More Than 16 Million High-Speed Homes by 2004
Data insights

More Than 16 Million High-Speed Homes by 2004

26y Michael Pastore

More Than 16 Million High-Speed Homes by 2004

The US market for residential high-speed Internet services will grow to 3.3 million subscribers in 2000, and will reach 16.6 million subscribers by 20...

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Unicast, KMGI Studios Forge Co-Marketing Pact
Media

Unicast, KMGI Studios Forge Co-Marketing Pact

26y Pamela Parker

Unicast, KMGI Studios Forge Co-Marketing Pact

Two rich media competitors bury the hatchet. Read More...

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Undeliverables Can Kill Your List
Email

Undeliverables Can Kill Your List

26y Brad Shapiro

Undeliverables Can Kill Your List

Of all the applications spawned on the Internet, email is the most pervasive. Its ubiquitousness surpasses phone, fax, postal, and express delivery se...

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Apres le Deluge
Media

Apres le Deluge

26y Dana Blankenhorn

Apres le Deluge

Dana predicts a lot less denial and a lot more acceptance at Jupiter Communications' Online Advertising Forum as he ponders over the amount of unfinis...

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American Internet Users Ready for High-Speed Access
Data insights

American Internet Users Ready for High-Speed Access

26y Michael Pastore

American Internet Users Ready for High-Speed Acces...

More than 20 million American Internet users are interested in high-speed Internet access, and 12 million are ready to buy now. But a report byThe Str...

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Publicity: New Birthright of the Internet Age
Marketing

Publicity: New Birthright of the Internet Age

26y Len Stein

Publicity: New Birthright of the Internet Age

It had to come to this, the real killer... er, birthing app. Announcing the birth of BabyPressConference.com, a web site that displays an intriguing a...

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Multimedia Will Spur Broadband Growth
Data insights

Multimedia Will Spur Broadband Growth

26y Michael Pastore

Multimedia Will Spur Broadband Growth

The increase in the number of Web sites featuring multimedia offerings and interactive graphics will push consumers to sign up for broadband access se...

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$1 Billion Market Ahead for VoDSL
Data insights

$1 Billion Market Ahead for VoDSL

26y Michael Pastore

$1 Billion Market Ahead for VoDSL

Voice over DSL (VoDSL), the ability to provide integrated voice and data services over a single copper pipe, will become a $1 billion market by the en...

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Consumers Showing Interest in Alternative Access Devices
Data insights

Consumers Showing Interest in Alternative Access Devices

26y Michael Pastore

Consumers Showing Interest in Alternative Access D...

For years, PCs and Internet access have been nearly synonymous in the eyes of consumers. Now, a pair of surveys look at how consumers feel about getti...

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Profiling for Advertising Effectiveness
Media

Profiling for Advertising Effectiveness

26y Janet Ryan and Nancy Whiteman

Profiling for Advertising Effectiveness

Does personalization in advertising work? Janet and Nancy got a lot of feedback, both pro and con on this question. Many readers wrote to describe how...

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How to Buy a Cell Phone
Marketing

How to Buy a Cell Phone

26y ClickZ News Staff

How to Buy a Cell Phone

Buying a cell phone can be a very messy business. There are dozens of phone brands and models to choose from and oodles of service providers with a di...

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Net Advertising Still Relies on Banners
Ad Industry Metrics

Net Advertising Still Relies on Banners

26y Michael Pastore

Net Advertising Still Relies on Banners

It may have an image problem (no pun intended), but for all of its bad press, the 468 x 60 banner remains far and away the most popular advertising fo...

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DoubleClick Gets Into Barter Business
Media

DoubleClick Gets Into Barter Business

26y Pamela Parker

DoubleClick Gets Into Barter Business

The online advertising leader unveils its solution to the unsold adinventory issue. Read More...

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Report: More Ad Formats Common, But Banner Still Dominates
Media

Report: More Ad Formats Common, But Banner Still Dominates

26y Pamela Parker

Report: More Ad Formats Common, But Banner Still D...

