Google has faced criticism from a range of publishers over its Google News aggregation product, but it looks like the search giant is at least trying ...
View articleUPDATE: Developer of design and content creation tools teams up with a measurement and analytics company in $1.8 billion deal. Read More...
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View articleBoston firm's core technology was developed by an MIT aerospace professor. Read More...
View articleAdvertisers can take display unit elsewhere on the Web, unbundling it from the firm's ad network. Read More...
View articleFive execs to fuel growth in U.S. and Latin America; Fathom creates online game show for Navistar unit International Truck. Read More...
View articleWith the definition of "being online" changing, here are five things that marketers can do to ensure that consumers find and interact with your brand....
View articleA four-part framework to measure how your business is doing with its online marketing initiatives. Read More...
View articleConsider these approaches to supplement pricey premium ad buys. Read More...
View articleHyatt and Toyota are among the interactive advertiser nominees for The Gay & Lesbian Alliance Against Defamation's upcoming Media Awards in Advertisin...
View articleSets its sights on the female audience through a new breast cancer-related program. Read More...
View articleDerek Rudd goes to Double Fusion; Brightcove names ad partners. Read More...
View articleE-mail marketers must ensure they aren't punished by measures aimed to battle the bad guys. Read More...
View articleSearch marketing in a highly regulated industry must be carefully deployed, but it isn't impossible. One way to make it work. Read More...
View articleIn social media marketing, it's about power to the people. When done correctly, the brands and consumers both reap benefits. Read More...
View articleAccording to Hitwise, searches for "cash for clunkers" continued to increase in August. Read More...
View articleAs South Carolina Democrat Rob Miller reaps rewards of his opponent's outburst during President Obama's speech Wednesday, Republicans aim to cash in t...
View articleNielsen has announced it is acquiring South Korean Web measurement firm KoreanClick for an undisclosed sum Read More...
View articleNew wording suggests contextual ads could be tested. Read More...
View articleApp lets users customize "looks" from its Rugby line and order them on their iPhone or iPod touch. Read More...
View articleSeven reasons for marketers' love-hate relationship with Google. Read More...
View articleTips for prioritizing online marketing campaign optimization and improving conversion rates. Read More...
View articleIt isn't pushing a gilded, Swarovski Crystal-studded hamster cage. Read More...
View articleLong-anticipated display marketplace will be made available to all buyers and sellers, ClickZ has learned. Read More...
View articleBy now even if you didn't watch or listen to President Obama's speech on healthcare before Congress, you've probably heard about the "You Lie!" disrup...
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