Four ways that businesses can benefit from advances in the digital landscape. Read More...
View articleDigital media buyers have been thrust into a new role. How can you stay in the game? Read More...
View articleFederal judge said Google's YouTube removed Viacom's videos fast enough to meet the requirements of the 1998 Digital Millennium Copyright Act. Read Mo...
View articleCannes winners Wieden + Kennedy and DDB Stockholm used technology to mutate the physical world. Read More...
View articleA CPG giant - with brands like Lysol, Woolite, Clearasil, and Vanish - has signed on to explore advertising in Break Media's new female-skewed categor...
View articleCannes Lions festival's "Media Person of the Year" said he wants marketing tools to be as robust as developer platform. Read More...
View articleClickZ's photos from the festival's first days reflect the more prominent role of interactive in the creative ecosystem. Read More...
View articleMarketers must understand the unique privacy concerns of their audiences and experiment transparently with new ways to engage them. Read More...
View articleWhy begging or bullying won't help your marketing messages make their way into subscribers' inboxes. Read More...
View articleSocial media can help consumers do more with less. Is your brand prepared? Read More...
View articleDo you need an agency pronto or can you spare time to find the right agency? Read More...
View articleShare of ad impressions to Apple smartphone devices from Millennial Media's network falls below 50 percent in May. Read More...
View articleThe branding-centric display ad marketplace believes it's time to take on Detroit, and cherry-picked two new hires from Yahoo for sales help. Read Mor...
View articleSpecifically mentioning consumer data usage for behavioral advertising, a European Commission official told a U.S. business audience that rules govern...
View articleCampaign will insert the Volt electric car into "Kinect Joy Ride," one of the first titles designed for Microsoft's new game play interface. Read More...
View articleThere's a lot more to geo-location marketing than Foursquare. Big brands are running intriguing campaigns on Booyah, Loopt, Brightkite, Gowalla, and S...
View articleTED brings its specialized conference format to a global ad industry audience. Read More...
View articleWhile Facebook and Twitter get all the buzz, LinkedIn offers these opportunities for media planners and buyers. Read More...
View articleAgencies must learn how to match their user engagement strategy with their data-driven search efforts. Read More...
View articleWhile motifs come and go, what remains constant at Cannes is the exchange of ideas across borders. Read More...
View articleThough some are mildly concerned about Twitter outages, most marketers that rely on the platform for social media monitoring and campaigns aren't worr...
View article"Family Guy," "The Office," and Michael Jackson and other programs and personalities have seen fan numbers double or triple since Facebook implemented...
View articleAdvertisers using Adknowledge's auction-based advertiser marketplace will also be connected to thousands of Hydra affiliates. Read More...
View articleA slew of social media experiments aim to distract, amuse, and possibly even be of use to festival goers. Read More...
View articleConsumer goods giants have taken a strong interest in social media games like Tiki Farm and Bejeweled Blitz. Read More...
View articleSocialConnect lets marketers share customer reviews from their brand site on Facebook fan pages, and to move reviews from Facebook back the other way....
View articleEvent sponsorship included Facebook campaign, video production on-site, and a new Twitter handle. Read More...
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