Collaborate, Teach, Enforce, and Measure
Conference Coverage

Collaborate, Teach, Enforce, and Measure

13y Josh McCoy

Collaborate, Teach, Enforce, and Measure

What you, the SEO, need to do in your website migration. Read More...

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Your Guide to Surviving Life in the 'Appmosphere'
Media

Your Guide to Surviving Life in the 'Appmosphere'

13y Jeanniey Mullen

Your Guide to Surviving Life in the 'Appmosphere'

And a question about the future. Read More

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RTB: Blessing or Curse? [Video]
Asia

RTB: Blessing or Curse? [Video]

13y Adaline Lau

RTB: Blessing or Curse? [Video]

Three execs from Accuen, Turn, and Statsit define RTB and explain why it is important for advertisers. Read More...

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5 Reasons SEM Agencies Should Do Social and SEO
Paid Search

5 Reasons SEM Agencies Should Do Social and SEO

13y Kevin Lee

5 Reasons SEM Agencies Should Do Social and SEO

The evolution of social media advertising and earned social media has several factors that make the expertise of the SEM and SEO agency and team relev...

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Top Columns in May, June: Mobile Marketing Starts Trending
Asia

Top Columns in May, June: Mobile Marketing Starts Trending

13y Adaline Lau

Top Columns in May, June: Mobile Marketing Starts ...

Mobile marketing, social in Japan, and Apple's new Passbook were the most read topics on ClickZ.asia in May and June. Read More...

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Velocity World Media Teams Up With Zoom Media
Media

Velocity World Media Teams Up With Zoom Media

13y Lisa Lacy

Velocity World Media Teams Up With Zoom Media

The partnership will enable the companies to target B2B and B2C audiences. Read More...

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63 Percent of Mobile Video Viewing Occurs at Home, According to IAB Study
Ad Industry Metrics

63 Percent of Mobile Video Viewing Occurs at Home, According to IAB Study

13y James Dohnert

63 Percent of Mobile Video Viewing Occurs at Home,...

Almost two-thirds of online mobile video viewing happens at home, according to a new study by Interactive Advertising Bureau (IAB). Read More...

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Percolate's James Gross Makes Case for Branded Content at Social Scale
Social

Percolate's James Gross Makes Case for Branded Content at Social Scale

13y Matt Kapko

Percolate's James Gross Makes Case for Branded Con...

Social media has flipped the entire landscape of brand communications and engagement with users on its head. The medium presents brands with an entire...

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All Wrapped Up! The Hottest Holiday Trends
Ecommerce

All Wrapped Up! The Hottest Holiday Trends

13y Denise Zaraya

All Wrapped Up! The Hottest Holiday Trends

A final look at the hottest consumer holiday spending trends and how marketers can capitalize on those trends to increase revenue during the holiday s...

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Marketing the Mayan Apocalypse
Media

Marketing the Mayan Apocalypse

13y Tessa Wegert

Marketing the Mayan Apocalypse

A few things to keep in mind when you're developing your next digital marketing campaign about the apocalypse (or whatever buzz-worthy event comes you...

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Recharge Your Career (and Yourself) in 2013
Marketing

Recharge Your Career (and Yourself) in 2013

13y Anna Papadopoulos

Recharge Your Career (and Yourself) in 2013

As you plan for the new year, remember that many of the things impacting your career may have very little to do with your actual job. Read More...

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Where's My Freakin' Data You B@stards?
Analytics

Where's My Freakin' Data You B@stards?

13y Jim Sterne

Where's My Freakin' Data You B@stards?

What is the value of my data? Read More

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Social Media on a Small Business Budget
Marketing

Social Media on a Small Business Budget

13y Liana Evans

Social Media on a Small Business Budget

Small businesses can do social media; it's just about being savvy enough to incorporate some of your strategies into procedures that already exist. Re...

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ClickZ Asia Popular Columns for March and April 2012
Asia

ClickZ Asia Popular Columns for March and April 2012

13y Adaline Lau

ClickZ Asia Popular Columns for March and April 20...

As we count down to 2012, a review of the top columns in March and April. Read More...

