Predictability, technology conspire against a 50-year tradition. Read More...

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A Media Planning Solution for a Fragmented World
Media

A Media Planning Solution for a Fragmented World

18y Hollis Thomases

A Media Planning Solution for a Fragmented World

Web-based platform's promise lies in streamlining the media research, selection, and request-for-proposal (RFP) processes. Read More...

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Big Web Ad Spender Dell Partners with WPP
Media

Big Web Ad Spender Dell Partners with WPP

18y Kate Kaye

Big Web Ad Spender Dell Partners with WPP

Working with hundreds of different agencies spelled trouble ahead, trouble behind for DellÂ’'s Global Marketing VP Casey Jones Read More...

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Was Ad Shyness a Factor in Six Apart Sale of LiveJournal?
Media

Was Ad Shyness a Factor in Six Apart Sale of LiveJournal?

18y Zachary Rodgers

Was Ad Shyness a Factor in Six Apart Sale of LiveJ...

Six Apart has sold blogging and community platform LiveJournal to SUP, a Russian concern that already runs LiveJournal's Russian version and has sever...

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A Few Advertisers Distance Themselves From Beacon. Why?
Media

A Few Advertisers Distance Themselves From Beacon. Why?

18y Zachary Rodgers

A Few Advertisers Distance Themselves From Beacon....

Facebook has taken steps to ease privacy concerns about its Beacon consumer data sharing initiative, but many of the social net's own partners are war...

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Is TiVo's String of StopWatch Deals Making TV Measurable?
Media

Is TiVo's String of StopWatch Deals Making TV Measurable?

19y Enid Burns

Is TiVo's String of StopWatch Deals Making TV Meas...

As TiVo adds new relationships with agencies and TV networks, the DVR platform's second-by-second data reporting tool gives advertisers a taste of acc...

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TurnHere to Create Local Business Videos for SuperPages
Media

TurnHere to Create Local Business Videos for SuperPages

19y Matthew G. Nelson

TurnHere to Create Local Business Videos for Super...

Idearc Media partners with TurnHere and Denver MultiMedia to access stable of videographers. Read More...

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ComScore Study Reinforces Online Reviews' Impact on Offline Sales
Media

ComScore Study Reinforces Online Reviews' Impact on Offline Sales

19y Fred Aun

ComScore Study Reinforces Online Reviews' Impact o...

Good ratings on Web review sites are vital, says comScore/Kelsey Group report Read More...

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Execs & Accounts for December 03, 2007
Media

Execs & Accounts for December 03, 2007

19y Matthew G. Nelson

Execs & Accounts for December 03, 2007

Sci Fi Channel goes to Tribal DDB; Consorte steals execs from Univision; Massive plays Soccer. Read More...

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Miva Launches ALOT, But Doesn't Shift a Lot of Priorities
Media

Miva Launches ALOT, But Doesn't Shift a Lot of Priorities

19y Matthew G. Nelson

Miva Launches ALOT, But Doesn't Shift a Lot of Pri...

Miva has weathered a rocky road for the past several years Read More...

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Tribune Interactive Joins YouTube Distribution Wave
Media

Tribune Interactive Joins YouTube Distribution Wave

19y Matthew G. Nelson

Tribune Interactive Joins YouTube Distribution Wav...

Tribune Interactive, the online division of the Tribune Company, is looking to capitalize on YouTube's distribution system and has launched a number o...

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Facebook Defangs Beacon to Appease Privacy-Wary Users
Media

Facebook Defangs Beacon to Appease Privacy-Wary Users

19y Zachary Rodgers

Facebook Defangs Beacon to Appease Privacy-Wary Us...

The odyssey of the Beacon program shows once more that Facebook has a knack for reckless experimentation and a willing ear for criticism. Read More...

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Ad Council Spreads Rich Media Ad Campaign
Media

Ad Council Spreads Rich Media Ad Campaign

19y Fred Aun

Ad Council Spreads Rich Media Ad Campaign

Interpolls creates interactive video units to boost ad industry support for the organization. Read More...

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Execs & Accounts for November 30, 2007
Media

Execs & Accounts for November 30, 2007

19y Matthew G. Nelson

Execs & Accounts for November 30, 2007

Responsys hires CTO from Infospace; IKEA taps Zig for holiday ad campaign; Podbridge takes flight as Volo. Read More...

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