THINK New Ideas Acquires Envision Group
Media

THINK New Ideas Acquires Envision Group

27y Beth Cox

THINK New Ideas Acquires Envision Group

New York City-based THINK New Ideas Inc. has acquiredEnvision Group, a full-serviceInternet marketing and consulting firm headquartered in Torrance, C...

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Cable Modem Revenue to Grow
Data insights

Cable Modem Revenue to Grow

27y Michael Pastore

Cable Modem Revenue to Grow

During the next five years, cable modem service will dramatically expand to meet the demand of residential high-speed access to the Internet in most c...

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Andromedia Secures Additional $15 Million in Financing
Media

Andromedia Secures Additional $15 Million in Financing

27y Beth Cox

Andromedia Secures Additional $15 Million in Finan...

San Francisco-based Andromedia Inc., a supplier of Webmarketing software, said it has secured $15 million in strategic equityfinancing. Read More...

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Catalog Companies Spending on Sites
Audience

Catalog Companies Spending on Sites

27y Michael Pastore

Catalog Companies Spending on Sites

Catalog companies continue to spend money on their Web sites according to the third annual survey by Catalog Age, even though the Web accounts for a s...

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Seek And You Shall Find...Eventually
Search

Seek And You Shall Find...Eventually

27y Sean Carton

Seek And You Shall Find...Eventually

Sean thinks dealing with the search engines is the last great arcane annoyance of web marketing. Why do we have to be at the mercy of a hunk of silico...

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Adsgallery.com Names Members to Advisory Board
Media

Adsgallery.com Names Members to Advisory Board

27y Beth Cox

Adsgallery.com Names Members to Advisory Board

Toronto-based Warp 10 Technologies said that its Adsgallery.com interactive directory ofadvertising portfolios has named the first eight members of it...

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OnHealth Network Selects Three Agencies
Media

OnHealth Network Selects Three Agencies

27y Beth Cox

OnHealth Network Selects Three Agencies

Seattle-based health site operator OnHealth Network Co. awarded its $25million integrated marketing account to three agencies, including ThinkingMedia...

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Do Actions Speak Louder Than Words?
Marketing

Do Actions Speak Louder Than Words?

27y Deborah Kania

Do Actions Speak Louder Than Words?

What yields the best profiling system for your site... declarative data or behavioral profiling? Deborah tells you how to set up the best web profilin...

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ValueClick Chairman to Take On More Active Role
Media

ValueClick Chairman to Take On More Active Role

27y Beth Cox

ValueClick Chairman to Take On More Active Role

Cost-per-click ad network ValueClick in Santa Barbara, said thatits board chairman since July 1998, former Best Internet CEO Jim Zarley, willtake a mo...

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Stephen Zarrilli Named CEO of US Interactive
Media

Stephen Zarrilli Named CEO of US Interactive

27y Beth Cox

Stephen Zarrilli Named CEO of US Interactive

Internet services company US Interactive Inc. said that StephenZarrilli has been appointed chief executive officer of the firm. Read More...

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Web Syndication For The Masses
Media

Web Syndication For The Masses

27y Greg Sherwin and Emily Avila

Web Syndication For The Masses

More on the next frontier in online branding: web syndication. Greg and Emily look at some of the advances in the industry, and how they will enable m...

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K2 Design Develops Campaign for S&P Personal Wealth
Media

K2 Design Develops Campaign for S&P Personal Wealth

27y Beth Cox

K2 Design Develops Campaign for S&P Personal Wealt...

A new ad strategy created by Standard & Poor's interactive investment advisoryservice S&P Personal Wealth and interactiveagency K2 Design contributed ...

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Case Studies for Innovative Web Branding: Credit Cards
Marketing

Case Studies for Innovative Web Branding: Credit Cards

27y Bobbie Halfin

Case Studies for Innovative Web Branding: Credit C...

Today, interactive marketers are looking for innovative ways to completely partner their product's brand with the site brand. How? By integrating thei...

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24/7 Acquires E-Mail Marketing Firm Sift Inc.
Media

24/7 Acquires E-Mail Marketing Firm Sift Inc.

27y Beth Cox

24/7 Acquires E-Mail Marketing Firm Sift Inc.

New York City-based 24/7 Media Inc. isacquiring Sunnyvale, CA-based Sift Inc., a provider of e-mail-based directmarketing services, in a $22 million s...

