As the RNC deals with a youth-aimed Web contest gone awry, its college counterpart launches a reward-driven activism hub aimed at derailing a governme...
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View articleMany corporate marketers are still using unsophisticated metrics for branding campaigns due to a lack of digital spend and inexperience among those in...
View articleBrands are increasingly attracted to user generated video competitions, encouraged by the success of recent campaigns from the likes of Doritos. Read ...
View articleGN Kids & Teens division will aggregate notoriously fickle young Web users. Read More...
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View articleA study examines the most effective online video ads for brand building and least bothersome to viewers. Read More...
View articleWhat ClickZ's editors are reading today: Comcast Testing Service to Bring Shows, Ads Online (WSJ) Evian's Rollerskating Babies Smash Records With 14 M...
View articleJust when you thought the hideous wave of body shot advertising had reached its gruesome apex, along comes something even worse Read More...
View articlePlans to launch digital media management firm geared toward traditional media companies. Read More...
View articleCampaign to put composting toilets in developing regions doesn't shy away from scatological humor. Read More...
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View articleBusinesses must do more than listen to consumers online. Here are four steps to take. Read More...
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