Variety appears to be the spice of life for advertising-supported Websites. Read More...

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It's Not About Permission, It's About Trust
Marketing

It's Not About Permission, It's About Trust

26y Nick Usborne

It's Not About Permission, It's About Trust

Why has "permission marketing" proved so popular among marketers? Good question. It seems permission marketing has exploded because the phrase itself ...

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Familiar Challenges in a Wireless Future
Marketing

Familiar Challenges in a Wireless Future

26y Jeffrey Graham

Familiar Challenges in a Wireless Future

Wireless is huge in countries like Finland, Sweden, and Japan, but it will be 18 months or so before the wireless Internet becomes a killer app in the...

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Nothing But Brand
Marketing

Nothing But Brand

26y Greg Sherwin and Emily Avila

Nothing But Brand

TV image spots serve to do nothing more than build name recognition (often confused with any real branding). Not that there's anything wrong with that...

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Strategic Management for Online Marketplaces
Marketing

Strategic Management for Online Marketplaces

26y Stephen Diorio

Strategic Management for Online Marketplaces

By 2003, online marketplaces must be managed strategically as part of the selling channel mix. Short-term, stopgap tactics will not suffice when the n...

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Understanding Web Site Statistics
Marketing

Understanding Web Site Statistics

26y Oliver Thylmann

Understanding Web Site Statistics

Did you know you can get a lot of statistics about your web site visitors? This data can be vital in helping you market your products and services. Ol...

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Targeting Is Everything
Email

Targeting Is Everything

26y Heidi Anderson

Targeting Is Everything

Email marketers know that targeting is key. TechTarget put its energy into creating highly targeted email campaigns resulting in excellent click-throu...

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Pouring Ketchup on the Hand That Feeds Me
Media

Pouring Ketchup on the Hand That Feeds Me

26y Chris Maher

Pouring Ketchup on the Hand That Feeds Me

Chris doesn't like ad agencies. Especially big ad agencies with powerful brand names. Why slam ad agencies from within their ranks? Because something'...

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Rich Media: Doing It for the Right Reason
Media

Rich Media: Doing It for the Right Reason

26y Bill McCloskey

Rich Media: Doing It for the Right Reason

Rich Media is undergoing a bit of transmogrification. People are backing away from the term. Newer players have latched on to it. New technologies pic...

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Canadian Net Demographics Shifting Fast
Audience

Canadian Net Demographics Shifting Fast

26y Team ClickZ

Canadian Net Demographics Shifting Fast

While early adopters have dominated the CanadianInternet scene until now, a new influx of mainstream consumers areabout to change the rules of the gam...

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ASP Market to Reach $25.3 Billion by 2004
Marketing

ASP Market to Reach $25.3 Billion by 2004

26y Michael Pastore

ASP Market to Reach $25.3 Billion by 2004

The worldwide market for the ASP industry is forecast to grow from $1 billion in 1999 to $3.6 billion in 2000, to more than $25.3 billion by 2004, acc...

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The Directory Listing Advantage
Search

The Directory Listing Advantage

26y Paul J. Bruemmer

The Directory Listing Advantage

Internet directories have become very popular search tools. There's an advantage to being listed in a directory versus a search engine because directo...

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Searching for Mr. Potter
Media

Searching for Mr. Potter

26y Dana Blankenhorn

Searching for Mr. Potter

What Mary Meeker, Henry Blodget, and Internet stocks generally need is a solid floor price on which they can grow. What they need is a Mr. Potter, the...

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Enhancing Web Site Performance
Marketing

Enhancing Web Site Performance

26y Cliff Allen

Enhancing Web Site Performance

There are many things web marketers can do to improve web site performance. Ideas for improvements range from running targeted banner ads to adding we...

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The Passions of the People
Media

The Passions of the People

26y Jim Meskauskas

The Passions of the People

When Jim wrote last week's piece about Napster, he never dreamed of the kind of response it would elicit. He was taken aback by the passionate and, at...

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