Are You Ready for Your Close-Up?
Marketing

Are You Ready for Your Close-Up?

23y Rebecca Lieb

Are You Ready for Your Close-Up?

Election year is imminent. Politicians are vilifying marketers. Marketers are becoming careful about the company they keep. Read More...

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AOL Black Focus: More Audience Segments
Media

AOL Black Focus: More Audience Segments

23y Brian Morrissey

AOL Black Focus: More Audience Segments

An expanded African-American section to better target the audience. Read More...

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VeriSign Shuts Down Site Finder
Media

VeriSign Shuts Down Site Finder

23y Zachary Rodgers

VeriSign Shuts Down Site Finder

UPDATE: Bowing to demands from ICANN, the registry suspends its controversial 'wildcard' servicepending an investigation of its ramifications. Read Mo...

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WirelessWatch for October 3, 2003
Media

WirelessWatch for October 3, 2003

23y Zachary Rodgers

WirelessWatch for October 3, 2003

Reebok deploys a 'whodunit' mobile promo; a new program for ad-embedded games launches; SMS to find footing sooner. Read More...

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Execs & Accounts for October 3, 2003
Media

Execs & Accounts for October 3, 2003

23y Zachary Rodgers

Execs & Accounts for October 3, 2003

ValueClick's AdWare subsidiary signs McCann-Erickson WorldGroup; Matt McMahon joins a search marketing firm as VP of media operations; MBS names a VP ...

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Google to Expand Keyword Matching
Media

Google to Expand Keyword Matching

23y Brian Morrissey

Google to Expand Keyword Matching

The move means keyword listings will appear for related search queries, giving Google the chance to make more money off more searches. Read More...

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Biz Leaders Prefer Web
Audience

Biz Leaders Prefer Web

23y Robyn Greenspan

Biz Leaders Prefer Web

A pair of studies reveal that high-ranking global execs turn to the Web before any other medium. Read More...

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Rich E-Mail: In-Line For Rollerblade
Email

Rich E-Mail: In-Line For Rollerblade

23y Heidi Anderson

Rich E-Mail: In-Line For Rollerblade

The skate manufacturer glides into rich e-mail marketing. Read More...

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Regional Differences Among Users
Audience

Regional Differences Among Users

23y Robyn Greenspan

Regional Differences Among Users

Online surfing habits could be dictated by geography – or vice-versa – according to research that analyzes usage and advertising reactions by U.S. reg...

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LookSmart Enters Paid Listings Fray
Media

LookSmart Enters Paid Listings Fray

23y Brian Morrissey

LookSmart Enters Paid Listings Fray

The paid inclusion company offers keyword search as an alternative to Google and Overture. Now, building the distribution network. Read More...

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Sounds Like A Great Idea
Media

Sounds Like A Great Idea

23y Tessa Wegert

Sounds Like A Great Idea

Audio branding isn't just for TV or radio. Read More

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HP to Consumers: "You Ought to be in Pictures"
Media

HP to Consumers: "You Ought to be in Pictures"

23y Pamela Parker

HP to Consumers: "You Ought to be in Pictures"

The company shows off what can be accomplished with its digitalphotography products. Read More...

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Personalized Holidays
Analytics

Personalized Holidays

23y Jack Aaronson

Personalized Holidays

Crafting personalized offers for personal holidays. Read More

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The Perfect Storm: Marketing to Youth
Marketing

The Perfect Storm: Marketing to Youth

23y David Cohen

The Perfect Storm: Marketing to Youth

Youth doesn't differentiate between cable and broadcast TV. Expect the same between traditional and digital media -- soon. Read More...

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NY AG Raps Yahoo! for Marketing Practices
Media

NY AG Raps Yahoo! for Marketing Practices

23y Brian Morrissey

NY AG Raps Yahoo! for Marketing Practices

The settlement calls for Yahoo! to tighten up its telemarketing policy. Read More...

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MSN's Expanded Overture Ads
Search

MSN's Expanded Overture Ads

23y Danny Sullivan

MSN's Expanded Overture Ads

MSN no longer filters Overture ads. Now, it's the more, the merrier. Read More...

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AOL Says Bienvenidos to Latinos
Media

AOL Says Bienvenidos to Latinos

23y Pamela Parker

AOL Says Bienvenidos to Latinos

UPDATE: The Spanish-language version is designed to be 'the Internet with training wheels' for new Hispanics coming online. Read More...

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Execs & Accounts for October 1, 2003
Media

Execs & Accounts for October 1, 2003

23y Zachary Rodgers

Execs & Accounts for October 1, 2003

ATTIK rehires a wayward exec; e-Dialog picks up rich media clients through an agency acquisition; 411web adds a Hollywood clothing retailer to its ros...

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Google Gets Personal
Media

Google Gets Personal

23y Brian Morrissey

Google Gets Personal

The search engine buys more search technology in a bid to stay one step ahead of the competition in the escalating search arms race. Read More...

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Yahoo! Pushes Small-Biz Online Marketing
Media

Yahoo! Pushes Small-Biz Online Marketing

23y Brian Morrissey

Yahoo! Pushes Small-Biz Online Marketing

The portal wants small businesses to try online marketing, even if it means their using a rival offering. Read More...

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Small Biz Worried About Success
Marketing

Small Biz Worried About Success

23y Robyn Greenspan

Small Biz Worried About Success

Updated: While most small business owners are optimistic about their growth, they have legitimate concerns about managing expansion. Read More...

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Mistakes Happen
Analytics

Mistakes Happen

23y Mark Sakalosky

Mistakes Happen

Your personal, private information will never be released to a third party for any reason. Unless, of course, it is. Read More...

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Canadians Are Frequent Connectors
Audience

Canadians Are Frequent Connectors

23y Robyn Greenspan

Canadians Are Frequent Connectors

Many of the nation's surfers access the Internet several times daily, with a small percentage staying connected all day long. Read More...

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New Mail Filters for Macs, Older AOL Versions
Media

New Mail Filters for Macs, Older AOL Versions

23y Erin Joyce

New Mail Filters for Macs, Older AOL Versions

Server side spam-blockers trickle out to members using older versions of the ISP's software. Read More...

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SuSE Rebrands Ahead of 9.0 Launch
Media

SuSE Rebrands Ahead of 9.0 Launch

23y Kate Kaye

SuSE Rebrands Ahead of 9.0 Launch

SUSE gets new name, logo prior to new product release. Read More...

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Lycos Goes Contextual with Google
Media

Lycos Goes Contextual with Google

23y Brian Morrissey

Lycos Goes Contextual with Google

The portal is the latest high-traffic site to join Google's growing distribution network for keyword listings on content pages. Read More...

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Global Usage, August 2003
Audience

Global Usage, August 2003

23y ClickZ Stats Staff

Global Usage, August 2003

Nielsen//NetRatings offers insight on the global Internet population's home usage. Read More...

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