Dissatisfaction with the numerous online career offerings will lead to the rise of "career networks," sites that aggregate training, assessment, and p...
View articleFinally, ad agency managers have woken up to the realization "We've gotta be doing interactive!" This should be great news. Except that for many of th...
View articleDocuments filed with the Securities andExchange Commission this week reveal that online advertising giant DoubleClick is cooperating with a Federal Tr...
View articleWhat's the first, easiest piece of advice you can give an e-commerce start-up? Start an email newsletter, right? Best way to get top-of-mind awareness...
View article24/7 Media and NetZero on Wednesday struck a marketingdeal that calls for the advertising firm to sell ads on the free ISP andsend out e-mail marketin...
View articleThe expected $8.3 billion e-commerce market in Latin America is not without many barriers to success, according to research by Jupiter Communications....
View articleAmerica Online and Time Warner Wednesday started whatmay be the first of a great number of cross-promotions, making CNN Interactive the premier broadc...
View articleFlashbase, a start-up that's beendeveloping Web-based solutions for small online businesses, on Wednesdayexpanded its services into automated online s...
View articleOne of the things people don't often get about the digital world is its... well, digitalness. Often, web marketers think of the web as just another me...
View articleThanks to a push from free ISPs and low-cost access providers, the number of US households with Internet access will nearly double to 90 million by th...
View articleThe absence of widespread US-style unmetered access is dramatically slowing the growth of the UK Internet economy, according to a survey by Durlacher....
View articleAdRelevance, Media Metrix' advertising measurementcompany, on Wednesday said it's starting to gather information and performanalysis on the burgeoning...
View articleWith Valentine's Day this week, Ann talks about something near and dear to her heart: site publishing. Pity the much-maligned site publishers. They ha...
View articleWeb marketers have a love/hate relationship with search engines. Those with high rankings and lots of traffic just love 'em. But for most sites, the c...
View articleBack in 1994, GeoCities came on the scene as a viable ad vehicle with a compelling model for advertisers. An idea whose time had almost come. The comm...
View articleAfter a strong holiday season, the top Internet retailers saw online shopping levels decline in January, according to e-tailer rankings by PC Data Onl...
View articleDoes the First Amendment grant you the freedom you think it does? As reported in Feed Magazine, speech is only free from government interference and s...
View articleAfter a spectacular 67 percent increase in 1999, revenues in the US Internet services market will increase another 29 percent in 2000 and flirt with t...
View articleIWeb.com, the developer of a newadvertising format that helps ISPs generate revenue, on Tuesday forgedpartnerships with 24/7 Media and iSyndicate, to ...
View articleQuintel Communications, a direct marketing firm that operates the groupbuying site MultiBuyer and the GroupLotto.com site, on Tuesday strucka deal wit...
View articleHealthcare is a huge and rapidly growing application for the Internet. A recent Jupiter Communications study claims that online health advertising wil...
View articleOnline direct marketing and analysis firm Cogit.com on Tuesday called in a directmarketer of its own, hiring ExpertCommunication to become its marketi...
View articleAd services firm 24/7 Media onTuesday acquired AwardTrack, a company that creates andmanages online loyalty programs, in an all-stock deal valued at $...
View articleLeading advertising firm DoubleClick, recently underincreasing pressure from privacy advocates, on Monday tried to turn thingsaround in the privacy co...
View articleIn what it says is a move to gear up its advertising efforts, CultureFinder.com on Monday signed Biederman Kelly Krimstein & Partners(BKK&P) to be its...
View articleWhen negotiating a sponsorship with a major online media property, how do you know if you're getting your money's worth? Jeffrey suggests a success me...
View articleA study by the Bristol Group found that encouragingcustomers to go online can lead to a decline in customer loyalty, referralsto friends and, over the...
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