Who are the "e-fluentials," and how do you reach them? If you can sell to this key group, they'll sell to everyone else. Read More...
View articleSometimes there's more than one way to reach a client's objective, so don't be afraid to negotiate unusual terms. Read More...
View articleA Yankee Group analyst predicts that many of the big players in digital cable will offer TV portals by the end of the year -- but sales of sponsorship...
View articleThe new section would allow online access and the ability to search all employment listings that run in the print edition of daily newspaper. Read Mor...
View articleUPDATE: Troubled online real estate site is finally talking after its stock stopped trading last week. But news isn't good -- between $54M to $95M in ...
View articleA new survey found that female Web shoppers outnumbered males for the first time. Read More...
View articleOnline publishing appeared to be easy money a few years ago, but it has turned into a strategic, difficult market with fewer strong players that can o...
View articleMerrill Lynch's departing Internet bull says he sees a turnaround in the online ad market -- and better-than-expected revenue for the Web portal. Read...
View articleAfter an exceedingly difficult fiscal year, MindArrow looks to the future. Read More...
View articleSticky sites: Good for advertisers, or do they mire down other brands? Read More...
View articleUPDATE: RJ Reynolds Tobacco is taking tentative steps into online marketing for its Doral cigarette brand, with a customer retention program through P...
View articleThe sweepstakes-based portal is tying the loose ends on the integration of the old Excite.com features -- stock quotes, movie listings and news report...
View articleThe departure of media, finance and leisure division head David Graves leaves another hole for the Web portal to fill. Read More...
View articleThe findings suggest the Internet is viewed as more necessary since Sept. 11, and more reliable than last year -- with more e-tailers delivering on th...
View articleAfter conceding defeat to Yahoo! in its bid for HotJobs, Monster.com unveils a big-budget ad buy -- and takes a few shots at its rival. Read More...
View articleThe suit comes just days after Tumbleweed scored deals with eUniverse competitors American Greetings and Hallmark Cards for use of the trackable URL t...
View articleWhat does loyalty mean to the bottom line? A lot. A whole lot. Read More...
View articleUPDATE: The search engine-turned-media company takes big steps toward diversifying its revenues with HotJobs' online recruiting fees. Read More...
View articleHappy New Year? For media buyers at least, the future is looking brighter. Read More...
View articleUnable to attract enough paying subscribers to keep operations afloat, consumer-focused 'Net phone company files to reorganize under federal bankruptc...
View articleAnswering requests from its customers, Jupiter Media Metrix begins toseparate pop-up and pop-under figures from the rest of its traffic numbers. Read ...
View articleHas the job board bidding come to an end? Read More...
View articleThe online job recruitment firm said Yahoo! made a "superior proposal" but left the door open for TMP Worldwide to sweeten the pot. Read More...
View articleThe troubled online real estate play, which posted a whopping loss in November, announces an inquiry and will restate certain of its financial stateme...
View articleBi-coastal Internet VC firm reports "enthusiastic" response byinstitutional investors; announces stakes in Redline and Bergana. Read More...
View articleSpirits and wine manufacturer/marketer Seagram steps up online efforts during the critical month of December. Read More...
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