Prioritizing features in a product release can be complicated business. But following stated business and development criteria can make the whole proc...
View articleJust hours after Wednesday night's holiday party, the company said it would take steps to "align its capacity" to serve changing demand. Read More...
View articleThe online auction giant and the Detroit-based automobile maker will work to promote their respective brands. Read More...
View articleThe firm will abandon its ad-supported strategy and hopes that customers are willing to pay for calls routed through the Internet. Read More...
View articleIt used to be that marketers wanting to learn about their customers had to rely on faulty instructional material. But times have changed. Trude's here...
View articleIt turns out the early enthusiasts were right: The World Wide Web really does level the playing field. And it's leveling one company after another rig...
View articleProfessional services firm pulls back on expansion; names new CEO. Read More...
View articleWhat's the difference between a small offline business and a small one online? Too much, sometimes. Read More...
View articleWith a $100 million cash hole to fill, marchFIRST needed a partner who was bold, daring, and willing to risk some hard cold cash on the troubled eBusi...
View articleFormer managing director of Engage Australasia will head the Australian operations of AltaVista, in a new twist on her experience launching global bra...
View articleThe latest quarterly server survey by IDC reveals a worldwide server market that continues to exhibit solid growth. Read More...
View articleIf you want to know why the PC business is in the toilet, look in the mirror. And look to the Internet. Are we really surprised by what's happened? Re...
View articleIn a deft advertising play, service provider First World is puttingthe finishing touches on a game designed for IT managers. Read More...
View articleThere is never any one right solution when it comes to running a good SEO campaign, but pay for position could be a vital component. Read More...
View articleWho says you need fancy office space to produce great rich media technology? If the web had gone the way it was supposed to go, we'd be looking at con...
View articleThe firm said it plans to reduce its dependence on revenue from e-mail marketing, and will throw its weight behind CPA lead-generation. Read More...
View articleNew report says the e-commerce site is rising above the holiday fray with two-tiered direct marketing campaign strategy. Read More...
View articleGarden.com, Furniture.com, boo.com... If they couldn't hang on, what chance does the underfunded upstart stand? Well, sometimes smaller is better. Mar...
View articleThe bad news: dot-com layoffs. The good news: the Internet is a pretty useful tool if you're looking for a job. More than 40 percent of job seekers wh...
View articleThe San Francisco-based I-shop's "evolving vision" led to a round of cuts in late November, amid allegations of the poor handling of recent mergers. R...
View articleDecember is party time in the ad business. But all the year's great work can be undone with one drunken rendition of "Louie, Louie" at the office part...
View articleFind out why so many affiliate programs turn to email marketing as a solution to effectively leverage their programs and succeed. Read More...
View articleDot-coms are becoming dot-bombs at Internet speed. Building a business for the long term is the same today as it ever was. Sean offers eight things to...
View articleResponsys, Cohn & Wolf in Deal; Ad Pepper Media, MessageMedia Team; BeFree Announces Wins Read More...
View articleEvery advertiser has an ultimate conversion goal. But different conversions require different levels of commitment. After all, few would buy a big-tic...
View articleSolid content providers with a real audience are being forced out of business because the integrity of their CPMs cannot be preserved. Maybe we got it...
View articleCompanies struggle to determine the optimal frequency rate for communicating to their customers. Remember: In advertising, less can be more! Read More...
View article