Digg Goes with Microsoft for Online Advertising
Media

Digg Goes with Microsoft for Online Advertising

19y Matthew G. Nelson

Digg Goes with Microsoft for Online Advertising

Microsoft text and display placements will replace Google ads on Digg, while the social news site will continue to work with Federated Media on integr...

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Small Publishers Shun Google to Sell Direct
Media

Small Publishers Shun Google to Sell Direct

19y Kate Kaye

Small Publishers Shun Google to Sell Direct

Entrepreneurial publishers are eschewing network-served text ads and banners in the hopes of selling direct to brand advertisers through their own sal...

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Pew Study: Web Users Want Professional Video
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Pew Study: Web Users Want Professional Video

19y Enid Burns

Pew Study: Web Users Want Professional Video

Sixty-two percent of online video viewers prefer professionally produced content over amateur video. Read More...

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R/GA Nabs JWT's Rasmussen to Man Nike Account
Media

R/GA Nabs JWT's Rasmussen to Man Nike Account

19y Fred Aun

R/GA Nabs JWT's Rasmussen to Man Nike Account

Robert Rasmussen helped create the Jet Blue Story Booth while at JWT and the Sega Beta 7 program at W+K New York. Read More...

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Buying Into Faketown
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Buying Into Faketown

19y Tessa Wegert

Buying Into Faketown

Experiment with virtual worlds on a smaller, less costly, less vested level. Read More...

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Voice Services for Mobile Marketing: Lots of Options!
Media

Voice Services for Mobile Marketing: Lots of Options!

19y Laura Marriott

Voice Services for Mobile Marketing: Lots of Optio...

The seven voice-based mobile marketing channels, and how to use them. Read More...

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Jerry Shereshewsky Exits Yahoo, Takes Reins at Grandparents.com
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Jerry Shereshewsky Exits Yahoo, Takes Reins at Grandparents.com

19y Zachary Rodgers

Jerry Shereshewsky Exits Yahoo, Takes Reins at Gra...

Another executive from Yahoo's old guard has walked. Jerry Shereshewsky held the exalted title of Ambassador Plenipotentiary to Madison Ave in the com...

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WSJ Digital Says Tech Ad Drop a Blip
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WSJ Digital Says Tech Ad Drop a Blip

19y Kate Kaye

WSJ Digital Says Tech Ad Drop a Blip

During Dow Jones's recent Q2 earnings call, CFO Bill Plummer said online ad revenues slowed during the quarter to 3 percent growth, noting the drop wa...

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Omnicom CEO: Digital Media Brokers Shouldn't Reinvent the Wheel
Media

Omnicom CEO: Digital Media Brokers Shouldn't Reinvent the Wheel

19y Zachary Rodgers

Omnicom CEO: Digital Media Brokers Shouldn't Reinv...

During Omnicom's Q2 earnings call this week, CEO John Wren talked a bit about digital, and in particular the agency holding company's motives for form...

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Double Opt-Out
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Double Opt-Out

19y Enid Burns

Double Opt-Out

I was a bit surprised this morning to get a newsletter I unsubscribed from recently Read More...

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Heavy.com's CGM Promo (Somebody's Going to Get Hurt)
Media

Heavy.com's CGM Promo (Somebody's Going to Get Hurt)

19y Rebecca Lieb

Heavy.com's CGM Promo (Somebody's Going to Get Hur...

Laddie site Heavy.com has just put out a call for users to submit videos of pranks pulled on friends Read More...

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Execs & Accounts for July 25, 2007
Media

Execs & Accounts for July 25, 2007

19y Matthew G. Nelson

Execs & Accounts for July 25, 2007

Epsilon hires Steve Cone to lead strategic marketing services; Delta uses Omniture; EyeWonder taps Kapczynski to helm in-stream solutions Read More...

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Kokich Promoted to CEO at Avenue A/Razorfish
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Kokich Promoted to CEO at Avenue A/Razorfish

19y Zachary Rodgers

Kokich Promoted to CEO at Avenue A/Razorfish

AQuantive's agency unit names its first chief executive in a move that could help project impartiality at the dawn of its Microsoft age. Read More...

