The "name your own price" e-commerce player inks its first online promotional agreement, as AOL expands its own travel advertising partnerships. Read ...
View articleWith a new offering for media planners, the company aims to build on the buzz surrounding reach-based pricing. Read More...
View articleThe firm's top post won't be filled, as its co-founder seeks new business opportunities. Read More...
View articleYahoo! uses Launch.com for new music destination. Read More
View articleRival Monster.com is said to still be holding out on its own buy, as its acquisition bid for HotJobs also remains in question. Read More...
View articleWith the launch of our new feedback section, we invite you, our readers, to share your ideas and experiences. Read More...
View articleThe New York-based ad server will consolidate its network, ASP and software products with Open AdStream. Read More...
View articleNot everyone wins an Emmy. Not everyone has a chance to vie for an Academy Award. But the Nolly can be won by anyone in the world. It's the most democ...
View articleYou made a sale? That's the beginning of your job, not the end! Read More...
View articleThey're not the enemy. They can be your allies. Here's how the media team can better work with the creative department. Read More...
View articleSpending on online advertising slowed in the first nine months of2001, according to CMRi, but the research firm speaks hopefully of 2002. Read More...
View articleMicrosoft continues promoting its Advantage Marketing packages with a deal that incorporates Great Plain and XP technology. Read More...
View articleIt’s said that one of email marketing’s big advantages is its quick turnaround time. Heidi tells the story of one company that took advantage of this ...
View articleUPDATE: Monster.com announced its deal for HotJob.com half a year ago. Why the sudden interest from Yahoo!? Should it succeed with its bid, the Sunnyv...
View articleThe instant messaging revolution is taking over people's desktops, and it should be top of mind for advertisers, too. Read More...
View articleA renewed emphasis on security has more than 70 percent of Americans concerned about Internet and computer security, but it doesn't have them worried ...
View articleQuo vadis, CRM? In this three-part series, Arthur examines the best and worst of CRM in the past to help us get it right in the future. Read More...
View articlePermission to come aboard? That's only the beginning of what separates scumware from legitimate ad-serving applications that take up residence on your...
View articleAmerica Online is partnering with Univision, the demographic's largest U.S. media player, in a content-, technology- and ad-sharing deal. Read More...
View articleAccenture's annual eFullfillment survey expanded to Europe this year, and found online shopping is much more complicated for Europeans than it is for ...
View articleMarketers can learn important lessons from the spectacular demise of Excite@Home. Read More...
View articleFollowing the successful, Internet-centric sales effort behind its Prius hybrid, the automaker says it's looking into a similar push for its as-yet-un...
View articleThe Redmond, Wash., giant will integrate the Cambridge, Mass., firm's targeted ad serving software in its forthcoming TV platform. Read More...
View articleThe Internet has provided efficient ways for doctors to treat and communicate with their patients, but it's also provided a platform for pharmaceutica...
View articleGone to Lycos to search lately? Although the search capabilities of the site have long been on the decline, Danny says a recent redesign makes visitin...
View articleKeeping content fresh and relevant on a B2B site is critical. In doing so, don't lose sight of the real goal -- converting your prospects into custome...
View articleThe computer firm picks RealNetwork's new player over Microsoft's Windows Media application. Read More...
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