Siegelgale cuts 23, CMO Departs
Media

Siegelgale cuts 23, CMO Departs

25y Christopher Saunders

Siegelgale cuts 23, CMO Departs

The Alley-based consultant joins the swelling ranks of I-shopsgiving staffers pink slips for the holidays. Read More...

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Layoffs Pending at Engage
Media

Layoffs Pending at Engage

25y Erik Dafforn

Layoffs Pending at Engage

The CMGI-owned online advertising firm releases weak first quarter results, and the new CEO warns that it will "create a simpler, more efficient compa...

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Content for a Crisis: Be Nimble, Be Quick
Media

Content for a Crisis: Be Nimble, Be Quick

25y Susan Solomon

Content for a Crisis: Be Nimble, Be Quick

What happens when you're faced with an organizational crisis and there are things you don't necessarily want to post on your site -- but need to? Read...

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AdForce Inks Deal with iVAST for MPEG-4 Rich Media Ads
Media

AdForce Inks Deal with iVAST for MPEG-4 Rich Media Ads

25y Christopher Saunders

AdForce Inks Deal with iVAST for MPEG-4 Rich Media...

CMGion's ad serving technology firm will work with a streaming media company to bolster its broadband ad capabilities. Read More...

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Promotions.com Cuts Additional 25 Percent, Will Rename Unit
Media

Promotions.com Cuts Additional 25 Percent, Will Rename Unit

25y Christopher Saunders

Promotions.com Cuts Additional 25 Percent, Will Re...

Following a second round of cuts, the online promotions company said its Custom Solutions business would become "Promotions.com" proper. Read More...

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Verio's Alleged Spam is Temporarily Canned
Media

Verio's Alleged Spam is Temporarily Canned

25y Mark Redetzke

Verio's Alleged Spam is Temporarily Canned

Can you really go to court over spamming? Apparently, register.com and Verio have found a way. Read More...

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The Future of WAP and Mobile Devices
Media

The Future of WAP and Mobile Devices

25y Nick Mayhew and Mark Smith

The Future of WAP and Mobile Devices

WAP technology maybe overhyped these days, but here are some very exciting, upcoming possibilities for application developers and consumers alike. Rea...

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Yahoo! Inks Deal with U.S. Ski and Snowboard Team
Media

Yahoo! Inks Deal with U.S. Ski and Snowboard Team

25y Christopher Saunders

Yahoo! Inks Deal with U.S. Ski and Snowboard Team

The online giant is the team's exclusive Internet sponsor in several nationally televised events. Read More...

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Walt Disney Internet's Family.com Lands Pillsbury Sponsorship Deal
Media

Walt Disney Internet's Family.com Lands Pillsbury Sponsorship Deal

25y Christopher Saunders

Walt Disney Internet's Family.com Lands Pillsbury ...

The Dough Boy will help prop up one of WDIG's properties with an exclusive advertising agreement. Read More...

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Priceline - A Dot Com Odyssey
Media

Priceline - A Dot Com Odyssey

25y Beth Cox

Priceline - A Dot Com Odyssey

New ad campaign for the troubled e-commerce firm focuses on the future, vowsto "see you in 2001." Read More...

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Lessons in Customer Service From the Web
Media

Lessons in Customer Service From the Web

25y Kim Brooks

Lessons in Customer Service From the Web

Although the web hasn't put stores out of business yet, it does have a few lessons to teach offline retailers. Read More...

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24/7 Media to Offer Geographic Tracking
Media

24/7 Media to Offer Geographic Tracking

25y Christopher Saunders

24/7 Media to Offer Geographic Tracking

Through a deal with Digital Envoy, 24/7 will add geographic targeting on top of its existing profiling capabilities. Read More...

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Switchboard, AOL Form Agreement
Media

Switchboard, AOL Form Agreement

25y Douglas Quenqua

Switchboard, AOL Form Agreement

The online directory company agrees to provide aplatform to AOL to support online business listings and local ad sales. Read More...