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Superpages Tests Online Video Clips to Enhance Local Business Ads
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Superpages Tests Online Video Clips to Enhance Local Business Ads

19y Fred Aun

Superpages Tests Online Video Clips to Enhance Loc...

Idearc Media-owned Superpages.com tries local video ads in Seattle, Los Angeles and San Francisco. Read More...

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Superpages Tests Video Clips to Enhance Local Business Ads
Media

Superpages Tests Video Clips to Enhance Local Business Ads

19y Fred Aun

Superpages Tests Video Clips to Enhance Local Busi...

Idearc Media-owned site tests local video ads in Seattle, L.A. and San Francisco. Read More...

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Hearst Grabs Men's Lifestyle Property UGO Networks
Media

Hearst Grabs Men's Lifestyle Property UGO Networks

19y Enid Burns

Hearst Grabs Men's Lifestyle Property UGO Networks

Hearst Interactive adds the male 18 to 34 demographic with the acquisition of UGO Networks. Read More...

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Massive Lands Five Titles from EA
Media

Massive Lands Five Titles from EA

19y Matthew G. Nelson

Massive Lands Five Titles from EA

Microsoft's in-game ad network will represent inventory on XBox 360 and PC games. Read More...

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YouTubification of Primary Debates Doesn't Translate
Media

YouTubification of Primary Debates Doesn't Translate

19y Kate Kaye

YouTubification of Primary Debates Doesn't Transla...

Anybody catch the much-hyped CNN/YouTube debates last night? I did Read More...

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Tacoda Buy Could Bolster AOL's Relevance in Web Ad Arena
Media

Tacoda Buy Could Bolster AOL's Relevance in Web Ad Arena

19y Kate Kaye

Tacoda Buy Could Bolster AOL's Relevance in Web Ad...

AOL agreed to purchase the behavioral targeting technology outfit and its rich warehouse of online user behavioral data. A source familiar with the de...

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IAB Financials: A Peek Behind the Curtain
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IAB Financials: A Peek Behind the Curtain

19y Kate Kaye

IAB Financials: A Peek Behind the Curtain

ClickZ News reviews the IAB's operations, including financial disclosures. Read More...

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TurnHere Taps RSS-Powered Ads to Promote Branded Video Content
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TurnHere Taps RSS-Powered Ads to Promote Branded Video Content

19y Matthew G. Nelson

TurnHere Taps RSS-Powered Ads to Promote Branded V...

TurnHere and Pheedo partnership will use RSS to update video clip links in ads around the Web. Read More...

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Report: Free Analytics Tools Come with Risks
Media

Report: Free Analytics Tools Come with Risks

19y Fred Aun

Report: Free Analytics Tools Come with Risks

Research from Web Analytics Demystified finds businesses opting for free Web analytics tools are significantly more likely to treat the whole practice...

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Pros and Cons of Ad Exchanges
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Pros and Cons of Ad Exchanges

19y Harry Gold

Pros and Cons of Ad Exchanges

How to determine if ad exchanges are right for your campaign. Read More...

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Top 10 Search Terms in 10 Categories, June 2007
Media

Top 10 Search Terms in 10 Categories, June 2007

19y Enid Burns

Top 10 Search Terms in 10 Categories, June 2007

The month's top search terms in 10 categories. Read More...

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Angie's Do-Not-Call List
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Angie's Do-Not-Call List

19y Rebecca Lieb

Angie's Do-Not-Call List

"Hi Read More

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Feedburner Under Google Could Spell Trouble
Media

Feedburner Under Google Could Spell Trouble

19y Zachary Rodgers

Feedburner Under Google Could Spell Trouble

The consolidation of dominant feed hosting and analytics service FeedBurner under a company with great expectations for its own RSS reader poses a thr...

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New Look, New Awards
Media

New Look, New Awards

19y Rebecca Lieb

New Look, New Awards

As ClickZ celebrates 10 years of publishing, we've updated the site's look and introduced a new approach to our annual awards. Read More...

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