Avenue A / Razorfish promotes Brown to head West region; OPA hires director of research. Read More...
View articleThe company will continue to pour resources into developing its adCenter platform. Read More...
View articleThe interactive agency announced a 32 percent rise in earnings despite the financial woes of major clients such as GM and Delta. Read More...
View articleSuper Bowl-centric campaign supports the brew by steering fans to an eBay charity auction. Read More...
View articleA coalition of six marketing groups and privacy watchdogs have banded together to raise legal concerns with Utah's Child Protection Registry Act. Read...
View articlePost updated with new information. Rumors are flying that Microsoft will soon unveil a big revamp of MSN Spaces, and the changes include letting blogg...
View articleDealers no longer expect car shoppers to come to the lot with open, malleable minds Read More...
View articleTravel aggregator Kayak made a few changes to get noticed by hopeful travelers Read More...
View articleThe Mobile Marketing Association just released "Introduction to Mobile Search" ( download ). The paper defines the differences of mobile versus Web se...
View articleOnline recruitment advertising dollars tripled this past year while smaller, more sophisticated sites emerged and corporations strengthened their own ...
View articleAligning your client with the right brand can be beneficial for publisher and advertiser alike. Read More...
View articleLocal auto dealers get pay-per-call advertising and customized landing pages. Read More...
View articleMSN's top ad exec will now head up all of Redmond's media holdings, including MSN, Xbox and the company's new Live platforms. Read More...
View articleImpressive how quickly many sites, blogs and portals are adapting to mobile video. From Google Video (but not Yahoo!) down to personal Web sites, vide...
View articleYahoo! appears to be stepping up recruiting for its contextual network Read More...
View articleAs the Grey Lady's print sub base erodes, the marketing department is trying to shore it up with an online affinity program. TimesPoints allows prints...
View articleFox News Channel promotes Steinberg to VP of digital media; Tacoda names Bennett Zucker to VP of audience insights; IAB adds 12 members. Read More...
View articleThe toy maker lets users roll-over video elements to get more information about products in the spot. Read More...
View articleThe tissue maker will give fans a glimpse into the lives of Olympic moms. Read More...
View articleLonger ads and a desktop campaign management application are two of the latest ideas under Google's microscope. Read More...
View articleI wonder how Amazon.com really feels about the Bill Maher interview with Stephen King that leads off the highlights of " Amazon Fishbowl ." After all,...
View articleNoteworthy from the past couple days... Google, Skype, Apple among the most impactful brands of 2005. Results from BrandChannel's Reader's Choice Awar...
View articleDo you publish an ad-supported e-mail newsletter and worry about declining delivery rates? Consider this: maybe it's not you Read More...
View articleBacardi is hoping young adults will tune in to all Bacardi, all the time Read More...
View articleA 30 percent increase in digital ad revenue didn't keep profits from plunging after a big staff reduction charge. Read More...
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