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Pepperidge Farm Live Streams Puff Pastry Push via Vidicom
Social

Pepperidge Farm Live Streams Puff Pastry Push via Vidicom

13y Lisa Lacy

Pepperidge Farm Live Streams Puff Pastry Push via ...

The live stream, which featured Gail Simmons and Ed Levine, aired on the Pepperidge Farm Puff Pastry Facebook page. Read More...

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SEO and the Future of Search in India [Video]
Asia

SEO and the Future of Search in India [Video]

13y Adaline Lau

SEO and the Future of Search in India [Video]

PageTraffic, Bruce Clay, and Web Marketing Academy execs shed light on search marketing practices in India. Read More...

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Jell-O Aims to Save World From Dec. 21 Apocalypse
Social

Jell-O Aims to Save World From Dec. 21 Apocalypse

13y Susan Kuchinskas

Jell-O Aims to Save World From Dec. 21 Apocalypse

If you're reading this before December 21, are you dreading the destruction of the world as foretold by the ancient Mayan calendar? Probably not. Read...

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ClickZ Catches Up With IAB's Anna Bager: 'Users Are Consuming Video Like Crazy'
Media

ClickZ Catches Up With IAB's Anna Bager: 'Users Are Consuming Video Like Cr...

13y Mary Lisbeth D'Amico

ClickZ Catches Up With IAB's Anna Bager: 'Users Ar...

ClickZ spoke with Anna Bager, IAB's VP and GM, Mobile Marketing Center of Excellence, about the year in mobile and what we can expect for 2013. Read M...

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Is 2013 the Year of Mobile Video?
Media

Is 2013 the Year of Mobile Video?

13y Anna Bager

Is 2013 the Year of Mobile Video?

The three mistaken ideas about mobile video and what they mean for the future of the mobile industry. Read More...

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What's Next for Social Marketing? Looking Ahead to 2013
Analytics

What's Next for Social Marketing? Looking Ahead to 2013

13y Dilip Venkatachari

What's Next for Social Marketing? Looking Ahead to...

Three predictions for the new year of social. Read More...

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Email Marketing Trends to Watch in 2013
Email

Email Marketing Trends to Watch in 2013

13y Mike Hotz

Email Marketing Trends to Watch in 2013

Predictions for where email marketing is going in 2013, and recommendations for keeping your email program relevant as digital marketing evolves. Read...

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How to Measure Social Media - and Show Results to the C-Suite
Social

How to Measure Social Media - and Show Results to the C-Suite

13y Nick Cifuentes

How to Measure Social Media - and Show Results to ...

Steps for drawing a circle of value linking back to the most crucial business metric: the bottom line. Read More...

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10 Reasons Your Media Plan Needs to Include More Than Just Ad Networks
Data insights

10 Reasons Your Media Plan Needs to Include More Than Just Ad Networks

13y Amy Manus

10 Reasons Your Media Plan Needs to Include More T...

Why publisher direct media buys should still be part of your media mix. Read More...

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Digital Strategy Decisions
Asia

Digital Strategy Decisions

13y Christian Arno

Digital Strategy Decisions

Consider this approach to planning your digital strategy. Read More...

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MediaVest Names Bokor SVP and Director of Advanced Media
Marketing

MediaVest Names Bokor SVP and Director of Advanced Media

13y Lisa Lacy

MediaVest Names Bokor SVP and Director of Advanced...

Jonathan Bokor is joining MediaVest as senior vice president and director of advanced media. Read More...

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Truvia Taps Fans to Nominate Sales Leads
Social

Truvia Taps Fans to Nominate Sales Leads

13y Lisa Lacy

Truvia Taps Fans to Nominate Sales Leads

In its Turning the Town Truvia campaign, the sugar alternative is asking fans where they'd like to see the product. Read More...

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The Story Behind BMW's Road Home Campaign
Social

The Story Behind BMW's Road Home Campaign

13y Susan Kuchinskas

The Story Behind BMW's Road Home Campaign

BMW of North America was looking for quick hits in social media. Its agency, Kirshenbaum Bond Senecal + Partners (KBS+), delivered a masterpiece. Read...

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