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DoubleClick Warns it Won't Repeat Q3 Profit
Media

DoubleClick Warns it Won't Repeat Q3 Profit

25y Christopher Saunders

DoubleClick Warns it Won't Repeat Q3 Profit

The Alley-based online ad powerhouse said it sees several more quarters of "weak visibility" in ad revenues. Read More...

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Protection for a Broadband Net
Media

Protection for a Broadband Net

25y Dana Blankenhorn

Protection for a Broadband Net

Sure, it's great to have broadband access. It's fast, it's powerful. But power can make you vulnerable. How are we going to protect a broadband Net? R...

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Another Day in the Life of a Good Media Planner
Media

Another Day in the Life of a Good Media Planner

25y Tig Tillinghast

Another Day in the Life of a Good Media Planner

We last left our media planner finishing up the first stages of a new campaign. The next day, the floodgates open with cell phone, voice mail, and ema...

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Future Looks Uncertain at inChorus
Media

Future Looks Uncertain at inChorus

25y Christopher Saunders

Future Looks Uncertain at inChorus

Questions loom about the rich media e-mail company's viability after it cuts its last non-executive employees. Read More...

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Which Advertising Model Will You Choose?
Media

Which Advertising Model Will You Choose?

25y Richard Hoy

Which Advertising Model Will You Choose?

Last week Richard launched into a series about creating an advertising program on a small web site. Today he's tackling a major issue: What will you o...

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Middleberg 1.2.1 Taps Delano for Marketing Technology
Media

Middleberg 1.2.1 Taps Delano for Marketing Technology

25y Christopher Saunders

Middleberg 1.2.1 Taps Delano for Marketing Technol...

The e-commerce software firm hopes to spread the adoption of its marketing tools to the Euro RSCG interactive shop's clients. Read More...

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Agency.com in Joint IBM, Intel Initiative
Media

Agency.com in Joint IBM, Intel Initiative

25y Zachary Rodgers

Agency.com in Joint IBM, Intel Initiative

In a partnership with the powerhouse technology companies, Agency.com plans to to launch a European applied concepts lab in its London offices. Read M...

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When a Problem Becomes an Opportunity
Media

When a Problem Becomes an Opportunity

25y Dana Blankenhorn

When a Problem Becomes an Opportunity

Out in San Francisco to talk to Agere Systems salespeople about broadband, Dana found himself staying in a hotel whose wires couldn't even keep a 24,0...

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Helpful Intrusiveness
Media

Helpful Intrusiveness

26y Trude Diamond

Helpful Intrusiveness

A longitudinal (and entirely unscientific) study of fussy shoppers (i.e., Trude and her friends) demonstrates that sites' "helpful shopping suggestion...

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Uproar to Buy TrafficMarketplace.com
Media

Uproar to Buy TrafficMarketplace.com

26y Christopher Saunders

Uproar to Buy TrafficMarketplace.com

The acquisition will boost Uproar's bottom line and increase its exposure to advertisers. Read More...

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Scient Cuts 460, Will Post Loss
Media

Scient Cuts 460, Will Post Loss

26y Christopher Saunders

Scient Cuts 460, Will Post Loss

The I-shop followed the lead of MarchFIRST, iXL, Luminant, and others in announcing staff cuts and a reorganization to combat revenue shortcomings. Re...

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Creating an Internal Product Newsletter
Media

Creating an Internal Product Newsletter

26y Cliff Allen

Creating an Internal Product Newsletter

Why produce a product newsletter? Think. By following some simple steps, in less than two hours per week, you can keep all the key people in your orga...

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The Next Great ISP Movement
Media

The Next Great ISP Movement

26y Dana Blankenhorn

The Next Great ISP Movement

A little idealism might be just what it takes to get the Internet industry rolling again. And that's what makes a recent story on "wireless Ethernet" ...

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FCB, Amazon.com Part Ways
Media

FCB, Amazon.com Part Ways

26y Christopher Saunders

FCB, Amazon.com Part Ways

The agency behind Amazon's "Sweatermen" campaign has resigned, amid a pending global account review. Read More...

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