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Go2Net Launches Offline National Ad Campaign
Media

Go2Net Launches Offline National Ad Campaign

27y Beth Cox

Go2Net Launches Offline National Ad Campaign

Seattle-based Go2Net Inc., a network ofbranded,technology- and community-driven Web sites, launched its first nationaloffline advertising campaign, de...

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Report: Traditional Help Wanted Outpaces Online
Media

Report: Traditional Help Wanted Outpaces Online

27y Beth Cox

Report: Traditional Help Wanted Outpaces Online

Despite the attention on the Internet as a recruitment tool, help-wantedclassified advertising is projected to be the most widely-used and effectiveve...

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HotSocket Names Proteam's Kipust to Board
Media

HotSocket Names Proteam's Kipust to Board

27y Beth Cox

HotSocket Names Proteam's Kipust to Board

New York City-based HotSocket Inc., a Web-based directresponse marketing company, said that Alan Kipust of Proteam.com (formerly Genesis Direct) hasjo...

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Classifieds Still the Way to Hunt
Audience

Classifieds Still the Way to Hunt

27y Michael Pastore

Classifieds Still the Way to Hunt

Old-fashioned help-wanted classified advertising is projected to be the most widely used and effective means of recruiting in 1999, according to a nat...

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Softlink Plans Direct Response Campaign for VoiceLink
Media

Softlink Plans Direct Response Campaign for VoiceLink

27y Beth Cox

Softlink Plans Direct Response Campaign for VoiceL...

Santa Clara, CA-based Softlink Inc. signed with Anaheim, CA-basedCaudill & Associates Inc. to launch a national, direct response advertisingcampaign f...

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Cable & Wireless Plans U.S. Marketing Campaign
Media

Cable & Wireless Plans U.S. Marketing Campaign

27y Beth Cox

Cable & Wireless Plans U.S. Marketing Campaign

Cable & Wireless Plc, thesecond-largest U.K.phone company, said it will boost its U.S. marketing and advertising as itseeks to add phone and Internet ...

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Bring The Store To The Shopper
Media

Bring The Store To The Shopper

27y Di-Ann Eisnor

Bring The Store To The Shopper

Etailers are looking for love in all the right places... like in airports, hotel rooms, on street corners, on the way to work, and through mobile comm...

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StarMedia Network Names Director of Sales
Media

StarMedia Network Names Director of Sales

27y Beth Cox

StarMedia Network Names Director of Sales

StarMedia Network, an online network inLatin America focused on building a global community for Spanish- andPortuguese-speaking audiences, named Liz S...

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Show Time: Working the Crowd
Media

Show Time: Working the Crowd

27y Janet Ryan

Show Time: Working the Crowd

So, here you are, at Jupiter's Consumer Online Forum, or Thunder Lizard's Web Marketing, the Variety Summit, or any of hundreds of industry conference...

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Galaxy Enterprises to Acquire Impact Media LLC
Media

Galaxy Enterprises to Acquire Impact Media LLC

27y Beth Cox

Galaxy Enterprises to Acquire Impact Media LLC

Galaxy Enterprises Inc., operator of the 1,700-storefront Galaxy Mall and the MatchSite search engine, has signed aletter of intent to acquire marketi...

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TheTrip.com Changes Branding to Accommodate Marketing Plan
Media

TheTrip.com Changes Branding to Accommodate Marketing Plan

27y Beth Cox

TheTrip.com Changes Branding to Accommodate Market...

Denver based TheTrip.com, an Internettravel andinformation service for frequent travelers, launched a new branding strategythat will begin with droppi...

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PrivaSeek Launches PersonaXpress
Media

PrivaSeek Launches PersonaXpress

27y Beth Cox

PrivaSeek Launches PersonaXpress

Louisville, CO-based PrivaSeek Inc., which bills itself as consumerinfomediary, launched a new Internet privacy solution, PersonaXpress, an informatio...

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bidnow.com Launches Campaign OnGO Network
Media

bidnow.com Launches Campaign OnGO Network

27y Beth Cox

bidnow.com Launches Campaign OnGO Network

Warminster, PA-based TV/Internet auction site startup bidnow.com inc. said it will launch anadvertising campaign on the GO Network beginning April 1. ...

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USWeb/CKS E-Services Launches Business-to-Consumer Offering
Media

USWeb/CKS E-Services Launches Business-to-Consumer Offering

27y Beth Cox

USWeb/CKS E-Services Launches Business-to-Consumer...

USWeb/CKS E-Services, a division of Santa Clara, CA-based interactive agencyUSWeb/CKS, said its family of e-commerceservices will include solutions fo...

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