A bankruptcy judge in New York approves the bankrupt telco's bid to cancel $182.3 million in advertising commitments to AOL Time Warner. Read More...
View articleDownward revisions in IT spending data may come as no surprise to IT vendors. But analysts also see bright spots that suggest the slide in spending ma...
View articleSmall companies will survive, but the market will only slightly swell. Read More...
View articleAmazon changes affiliate fee structure; LookSmart, InfoSpace sign Wisenut results deal; SideStep introduces ads. Read More...
View articleA quick fix of subscription revenue -- and publishers are addicts. It's a dangerous, defeating habit. Read More...
View articleThe product aims to make marketing in the mobile arena function similarly to e-mail. Read More...
View articleThe Web travel player's advertising faces its second challenge in recent weeks. Read More...
View articleYour site search engine isn't a toy, and you shouldn't treat it like one. Read More...
View articlePaul thinks he’s got the solution to the email spam/blocking/filtering problem. Read More...
View articleYahoo!, Universal McCann, Optimedia and Deutsch sign up with WebRF; Red Door Interactive hires Kelly Oletta as business development director; True Nor...
View articleGo Daddy drops its complaint after accusing the domain registrar giant of misleading customers with phony 'Domain Name Renewal Notices.' Read More...
View articleThe Spanish Internet access provider and site network operator opensits war chest for online direct marketer GetRelevant in hopes of improving ad conv...
View articleThe effort comes as the latest indication of the demographic's growing importance to marketers. Read More...
View articleA good information architecture tool should work like your brain. Is there one? Tinderbox ignites passion. Read More...
View articleMillions of Americans – particularly young adults with high incomes – are following the money online, as banks integrate more services into their Web ...
View articleElectricArtists unveils its initial slate of ElectricArtists En Espanol clients; Yahoo! to carry fourth quarter campaign in support of fifth Faith Hil...
View articleWho's the audience? What's the message, the positioning, the competition? At Internet World, thinking like a marketer is very, very hard. Read More...
View articleHow to design a Web site that persuades visitors to buy. Read More...
View articleWith only six official Christmases under its belt, e-commerce isfinally finding a place in consumer holiday shopping plans, say analysts, and despite ...
View articleThose so-called spyware and thiefware apps graduate from ripping off affiliate links. Read More...
View articleThe e-mail marketer is expected to benefit from Trilegiant's move from offline to online loyalty programs. Read More...
View articleArnell Group will take over from Siltanen/Keehn. Read More...
View articleThe two undertake a joint marketing scheme that opens further carbuying options to priceline.com users, and opens the door for priceline.comto tap the...
View articleAOL, EA, J Records team on promo; Fireclick updates Netflame; Marketleap to sell Inktomi paid inclusion. Read More...
View articleIt’s not quite ’Braveheart,’ but it’s still been a battle for these Scottish marketers to launch an email PR effort. Read More...
View articleA small percentage of music downloaders would be willing to pay for files, but the figure jumps significantly when free options are eliminated. Read M...
View articlePlanning a keyword banner campaign used to be easy. What the heck happened? Read More...
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